KEVIN GUNDERSON

**** ****** **. . ***** ***, WI *4301

H: 920-***-**** . C: 920-***-**** . abm99r@r.postjobfree.com

BACKGROUND SUMMARY

Results-oriented Sales Manager committed to territory and sales growth.

Customer-focused with strong relationship building and strategic planning

skills. Effective communicator with strong interpersonal skills and the

ability to establish rapport at all levels. Strengths include:

. Negotiations . Relationship Development . Distributor Relationships

. Prospecting . Broker Management . New Product Launches

. Sales Forecasting . Equipment Management . Budget Management

KEY ACCOMPLISHMENTS

. Achieved Gold Level Honor Club Status and earned President's Cup for Top

Territory Sales Manager in 2006.

. Consistently achieved double-digit growth both within district as well as

in region.

. Contributed to sales turnaround resulting in 2 consecutive years of

positive growth following 6 previous years of decline.

PROFESSIONAL EXPERIENCE

Edy's Grand Ice Cream - Territory included WI, MN, ND and SD 2007 to 2009

Manufacturer of ice cream and frozen novelty snacks. A division of Nestle

USA.

Account Executive

Managed all aspects of identifying opportunities and growing sales,

revenues, and market share while maintaining profit goals.

. Developed sales strategies that improved purchases of products through

distributors.

. Managed company-owned as well as other forms of distribution.

. Developed and implemented programs targeting large leverage operators,

regional chains, and contract management groups.

. Secured key accounts to reach growth targets that resulted in over 12K

incremental cases and $250K in revenue for 2008 sales year.

. Achieved positive growth during a year where industry showed negative

growth trends.

. Successfully negotiated new distribution with SYSCO Minnesota

resulting in 12 new product offerings.

. Managed broker in Minnesota market including establishing and

monitoring sales goals, training/supporting sales team, and resolving

distribution issues.

. Identified hidden opportunities in negotiated programs with contract

management accounts resulting in increased sales of new products.

. Managed annual equipment budget and placements.

. Consistently achieved double-digit growth both within district as well

as in region.

Basic American Foods - Territory was entire state of WI and Upper MI

2005 to 2007 Specializes in prepared potatoes, chili, and beans for the

foodservice industry.

Territory Manager

. Managed all distribution points in WI and Upper MI.

. Responsible for sales of over 2.8M pounds ($4.7M) of business

annually.

. Negotiated marketing and managed distributor accrual accounts.

. Processed bill backs and facilitated clearing of deductions.

. Partnered with distribution points to target key impact operators.

. Converted SYSCO Baraboo from Larsen Farm's SYSCO Label Program to

Basic American Food's SYSCO Label Program, resulting in a net growth

of $425K.

. Developed promotions for distributors resulting in 14% increase in

sales revenue.

. Trained new Territory Managers on product knowledge, selling

techniques, and best practices.

. Managed budgets and forecasted volume growth.

. Achieved Gold Level Honor Club Status and earned President's Cup for

Top Territory Sales Manager in 2006.

Hockenberg Newburgh - Territory was entire state of WI and Upper MI

2003 to 2005

Food service brokerage firm representing multiple manufacturers.

Account Executive, RICH Products

. Responsible for over $3.9M and 214,000 cases of business.

. Managed 4 distribution points covering WI and Upper Michigan.

. Continuously sought out new strategies to support clients' needs in

the face of obstacles.

. Contributed to sales turnaround resulting in 2 consecutive years of

positive growth following 6 previous years of decline.

. Developed and implemented plans to meet organizational goals.

. Generated weekly and monthly sales reports.

. Worked closely with regional manager for Rich Products to ensure sales

goals were met.

. Presented new products and created new SKU's at distributor level.

. Developed and coordinated sales presentations specifically targeting

profitability, functionality, and labor savings.

EDUCATION

M.S. - Educational Psychology; University of Wisconsin - Milwaukee

B.A. - Major: Psychology; University of Wisconsin - Stevens Point

ADDITIONAL SKILLS / TRAINING

Proficient in Microsoft Word, Excel, Outlook, PowerPoint, and Publisher .

Sales Logix and Salesforce.com trained . Professional Selling Skills (PSS)

. Bellwether Group sales training . Culinary Training classes at Greystone

Campus . Basic Conversational Spanish

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