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Sales Manager

Location:
West Point, VA, 23181
Posted:
March 09, 2010

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Resume:

Dwayne N. Callis

**** ****** ******** ( West Point, Virginia 23181 (

******.******@*****.*** ( 804-***-****

Seasoned professional with 25 years of award winning sales experience,

coupled with a strong understanding of market analysis, positioning, and

problem solving

SUMMARY OF QUALIFICATIONS

. 25 YEARS OF OVERALL BUSINESS TO BUSINESS EXPERIENCE SERVING IN CAPACITIES

SUCH AS ACCOUNT MANAGER, BUSINESS DEVELOPMENT CONSULTANT, AND MARKETING

AND SALES MANAGEMENT

. Strong understanding of market research

. Expert at creating business plans for new products in keeping with

current business and marketing models

. Verifiable track record of generating increased product revenue and

introduction of new products

. Experienced in developing new accounts through lead generation and

extensive company research

. Recently completed Masters Certification in Internet Marketing from

University of San Francisco.

. Currently involved in sale of Internships.com at a significant profit to

stakeholders.

Professional Experience

SALES AND MARKETING MANAGER JANUARY 2006-OCT. 2009

Internships.com Richmond, Virginia

Largest database of Internships on the Internet

. Defined key customer requirements and developed comprehensive marketing

plan to establish brand, market position, and revenue.

. Created a database of over 7200 business contact leads and 75,000 student

leads for sales and marketing opportunities

. Planned, created' and implemented monthly newsletter. Currently have over

50,000 subscribers with an open rate of over 20%, bounce rate less than

.2%, opt out rate less than .1%

. Implemented affiliate marketing program- company's leading revenue

generator

. Initiated Social media campaign to increase brand awareness

. Website traffic for 1st Q 2009 shows increase of 31% over 1st Q 2008.

Pages viewed up 44% and time on site up 25%

. Initiated SEO and SEM plans

. Company was recently sold at a significant profit for shareholders.

Business Development consultant May 2005-December 2005

Dominion packaging Richmond, Virginia

A folding carton packaging company focused on developing cartons for the

tobacco industry

. Created initial sales and marketing plan for start-up gravure packaging

plant

. Generated over $500K in sales in a span of 4 months and established

business relationships that had potential for the company to develop an

estimated $10M in 12 months

. Generated a Request For Proposal presentation to garner the Philip Morris

account graded as best in class vs. largest packaging companies in the

world

. Established contacts in South America through extensive research and

pitching sales plans to various cigarette manufacturers

Southeast Marketing & Sales Manager April 2004-April 2005

Simkins Industries Ridgefield, New Jersey

A family owned packaging company with over 100 years experience providing

manufacturing and packaging services to clients

. Developed 6 new accounts within the Southeast territory (Virginia to

Florida) and generated over $1 million in new business in 1 year

Account Manager September 1993-April 2004

Smurfit-stone container corporation Philadelphia, Pennsylvania

North America's premier packaging company and largest paper recyclers with

over $7B in sales

. Developed and managed the Southeast coated recyclable boxboard market and

utilized strategic planning and expert analysis of market trends,

customer needs, and competitors

. Managed folding carton and laminated sales to targeted accounts.

. Managed and developed the marketing and sales of all downgraded, damaged,

or defective products.

. Won Smurfit sales award in 1994, 1995, 1996, 1998, 2001, 2002, and 2003;

and received Sales Person of the year in 1998

. Integral member of specific problem project teams including: mill

communications, mill quality, and sales process teams.

. Received training certificates through outside consultants in: value-

added selling, "spin" selling, supply chain management, quality customer

partnerships, manufacturing for continuous improvement, advanced "MFCI",

offset lithography, rotogravure printing, flexography, die-cutting,

systematic problem solving, and paperboard knowledge.

Additional EXPERIENCE

. MILL MARKETING MANAGER, KIEFFER PAPER MILLS, BROWNSTOWN, INDIANA

. Account Manager, Halifax Paper Board, Roanoke Rapids, North Carolina

. Agent, Northwestern Mutual Life, Richmond, Virginia

Education

BACHELOR OF ARTS-ECONOMICS

Hampden-Sydney COllege Hampden-Sydney, Virginia

MASTERS CERTIFICATION- INTERNET MARKETING

UNIVERSITY OF SAN FRANCISCO

San Francisco, California

PERSONAL

. Interest include Family (wife and 2 kids), golf, real estate investing,

and community service (Planning Commissioner and Board member of local

country club).



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