Design Sales

Galit Arieli Wexler

***********@*****.*** *** Glacier pass drive, Westerville, Ohio. 43081 Cell: 917-***-****

Profile:

Accomplished professional with 10 years of intimate apparel experience. Demonstrating an ability to recognize missing products, new opportunities,

concepts and trends, and make it happen from concept to final order. Ability to build a championship team, grow a business and deliver products and

profits that exceed expectations. Extensive knowledge and expertise in design, product, materials, sourcing & development process with a keen

awareness of the pulse of the apparel industry. Superior leadership, creativity thinking out of the box, negotiation, communication and analytical skills,

easily interacting with executives, clients, and vendors.

Abercrombie & Fitch Gilly Hicks intimates 2008 Present

Director of design –underwear and sleepwear.

Take key part of the brand’s leadership team responsible for establish the design of Gilly Hicks intimates and sleep brand, which A&F opened Jan

2008. Specialized in building the underwear business as well lead the design team through strategy thinking & product development to be trend and

brand right,suit Gilly target customer & fit target price and margin.

•Lead and oversee day to day design process of underwear department: concepts, key statements for each season, colors, prints and

patterns, raw materials developments and marketing as well as target price and sourcing.

•Responsible for designing core underwear product line both in seam free technology and cut and sew.

•Identifying design trends, initiating and driving new product innovation through R&D, creating viable garments for mass production.

•Preparing and instigating strategic business plans for core product line on a seasonal basis to meet required business brief.

•Managing and compiling seasonal garment plan and trend direction.

•Working closely with senior management on brand strategy, together with formal and informal design presentations and meetings.

•Working closely with technical team to obtain accurate fit of products throughout size range, and to ensure design intent.

•Work alongside vendors developing garments offshore, including education to understanding the brand handwriting and quality

requirements. Work closely with A&F HK office and sign off all prints, lab dips before production for each season.

•Working closely with merchants and sourcing team on garment cost and viability for manufacture.

•Managing and training three fashion designers in the rudiments of lingerie design, garment construction, business processes and

manufacturing capabilities.

•Lead and review three graphic and cads designers in crating prints and patterns for underwear products in the stores.

Delta Textiles NY/Delta Galil 2005 2008

Director Product Development & merchandising

Responsible for growing the business with Delta’s key intimate apparel and active wear customers through strategy thinking, direct the design team &

develop products to fit price, production reign & lifestyle of the customer.

•Oversee day to day development process of marketing, design and merchandising for a variety of key accounts such as: Victoria’s Secret

studio & merchants, American Eagles, Gap, Macy’s Merchandise group, JCPenny, QVC & Under Armour.

•Conceptualize and implement effective market strategies in order to achieve sales growth.

•Draw upon highly developed networking skills, creating new sales markets, and new business opportunities.

•Utilize extensive interpersonal skills to facilitate clear lines of communication and ensure that ambitious objectives are realized globally.

Interacting daily with Asia, Middle East and US.

•Integral contributor in R & D for new technology driven products.

Kenvelo – Prague, Czech Republic 2004 2005

Director Design and Merchandising – Intimates

Designed, Developed and managed the Intimate & Accessories division for a 238 store retail chain.

•Built concepts and trends for seasonally 4 times per year.

•Managed and directed a staff of graphics, technical designers, Production coordinators and buyers.

•Implemented the sales goals and dollars(euros) per square footage of retail floor

•Global sourcing for goods throughout world: Turkey, Asia, Middle East and South America.

•Negotiated pricing and built budget to be followed by department.

•Presented concepts and retail strategies to Upper Store Management.

Delta Galil Industries – Israel 2000 2004

Senior Designer

Customer designer for major accounts in the Upper US market.

Designer for Victoria’s secret privet label (In charge specifically on Bras & panties for all sub brands). When Pink was established, got the

responsibility of all the design for Pink. Promoted after to Senior designer for JCPenny account and succeed together with the BU team to grow

Delta’s business from $5M to $18M in 2.5 years.

•Designed product specific to customer needs and requirements based on trends, opportunities.

•Excelled in designing products to meet cost and margin requirements set forth by customer.

•Extensive knowledge of raw materials suppliers, fabrics and trim development from yarn forward.

•Developed working knowledge of cost process, yields, etc.

•Built design teams to meet and exceed customer’s expectations.

2000Wizo College – Haifa – Bachelor Fine Arts– Fashion Design

Graduate with honor.

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