MARYFRANCES GATTINE
*** ***** ****** ( Port Ewen, NY 12466 ( mobile: 845-***-**** (
email: **************@*****.***
PROFESSIONAL EXPERIENCE:
LIMITED BRANDS - 7/05-
Present
Free Lance Visual Merchandiser/ Wardrobe Stylist
. Responsible for the ownership of all aspects of the visual merchandising
program in high volume flag ship stores across the United States and
Canada for fashion giants, Victoria's Secret and Pink.
. Design window presentations to attract customers, increase sales and
stores reputation.
. Work with the merchants/designers during catalog, magalog, and online
photo shoots to follow current season's trends.
. Trained and administered display employees regarding the visual set -up
of the stores and how to create an appealing display which promotes brand
recognition.
. Adhered to a given budget and monitored purchasing of merchandising
materials.
. Able to focus on detail while maintaining big-picture orientation.
Noted Accomplishments:
. Chosen by Vice President of Visual Merchandising to participate in
corporate training presentation regarding the overall visual
merchandising concepts for the Victoria's Secret/ Pink stores.
. Consistently contracted out by Vice President because of awarded
attention to detail and increased revenue of stores.
JCREW- 11/1997-
2/2002
Area Visual Merchandising Manager
. Responsible for communication and management of corporate visual
merchandising direction with store management teams throughout the
district.
. Focused on training store management on brand awareness.
. Access effectiveness of corporate merchandising direction and communicate
solutions based on actual store application.
. Participate on new store opening team to direct, train and execute in
visual merchandising.
. Responsible for the execution of the window installations and interior
displays which promotes brand recognition.
. Communicate the continuity and integrity of the brand through styling,
rigging, and merchandising.
. Responsible for the creation of visual merchandising tools to help assist
the stores with specific challenges.
Noted Accomplishments:
. Received numerous financial promotions within tenure, and recognized as
an important asset to the team.
WEOK Broadcasting- 10/1995-
11/1997
Marketing Executive
. Business-to-Business Sales Representative for a multimillion-dollar radio
broadcasting company.
. Responsible for meeting advertising sales goals within Orange, Ulster and
Dutchess Counties.
. Effective execution of sales quota by prospecting, strategic, tactical
planning and follow through to 150 clients.
. Created commercials meeting the clients advertising goals with the
knowledge acquired by interviewing, probing and strong customer service.
Noted Accomplishments:
. Responsible for effective territory planning to achieve the maximum
efficiency of time to service, cultivate new accounts, obtain new orders
and overproduce to exceed sales goal of $80,000 by 10%.
. Lead the division on high sales accounts within first quarter.
EDUCATION:
Fashion Institute of Technology, NY, NY 1991
Associates Degree, Fashion Merchandising and Buying
State University of New York at Plattsburgh 1991
Bachelors of Science, Fashion Merchandising and Buying, Business Minor