My goal is to create conceptually strong and strategic advertising in any
medium that enhances my client's brand as well as their bottom line.
David Kasper
Art Director
**** ***** ****** ******, McLean VA 22101
703-***-**** mobile: 202-***-****
website: dkad.net
email: *****@****.***
RTC Relationship Marketing, DC, Senior Art Director, 2/06-1/09
Saatchi & Saatchi Consumer Healthcare, NYC, Senior Art Director, 5/04-9/05
Clients: TriLipix, Humira, Clarinex, Nexium, Enbrel
Created mail, television, and in-office collateral support materials to
establish and maintain
one-on-one communication for major drug brands. Materials were developed to
introduce the
brand for potential patients, and for compliance and to reinforce loyalty
to brand for current patients.
Wunderman, NYC, Senior Art Director, 6/00-7/01
Citibank: Mail packages and in-store merchandising promoting bank services
Anderson Consulting: Program of collateral support for employee recruitment
AT&T WorldNet Service: Self-mailer for internet service provider
Direct Resources, NYC, Senior Art Director, 1/98-5/00
Charles Schwab: Customer activation, usage, retention program; on-going
communications
The Film Society of Lincoln Center: Fund-raising and magazine subscription
materials
Rosenfield/Dentino, NJ: Senior Art Director, 11/95-12/97
Chase Manhattan Bank: Mailings for consumer and business customer retention
Prudential Financial Services: Collateral system with graphic standards
manual; consumer, business
and employee brochures for Prudential Preferred Advisors
MasterCard: Card solicitation mailings for member banks
McCann Direct, NYC: Art Director, 3/94-7/95
Carnation Baby Formulas: Acquisition campaign to new mothers
1-800-FLOWERS: Promotional mailings, including repositioning of holiday
catalog
Chapman Direct, NYC: Art Director, 1/90-10/93
AT&T Intl. Long Distance: Direct mail to all markets; print and mail
campaign to Philippine market
AT&T Universal Card: Materials for card launch, customer activation and
retention
David Kasper & Company: on-going contract
Bell South: Campaign to stimulate long distance usage; "thank you" mailing
with premium
for business long distance retention/usage stimulation
Pitney Bowes: Self-mailing sales offer to small business owners
US Trust: Corporate communications for private investment bank
Northpoint Communications: Internet banners and buttons for sweepstakes
promotion
Johnson & Johnson: Dimensional mail package with product sample and
instructional materials
to subscribers of Childbirth Magazine
Education:
BFA, Northern Illinois University, Painting and Printmaking
AAS, Parsons School of Design, Interior Design
Certificate, Northern Virginia Community College, Web Design
Software:
In-depth knowledge of Quark and InDesign, really good in Photoshop.
Getting to know Dreamweaver, Flash and Fireworks; HTML, CSS and CMS