Bob Feher ***** Saddlehorn Circle
Columbia Station, OH 44028
abmjxh@r.postjobfree.com
Sales Professional
Accomplished Sales Professional seeking to apply talents toward a new sales
career. Possess exceptional communication skills that contribute to
effectiveness in building long-term relationships with clients.
New Business Development Key Account Maintenance Google
Analytics
Consultative Relationship Building Sales Forecasting & Analysis
ACT Database
Professional Experience
BNP Media
2008 to 2009
Sales Manager, Flexible Packaging, Account Executive, Food and Beverage
Packaging
Employed to sell and manage all accounts and grow new business in print and
electronic products.
Took overall responsibilities of publication (Flexible Packaging) including
managing editorial and production staff.
. Customers include Hosokawa Alpine, Gloucester Engineering, Davis-
Standard, Kiefel Extrusion, Dana Films, ISO Poly, Windmoeller &
Hoelscher, Dupont, INX International Ink, Automated Packaging Systems,
Fogg Filler, Tri-Pack.
. Represented publication at 6 trade shows and conferences.
Vendome Group, LLC
2007 to 2008
National Account Manager, Healthcare Design
Employed to divide sales territory of publisher and to manage special
projects developed to generate additional revenue streams. Educated sales
team on developing a sales strategy and presentation of Enews Letter and
Website advertising products.
. Customers included RTKL Architects, Ashen Allen, Arcadia Contract,
LonSeal, Mondo USA, Architex, Hill-Rom, InPro, Krug and other interior
product manufacturers.
. Managed specialty supplements, The Contractor's View and Clean Design and
Operations. Provided new ideas on other specialty supplements targeting
new revenue areas.
. Increased territory billings of print and electronic by 25% in first
year.
. Represented magazine at 7 trade shows and conferences.
Canon Communications, LLC
2004 to 2007
Account Executive, Pharmaceutical & Medical Packaging News,
Cosmetic/Personal Care Packaging
Employed to facilitate new business development and account management with
magazine publisher and trade show organizer in the areas of pharmaceutical,
medical device, cosmetic and personal care packaging. Managed 29-state
territory and British Columbia, Canada.
. Representative high-tech customers included Bosch Packaging, Sterigenics,
Optima Machinery, Nosco Printing Group, Anderson Packaging, Baxter
Healthcare, Eastman Chemical, Seaquist Perfect, Kaufman Container and
Videojet Technologies.
. Successful in building relationships with clients prior to annual
advertising budget development; yearly sales of 12% to 15% growth in
advertising revenues in both print and electronic media.
. Represented magazines at 15 trade shows and conferences.
Reed Business Information (Formerly Cahners Publishing)
1992 to 2004
District Sales Manager, Packaging Digest
Selected from Chicago division to be a member of new sales team for
Packaging Digest Magazine. Sales territory covered 12 U.S. states and
Ontario and Quebec, Canada.
. Achieved yearly billing in excess of $1.5M working with small accounts
and Fortune 500 companies.
. Cultivated a strong consultative, value-selling system to maintain
customer loyalty and overcome entrance of a viable new industry-specific
magazine competitor.
. Earned respect of clients/manufacturing professionals by showing genuine
interest in learning their business, listening to needs, developing
advertising solutions and following through to ensure ongoing
satisfaction.
. Multiple winner of President's Club. Top producer in selling programs
across several Reed titles. Developed new accounts and consistently
increased business in established accounts.
. Assisted in development of Website redesign including special advertising
sections. Successfully introduced and sold e-products, Web
advertisements, and custom publishing advertising programs.
Cahners Publishing Company
1988 to 1992
District Sales Manager, Plant Engineering
Winner of President's Club 1991. Developed new and existing accounts with
yearly increases of 12%. Custom publishing top producer by selling multi-
page advertorial programs in addition to regular advertising schedules.
First year on sales team, contributed to record 2,000-page advertising
space folio. Ohio-based territory covered Midwest United States and
Ontario, Canada.
Cahners Publishing Company
1987 to 1988
District Sales Manager, US Industrial Directory
Increased first-year billing from $300,000 to $750,000. Increased share-of-
market by 40%. Due to performance, selected to be salesperson on Plant
Engineering Magazine.
VM Decal Corporation
1985 to 1987
Outside Sales
Appointment and cold call direct sales representing area's largest visual
marking decal/label manufacturer. Increased sales in territory from $100K
to over $300K first year. Represented company at local trade shows.
Education
1981 to 1985
Kent State University, Bachelor of Arts, Economics major