Fernando A. Dumuk

**** ********* *****, *********, **

94533

cell- (707) 246- 5367/home- (707) 759-

4228

abm8rj@r.postjobfree.com

SALES, MARKETING and MANAGEMENT PROFESSIONAL

BACKGROUND SUMMARY

- Combined expertise in Sales, Marketing, Business Development and

Finance

- Over 20 years experience in the electrical-mechanical industry

- Good record in product and project sales and contract negotiation

- Strong financial analysis, inventory and receivable management skills

- Undertook special course on "The Business of Solar"

PROFESSIONAL EXPERIENCE

Home Depot Design Center, Concord, CA

2007- 2009

Sales Specialist, Electrical and Lighting Department

- Promoted and generated sales of electrical and lighting products

- Consistently achieved planned sales

- Provided excellent customer service and technical advice

- Teamed- up with design staff to ensure customer satisfaction

Alpha Power Technologies Corp., Manila, Philippines

1996- 2006

Sales and Marketing Manager

- Managed sales and marketing of start-up company engaged in assembly,

supply and installation of power distribution products- switchgear,

switchboards, motor controls and power capacitor banks

- Developed and maintained strategic accounts, namely, industrial,

commercial and contractors

- Conducted timely product presentation and rendered technical advice to

designers and consultants to enhance competitiveness

- Heavily interfaced with design and assembly regarding product

specifications, goals, problems and quality assurance

Keystone International, Inc., Manila, Philippines

1994- 1996

(Subsidiary of US-based company acquired by Tyco)

Manager, Philippine Operations

- Provided operational management of Keystone which is engaged in

sales, distribution and service of industrial valves for industries,

power and water utilities

- Formulated and executed marketing plan that increased sales and

improved profits

- Effectively managed key accounts and channels of distribution

- Coordinated with Keystone factories regarding product range, quality

and delivery

Asea Brown Boveri Inc. (ABB ), Manila, Philippines

(Subsidiary of Swiss-Swedish electrical engineering company)

Manager, Industry Division

1988- 1994

- Managed effectively industry division with P & L responsibility

- Directed and supervised motor, drives and power distribution sales

departments and engineering and finance

- Closely interfaced with ABB factories overseas regarding sales

forecast, inventory, logistics and product launch

- Consistently achieved yearly sales and profit growth

- Contracted and executed profitably complete electrical equipment for

cement plant valued at $3M

Finance Manager

1984- 1987

- Responsible for treasury, financial planning and analysis, and

controllership

- Developed strategy to reduce capital tied-up in inventory and

receivables, thus, reducing interest expense by 25%

- Engineered the conversion of payables to head office into equity

during foreign currency crisis in the country in lieu of condonation-

resulting in capital increase and tax savings of $500K

- Heavily coordinated with sales, engineering and logistics departments

regarding cash flow and cost control

- Actively involved in budget preparation and periodic reporting to

headquarters

Sales Manager

1983-1984

- Responsible for sales of electric standard products

- Generated 20 % sales growth in the first year

- Supervised, hired and trained sales engineers

- Established dealership network to widen coverage

EDUCATION ( Manila, Philippines)

MBA- De La Salle University

BS Electrical Engineering- Mapua Institute of Technology

SPECIAL COURSE (Laguna Hills)

The Business of Solar- Allied Business Schools

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