ROD C. PETERSON
**** ** **** ******* **. Ankeny, IA 50023
Telephone: 515-***-****
E-mail: abmqg8@r.postjobfree.com
CAREER SUMMARY
Highly motivated, result-oriented marketing professional with extensive
experience as regional sales manager, account representative, adjunct
instructor, department manager, team leader, and coach. Excellent verbal,
written and presentation skills. Major strengths include the ability to
build relationships, identify problems and provide quick, concise
resolutions. Acting as a continuous improvement process manager, training
and motivating team members who regularly achieve company goals and
objectives. Proven track record of successful interaction with internal
and external customers. Effective in developing partnerships with
suppliers, vendors, and customers. A hard working producer who completed
course work and received BS degree in Marketing and Management while
working full time.
BUSINESS EXPERIENCE
Eastern Iowa Tire - Des Moines, Iowa July 2009
- Current
Major Account Executive / Sales Manager
. Developed daily call tracking sheets
. Coached sales team members on sales techniques
. Increased customer base
. Supported 6 branches with sales support
. Added 6 key accounts in first 6 months of employment
. Increased sales and profits in all locations
Thombert, Inc - Newton, Iowa May 2002 -
June 2009
Regional Sales Manager - Northern United States and Canada
. Increasing sales, profitability, and brand recognition
. Increased number of dealers within network
. Re-engineered training program for dealers
. Developed prospective dealer marketing strategy
. Created accountability worksheet for dealers
. Trained over 100 dealers on selling Thombert products
. Created and implemented new dealer partnership agreement
. Produced and trained dealers on end use cost justification
spreadsheet and graph
. Prospected for new dealers to establish new partnerships
. Meet with end users to educate them on Thombert products
. Travel northern third of the United States and all of Canada working
with diverse
populations
. Coordinates multiple tasks at one time
. Attend trade shows to perform training sessions on Thombert products
Rod Peterson Resume
Page 2
Des Moines Area Community College - Ankeny, Iowa August
2000 - Current
Adjunct, Principles of Marketing and Advanced Selling Strategies
.Teach Principles of Marketing according to course competencies
.Teach selling strategies according to course competencies
. Develop and maintain syllabi
. Prepare weekly lectures
. Advise students regarding their academic and career needs
. Promote the College
. Flexible to accommodate students needs
NATIONAL PAPER & SANITARY SUPPLY - Des Moines, Iowa July 2000
- May 2002
Account Representative - Sales in Central Iowa
. Increased gross profits by 32% during first year of employment.
. Increased customer base with the addition of 42 new customers.
. Met with customers on new items and savings opportunities.
. Demonstrated products and trained customers on their use.
. Prospected for new accounts.
. Created and explained cost justification worksheets to customers.
. Managed Central Iowa territory.
WELLMARK BLUE CROSS BLUE SHIELD OF IOWA October 1981
- May 2000
Wellmark Administrators 1998
- 2000
Team Leader - Billing, Eligibility, and Enrollment.
Directed a team of 17 customer service representatives assisting 175,000
customers with enrolling in health care benefits programs, establishing
eligibility and answering billing concerns.
. Improved timeliness of bill processing from 34% on time to 97%
during first 6 months
. Established communication system with external customers
. Created a quality improvement program
. Trained and hired team members
. Implemented and facilitated training program for all team members
. Reengineered the internal COBRA process
. Created an inventory tracking system of critical forms and documents
. Met with and trained prospective customers on our billing and
enrollment functions
. Lead process improvement team
EDUCATION
B.S. (Bachelor of Science) - Marketing / Management Upper Iowa
University
Attended 36 Zinger Miller Leadership classes from 1987 to 1991