Sales Manager
Resume:
Walt Woodard
**** ********** **., ******, ** **606
*********@*****.***
PERSONAL PROFILE
Proven performance in sales, marketing, and brand development.
Creative problem solving across a broad range of consumer and
commercial products. Excellent in building a strong team environment
driven by results.
PROFESSIONAL EXPERIENCE
SACTION SYSTEMS
Athens, Georgia Vice President April 2009 to current
Directing marketing and manufacturing logistics of patented outdoor apparel
product. Creating web, television, and social media marketing for fall 2010
product launch. Coordinating with manufacturing plants to set up
production and distribution. Working in conjunction with major outdoor
brand/celebrity to launch the product on his television shows and
advertising campaign.
SISHIELD TECHNOLOGIES
1 Watkinsville, Georgia Sales Manager August 2002
to current
Sales manager for antimicrobial products company selling into the textile
market. Assist clients in field trials, testing, and implementation of Quat
Silane antimicrobial in a wide range of applications.
ANN PEDEN JEWELRY
2 Watkinsville, Georgia Sales and Marketing Manager
January 2007 to April 2009
Merchandised product lines, built and managed an independent sales force
selling to 700 stores across the country. Expanded college licenses,
developed new product lines, and opened doors to sales in larger
retailers. Increased sales 150% in 18 months.
PREMIER.SA Honduras
3 Athens, Georgia US Sales and Supply Chain Manager
April 2001 to December 2009
Oversaw the US sales of contract manufacturing services in San Pedro Sula,
Honduras for the sock industry. Coordinated product logistics from
client's plant in the US, and shipped to Honduras for finishing. Worked
with accounts to have timely delivery to Walmart, Target, Sears, Kmart and
other major US retailers. Added jewelry operation to make jewelry for Ann
Peden for the US market.
ECOSURE TECHNOLOGIES
4 Athens, Georgia President August 2000 to June
2003
Created complete product solutions using quat silane antimicrobial agent.
Projects included refrigerator gasket cleaner and protectant for Whirlpool,
SCUBA wet suit cleaner and odor agent, and pet product line. Developed
product, packaging, and established manufacturing partnership. Worked with
retailers, wholesalers, and manufacturers to craft end user product with
ability to stop growth of bacteria, mildew, and fungus.
VISION LEGWEAR
1 Athens, Georgia Vice President Marketing May 1995 to July 2000
Opened sock division within a sheer hosiery company. Directed all
marketing, product development, and international sourcing functions for
socks within company. Initiated and negotiated licensing agreements with
Hasbro, Franklin Sports, and Save the Children. Created the Franklin
Soccer sock program that was the first national program in mass chains,
with distribution in over 6000 stores. Developed new foot health sock
program, Healthy Feet for maturing consumer market. Designed programs for
TJ Maxx, Wilson Sports, and Cyrk Sportswear. Also, maintained personal
sales accounts with Wilson Sports and Kmart.
2 CHIPMAN-UNION
1 Union Point, Georgia Odor-Eaters Socks Sales and Brand Manager
October 1991 to April 1995
Directed sales and marketing for $10 million Odor-Eaters licensed socks
brand. Responsible for budgets, packaging, program development and
direction of sales people. Redesigned Odor-Eaters products to increase
overall margins by 3%, while maintaining quality. Updated packaging and
added new styles to increase unit sales by 10%. Maintained personal
account sales in private label and branded socks exceeding $12 million
annually while managing the brand and sales force. Part of the brand team
that created the adidas licensed brand sock program building it from $3
million to $20 million in sales.
2 Union Point, Georgia Account Executive May 1989 to September 1991
Sold private label and branded socks to major national accounts.
Responsible for margins, forecasting, competitive bidding, and all aspects
of account management. Increased sales responsibilities from $5 million to
$10 million dollars.
Accounts included Foot Locker, JC Penney, Target, Fred Meyer, Mervyns, and
Montgomery Ward
CHIC HOSIERY
Charlotte, NC National Accounts Manager
November 1985 to April 1989
Grew sales volume from $750,000 to $1.5 million with existing and new
accounts. Oversaw redesign of Fruit of the Loom licensed Hosiery program
cutting cost of production, and increasing margins. Created Fruit of the
Loom girl's program that did collectively more than $1 million in sales in
the first full year.
Charlotte, NC Sales and Marketing Services Manager November
1984 to October 1985
Managed creation and purchase of new packaging, displays, and point of
purchase materials for company. Acted as interim sales manager for
commissioned sales force for Fruit of the Loom branded product.
3 HAMPSHIRE HOSIERY
Chicago, IL Midwest Sales Representative
November 1981 to October 1984
Built private label hosiery business in Department stores, Mass Chain, and
Food accounts from $700,000 to $1.5 million in first 12 months with the
company. Responsible for margins, forecast, program and package design for
retail accounts. Oversaw 3 service people that counted and restocked
stores. Added new accounts such as Marshall Fields, Dayton Hudson, Shopko,
and Target.
4 BURLINGTON INDUSTRIES
Erwin, NC Yarn Plant Shift Supervisor November
1980 to October 1981
Oversaw production in ring and open end yarn spinning plant with 30
employees. Responsible for total output, coordination with other
departments, work assignment, and discipline of employees in a unionized
environment.
Erwin, NC Management Program July 1979 to November 1980
Worked in all areas of integrated denim plant with assignments in
engineering and quality control.
EDUCATION
North Carolina State University, Raleigh, NC
1 Bachelor of Science Textile Technology
Concentration in Management
1
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