Austin, TX *****
abmdpu@r.postjobfree.com
Keely Morgan
OBJECT I VE:
To leverage my agency and client-side experience to help a progressive
agency achieve i ts marketing goals.
S KI L L H I G H L IG H TS :
Communicate: Polished writing and presentation skills;
accomplished listener
Sell: Business development; supervision of media sales
representatives and buyers for online, radio, TV and print
advertising; media buying
Lead: Over 20 years experience managing and leading employees,
i ncluding managers, techies, creatives, and other
p rofessionals.
Create: Marketing and advertising concepts and business problem-
solving; creative direction for print, online and video
Organize: P roject management, budget proficiency, event
management
WORK EXPER I ENCE
AMY W ICK MARKE T I NG CO M M U N ICAT IONS / CREAT I VE AND ACCOUNT
S ERV ICE D I REC TOR
February 2006–Current
- Manage large accounts and other account managers.
- Select and manage relationships with vendors,
i ncluding designers, wri ters, programmers, developers,
and media.
- Serve as creative director as needed for ad campaigns,
websites and other projects. Develop concepts,
messaging and governing brand ideas for clients.
- Write and edit websites, ads, brochures, proposals,
annual reports and other business documents.
- Develop and implement tradeshow concepts for clients.
- Pitched and oversaw the agency’s first four social
marketing campaigns; helped usher in social media and
other interactive offerings for the agency.
5812 Pecanwood Lane
Austin, TX 78749
abmdpu@r.postjobfree.com
Keely Morgan
- Provide leadership and performance management to
motivate and develop employees.
- Develop new business and increase sales with existing
clients; agency business t r ipled during my first two
years.
- Manage interactive projects, including websites, online
marketing and social media.
TEXAS M U TUAL I NSURANCE COMPANY / SEN IOR MANAGER, CORPORATE
C O M M U N ICAT IONS
2000–2006
- Managed award-winning internal and external
communications department, with eight direct reports,
for a major property and casualty insurance company.
- Managed the project to overhaul the corporate website
i nto a robust, user-friendly and award-winning site.
- Managed vendor relationships, including ad agencies,
designers, printers and public relations professionals.
- Produced dozens of print and online newsletters;
developed online public affairs communications system
to keep stakeholders abreast of legislative changes.
- Handled writing, editing and presentation projects.
- Hosted and presented at a variety of events.
- Managed $2–$3.5 million department budgets, using
zero-based budgeting in an accrual accounting system.
- Chaired communications committee for the industry’s
North American professional association.
- Managed employee performance in a pay-for-
performance environment.
TEXAS M U TUAL I NSURANCE COMPANY / MANAGER, M E D ICAL
U T I L I ZAT IO N MANAGE ME NT
1997–2000
5812 Pecanwood Lane
Austin, TX 78749
abmdpu@r.postjobfree.com
Keely Morgan
- Managed four functional areas, 70 employees and six
d irect reports performing medical management
f unctions.
- Wrote business plans, proposals and procedures.
- Worked to enhance software applications and make
recommendations for purchases.
- Managed yearly $1.5-$3.5 million budget, using zero-
based budgeting in an accrual accounting system.
- Evaluated employee performance in a pay-for-
performance review environment.
STATE OF T EXAS/F I VE PROGRESSIVELY RESPONS IBLE POS I T I ONS OVER
A T E N-YEAR PER IO D
1987–1997
- Managed the Texas Workers’ Compensation
Commission (now part of Texas Department of
I nsurance) department responsible for promoting and
communicating new healthcare rules and guidelines to
t he public.
- Launched seminar program; presented at seminars and
other speaking engagements.
- Served as project manager to automate workflows.
- Conducted compliance audits at insurance carriers;
p resented findings to company executives.
- Managed employees.
AUST I N AMER ICAN STATESMAN / ADVERT IS I NG SALES, T H E N GROUP
S UPERV ISOR
1984 1987
- Sold classified and display advertising.
- Supervised salespeople.
- Created and implemented sales contests to increase
revenue and motivate employees.
5812 Pecanwood Lane
Austin, TX 78749
abmdpu@r.postjobfree.com
Keely Morgan
ED UCAT ION:
U N I V ERS I TY OF T EXAS AT AUST I N
B.S., Advertising, 1984
I N T H E COM M U N I TY:
- Created Austin’s board game, Cityism. Visit
www.cityism.com.
- Texas Exes’ Life Member
- Animal advocacy, fitness, networking