Brenda Jackson
Flower Mound, TX 75022 Home: 972-***-****
abmrg0@r.postjobfree.com Mobile: 972-***-****
President, VP, General Manager
. Wireless communications industry: Motorola, EFJohnson, Raytheon,
Tait Electronics.
. Technologies: SaaS, GIS, AVL, 3G, Land Mobile Radio, Microwave,
Satellite, Computer Aided Dispatch, Broadband, Wi-Fi, Surveillance
Solutions.
. Sectors; Federal, State and Local, Public Transportation, Public
Safety, Utility, Hospitals.
. Geographic Experience; Global with an emphasis on North and South
America, Asia Pacific, Eastern and Western Europe, North Africa and
Saudi Arabia
. Directed Sales, Indirect Channel, Business Development Marketing,
Product & Portfolio Strategy, and Customer Service.
. BS, Pacific Western, MBA, Madison.
Professional Summary
Tait Electronics: Sr. VP Global Public Safety
Christchurch, NZ - Houston, TX
2008 -2010
Strategy development for Federal, National, State and Local Governments
worldwide focusing on Public Safety
. Developed Global and Regional strategic plans for the Public Safety
Sector
. Led implementation and global alignment of Regional Business to the
strategy with measurable objectives
. Identified and managed key partnerships
. Provided expertise to Regional Business Operations and Board (is this
the Tait Board of Directors regarding government procurement
processes
. Drove product and services roadmap to serve market needs
EFJohnson: Senior Vice President, Sales and Marketing
Irving, TX 2004
- 2008
This $130M land mobile communications business provides two-way RF products
and systems for mission-critical public safety, federal government and
enterprise customers. Led all operational functions (Sales, Marketing,
Customer Service, Systems and Product Strategy) and reported to CEO and COO
of the publicly held corporate entity.
. Generated $340M in orders over 3 years (from a $50M/year base),
including the two largest orders in the company's history. Built
backlog to 9 times 2005 levels.
. Doubled revenues in 3 years, from $61M in 2004 to $130M in 2007.
. Improved cash flow from a negative $30M to a positive $4.5M during
tenure.
. Restructured organization, developed and documented processes for
operations, and relocated company to Texas.
Raytheon: Director - Homeland Security
Garland, TX 2002 - 2003
Launched a start-up business within Raytheon. Led the strategy for
creating new business sector in State and Local Government and Federal
Homeland Security.
. Developed the blueprint for launching a wholly owned commercial
business. Created the business plan and marketing strategy. Gain buy
in from the CEO and President .
. Developed and implemented distribution strategy.
. Successfully drove the acquisition of an industry-leading technology
company.
. Implemented successful marketing strategy, which resulted in branding
of First Responder Solutions for Raytheon. This product became the
flagship product for Raytheon's Homeland Security business.
. Created multiple indirect channels, a VAR organization and a
Manufacturers Representative organization.
. Developed the corporations compensation plans including a sales
incentive program, an executive bonus program and a key contributor
plan.
Motorola, Inc: Director Global Telecom Group, Sales Manager
Schaumburg, IL and Ft Worth, TX
1981 - 2002
Roles included business (P&L) management and leadership of Sales and
Marketing functions. All positions reported to the sector responsible for
Land Mobile Communications and Cellular (RF products, software solutions
and systems)
. Directed corporate strategy for major client in a highly matrixed
environment.
. Leveraged influence across 6 independent sectors to create a customer
satisfaction strategy
. Created processes to enable a coordinated communications plan of a
client/supplier partnership.
Area Manager
Utility/Telecom/ Transportation Market
. U.S. distribution team selling voice, data and software to major
Utilities, Telcom and Transportation agencies. Directed 12 senior
sales people, in 25 states, with $28M annual revenue.
. Provided vision and direction to reposition sales team to capitalize
upon changes in technology and market deregulation.
. Ensured business development resources were used effectively and
efficiently to convert opportunities into new business.
Trade Area Manager
Public Safety
. Texas and Oklahoma, responsible for direct, indirect, and service and
sales of 35 people and $40M annual revenue from two-way voice and data
solutions and services.
. Developed and implemented strategy for sales to all markets in a
geographic area.
. Coached and trained mid-level sales persons in technology and sales
skills.
. Implemented Continuous Improvement culture that improved customer
satisfaction while reducing operating cost.
Data Sales Executive
. Increased sales by 427% over a 3 year period.
. Sold Wireless Data Solutions to Governments, Utilities, Telecom,
Transportation and Commercial Business.
. Founded Texas Chapter of Women in Wireless and served as President for
2 years.
. Volunteered time freely to participate in task forces and committees
both at work and outside work.
. Founded and organized Motorola's support for the Dallas Children's
Advocacy Center.
Professional Activities
International Association of Chiefs of Police - Communications Committee
Member
National Public Safety Technology Committee (NPSTC) - Committee member
volunteer
Member of AFCEA, IACP, APCO, CACP, Digital Government, Digital Cities
Board of Directors, Irving TX Chamber of Commerce
Education
Master of Business Administration, Business - Madison University
Bachelor of Science, Management of Information Systems - Western Pacific
University
Certification Executive Management Institute - Southern Methodist
University
Business Management (18 week program)
Certifications - Miller Heiman - Strategic Selling, Consultative Training,
Large Account Management, SPIN, Six Sigma, Microsoft CRM, Salesforce.com,
Project Management Institute, Managers of Managers