Sales Manager

Craig A. Haynes

** ******** *****

Hamburg, NY **075

716-***-**** ********@*******.***

Marketing / Sales Executive possesses analytical skills to evaluate

markets, prepare strategic plans, track projects and maintain budgets.

Manages internal sources and vendors to create marketing communications.

Successful in increasing sales directly and through networks. Hired sales

personnel and created position development agendas for training.

Identifies, promotes and implements systems and methods to achieve

corporate goals

PROFESSIONAL EXPERIENCE

BUSINESS DEVELOPMENT MANAGER 2007 - present

Titan Wrecking & Environmental - Kenmore, New York

. Reports to Managing Partners of this national demolition company

. Established company's presence and secured new prospects in

pharmaceutical, petrochemical and commercial development markets,

creating $59 million opportunity pipeline

. Directed press releases and promotion of May '09 implosion resulting

in air time on Fox News and CBS News

. Promoted the transition from direct mail to email marketing,

creating newsletters and tracking campaign effectiveness

. Directs vendors in design of marketing materials and website,

responsible for updating website content

. Manages all tradeshow activities, including booth design, show

selection, logistics, setup, and lead follow up

DISTRICT SALES MANAGER 2002-2007

Chief Automotive Systems - Grand Island, Nebraska

. Reported to Regional Manager for this manufacturer of automotive

collision repair equipment (changed to independent status in 2005)

. Increased sales by 24% in western New York while rebuilding customer

relationships following Chief's elimination of area distributors

. Trained customers in the use of new equipment

. Conducted frame measurement classes for vocational schools

. Added the Kent Automotive line in 2005, as an Independent Agent to

the automotive collision repair and service industries

. Increased Kent sales in territory 100% over previous year

. Increased Kent account base from 12 to 75 accounts

. Conducted clinics for customer technicians, instructing them in the

proper use and benefits of industrial and automotive chemicals

. Presented value propositions to company owners and managers

NATIONAL SALES MANAGER 1998-2002

Taber Industries - N. Tonawanda, New York

. Reported to Vice President of Sales & Marketing for industrial press

manufacturing division

. Responsible for calling on and strengthening relationships with OEM

and key accounts throughout North America

. Initiated communication and support program to strengthen network of

53 independents sales representatives, keeping reps up to date as to

product specifications and capabilities

. Set up contact management database to track account sales activities

and measure effectiveness of marketing programs

. Analyzed customers' production parameters, worked with engineering

to design equipment specifications to meet their requirements

SALES / MARKETING MANAGER 1997-1998

Novon International, Inc. - Tonawanda, New York

. Reported to President for this manufacturer of additives for the

plastics industry

. Developed international and quantity based pricing schedule,

increasing gross margin by 15%

. Represented company at tradeshows and exhibitions

. Authored press releases and editorials for trade publications

SALES MANAGER / EXPORT MARKETING MANAGER 1988-1996

Rigidized Metals Corp. - Buffalo, New York

. Reported to General Manager for this manufacturer of specialty metal

products

. Hired and trained sales personnel, creating position development

agendas

. Directed sales and marketing programs increasing sales from $4

million to $7.2 million

. Brought export sales program in-house, established department

pricing, procedures, and expanded international distribution network

increasing international sales by 76% ($379,000) over four years

. Created "fabricated metals" product line, working with engineering

department to evaluate customer drawings and determine project

pricing

. Developed annual forecasts and set sales goals for regional managers

EDUCATION

State University of New York at Buffalo, Buffalo, New York MBA

Clarkson College, Potsdam, New York BS Business

Clarkson College, Potsdam, New York BS Mathematics

COMPUTER SKILLS

Lotus Notes, Salesforce, Microsoft Office, ACT, SalesLogix, Goldmine 5.0,

SitePro

Contact this candidate