Sales Executive Staff

SUNDUS BUTTO

**** *. ***** **. ? COLUMBUS, OH ***06

PHONE ? 419-***-****

******.*****@*****.***

Skills Production Planner possesses experience working in a fast-paced environment

Summary demanding strong fashion, organizational, technical, and interpersonal

skills. Experience in driving sales, world travel, extensive global

problem solving and international business negotiation. Seeking a

challenge in merchandising to leverage experiences and enhance skills set

in a profitable and dynamic company.

Professional Production Planner - Limited Brands, November 2008 - Present

Experience Victoria's Secret PINK

Columbus, Ohio

Continually drive sales by reacting to trends from design and chasing into

them with oversees and domestic vendors.

Conduct weekly store visits to review the competition and analyze trends.

Work in collaboration with cross functional partners to deliver

departmental plans.

Manage business by tracking weekly sales in order to identify opportunities

to improve margins and increase sales.

Work with vendors and designers to develop product based on the needs of

the PINK customer.

Make monthly NYC trips for sketch review, design review and style review

with PINK leadership, design & merchandising teams.

Intimately know the customer by constantly being in stores to ensure

product appeals to customer's taste.

Develop greige, cut, color and component ordering process to allow for

successful read and react strategy.

Negotiate and challenge costs and IMU targets while maintaining quality and

brand standards.

Monitor and follow up on weekly WIPs notes to ensure color, graphic and

fits are approved by cut off dates.

Develop and mentor Production Coordinator by training, supporting and

giving annual review.

Advise and partner with factories on all changes of buys due to fashion

driven business while maintaining delivery.

Manage and reduce financial liabilities associated with buy reductions

and/or styling changes, $1.5M+/year .

Communicate with vendors and factories regarding all order placement and

delivery compliances.

Analyze and recommend factory allocations based on regional strengths,

holidays, ship mode capabilities and quotas.

Problem solve labeling, logistics, customs and quality issues.

Meet with brand leadership team weekly to discuss future strategy and

growth potential.

Manage all above responsibilities for $300M+ apparel business (knit tops,

tees, dresses, woven tops, denim jackets, skirts, outerwear, sweaters)

consisting of approximately 125 styles per season.

Associate Sourcing Manager - Abercrombie & Fitch

December 2006 - November 2008

Columbus, Ohio

Manage global garment production for graphic tee category across five

brands (A&F, Hollister, abercrombie kids, Ruehl, Gilly Hicks).

Accountable for $500M FY'07 production to retail business.

Perform negotiations regarding production cost and delivery schedules with

global vendors.

Understand and challenge vendor lead times to facilitate the shortest

decision framework while maximizing quality and on time deliveries.

Responsible for exceeding IMU target by brand.

Shop the market for competition and trends.

Manage product development for all styles, including fabric, wash, fit and

marketing.

Facilitate weekly design meetings to ensure all product development needs

are met, and that the product is trend right.

Understand and coordinate interim approval dates throughout the production

process that can have an impact on product delivery.

Facilitated fabric cost negotiations to ensure highest IMU contribution

accountable for 1.5 point IMU increase in core programs FY'06.

Handle all fabric and trim liability.

Travel domestically and globally to production/marketing facilities to

manage and asses WIP, negotiate cost and production timing.

Facilitate weekly production meetings with merchant team to ensure all

production requirements are met, that production is placed in approved and

appropriate factories and deliveries are shipped as planned.

Attend fit sessions to facilitate vendor communication regarding tech

approval process.

Actively manage and communicate three year growth plan to executive staff

and vendor base.

Experience in brand start up/development.

Successfully train and develop team to allow for interdepartmental growth.

Sourcing Production Associate - Abercrombie July 2006- December 2006

& Fitch

Columbus, Ohio

Managed global garment production in polo's, fleece, and knits as well as

beauty and personal care products, accessories (belts, hats, flip flops,

jewelry, scarves) and handbags (leather and canvas).

Managed all shipping and logistics of raw leather goods world wide,

exercising knowledge of trade and customs barriers ensuring most efficient

cost/profit.

Managed all fabric and wash development. Responsible for leather

development, treatment and burnishing.

Entered and managed purchase orders for goods.

Assessed factory production WIPS and assisted in production management

Designed and implemented leather library for design, as well as a liability

system to better control the carrying costs of inventory and liability.

Managed and evaluated "wear tests" for all accessories product categories.

Merchandising Intern - Nina Ricci

June 2005- September 2005

Buenos Aires, Argentina

Entered and managed purchase orders.

Analyzed trends for future seasons.

Participated in luxury fabric development.

Buying Intern - Nordstrom

May 2004- September 2004

Columbus, Ohio

Read sales to interpret best selling items.

Shopped market and competition to ensure company had the latest styles and

silhouettes.

Created visual floorset that was appealing to target customer.

Education B.A. in Business Marketing/Mass Communications, Minor in Fashion

Merchandising, 2006

The Ohio State University, Columbus, OH

References Available upon request.

Contact this candidate