GARY KREECK
*** ********* ***** ***** - **. Charles, MO 63303
713-***-**** (c) - abm3b8@r.postjobfree.com
Target Position - SENIOR OPERATIONS EXECUTIVE
National and International Experience
Management executive experienced leading successful turnaround companies.
Capitalize on market opportunities to drive revenues, profits, and growth.
Produce desired results by leveraging resources, maintaining tough expense
control, managing merchandise effectively and setting clear expectations.
Strong general and P&L management.
. Leadership - Positioned three businesses for successful sales.
. Entrepreneur - Became the "in" place for prominent business people,
political figures, media personalities, and professional athletes as
well as the high school and college crowd, 2003-2007.
. Team Building - Built and led French operations team for new business
concept in preparation for franchising, 1996.
. Customer Service and Customer Relations - Cut customer service time
25% by initiating the use of a computer system to track merchandise,
1989.
AREAS OF EXPERTISE
Strategic Planning - Multi-Site Operations - Strategic Alliances - Finance
and Budgeting
Organization Design and Development - New Business Development - Logistics
and Distribution
PROFESSIONAL EXPERIENCE
AMF BOWLING, INC., St. Louis, MO, 2007-2008
Midwest Operations
Recruited to initiate tactics to leverage the performance of the worst
operational area in the Central Division. Exercised control over resources
and planning. Directed bowling operations, restaurants, lounges, vending,
pro-shops, and facilities in a 4-state district. Served on three-member
committee to enhance food & beverage revenue through implementation of best
practices, innovation of new practices, and re-direction of staff assets.
Held $8 million P&L budget responsibility with 12 general managers and 330
employees.
. Moved operational area to #4 out of 9 in 10 months with upward trend
continuing.
. Catapulted training compliance from the worst in the Region to #1 at
97% within 9 months through constant monitoring and mentoring.
. Reduced food costs 8.7% and liquor costs 9.3% plan within 10 months
through training, goal setting, mentoring, and sharing of best
practices.
. Held revenue decrease to 50% of customer drop by redirection of
revenue stream to food & beverage through timely adjustments while
simultaneously maximizing bowling revenue.
. Rebuilt bowling centers' management staffs from 50% to 100% of
qualified and trained general managers.
Boulevard Caf and Bakery, Houston, TX, 2003-2007
Owner and Operator
Provided outstanding food and lights-out service in an overtly inviting
environment while attaining consistent revenue growth. Engaged in short- to
medium-term strategic planning. Major clients included Unocal, Fluor
Daniel, Schlumberger, Sugar Land Houston Unified School District along with
various churches within the Galveston/Houston Archdiocese and local
synagogues. Held full profit and loss responsibility for $500,000 budget
with 13 employees.
. Grew revenues up to 11% annually for five years through attention to
food quality, service, and promotions.
. Generated 13% in additional revenues by expanding business to
capitalize on individual and corporate catering, including
pharmaceutical sales lunches, bar and bat mitzvahs, graduations,
corporate functions, cafeterias, retail outlets, churches, and
government functions as in-house dining declined 2%.
. Voted "Best Bagels in Houston" three consecutive years by the Houston
Press.
. Positioned business for successful sale.
RentWay Rent-To-Own, Houston, TX, 2001-2002
Divisional Vice President, South Texas
Promoted to VP of the worst performing Division in the company to actively
turnaround the asset reporting integrity, training, staffing, marketing,
and operational performance. Collaborated with others to achieve objectives
in a participative management style. Oversaw the training resources
dedicated to fulfillment. Reported directly to the COO. Held budget P&L
responsibility with 8 regional managers and 450 indirect reports at 54
stores with $40 million in revenues.
. Reconfigured an inefficient 54-store Division into a geographically
logical, customer-centric tight, efficient operating structure within
90 days of taking control.
. Developed and promoted one manager to Regional Manager and 23 hourly
employees to management positions while maintaining 95+% training
compliance within a 6-month period.
. Slashed operating losses 45% within six months by adherence to
consistent inventory reporting integrity, training methods, and
welding the management structure into a cohesive group with common
goals.
. Positioned company for profitable sale in less than one year.
Shastar Rent-To-Own, Dayton, OH, 1998-2001
Director of Store Operations
Recruited to enhance operational phases of privately held retail company
consisting of 57 stores in two states. Leveraged revenue, costs, and
profitability through management recruitment and development, operational
compliance to standards and best practices, design of revenue enhancing
programs, and world-class execution. Acted as point person for initial
store site evaluation and selection. Served as Operations representative on
the Senior Management Board. Held P&L responsibility for budget with 8
regional managers and 335 employees.
. Increased revenue 5+% on a cost basis of less than 20% of revenue
produced with no inventory cost or liability by sourcing, adapting,
and implementing an add-on customer benefits program
. Grew collected revenue 1.8% the first year with no additional cost
plus an increase of customer retention of 8% by developing, training,
launching, and measuring revenue collection program.
. Slashed depreciation costs 6% by reducing inventory carried, more
efficiently deploying assets, and recognizing property losses on an at-
the-time basis after recovery procedures.
. Drove renewal 12% by designing and implementing customer reward
program for renewing rental agreements.
. Positioned company for successful sale in three years.
Previous positions held - Thorn - (DBA, Rent-A-Center, Thorn International
Rentals, Remco and Crazy George's). VP Operations, Managing Director,
France; VP Operations Administration, England, Crazy George's, U K, 1995-
1998; Director of Operations, Houston, 1992-1995; Director of Operations
Administration, Wichita, 1989-1992; Regional Director 1987-1989 and Zone
Manager, Cincinnati, 1985-1987. Other experience in multi-unit supervision
of restaurants and cafeterias with industry leaders.
EDUCATION
Bachelor of Science degree, Psychology, Weber State University, Ogden, Utah
Senior Management Course, 1997, Ashridge Management College, Hertfordshire,
England. Equivalent to the Senior Management Course offered by Babson
Business College.
CIVIC AND COMMUNITY INVOLVEMENT
Houston, TX, 2003-2007 - Exchange Club. Chamber of Commerce. Co-sponsor of
twice yearly Red Cross Blood Drive. Santa's Exchange. Walk To De-feet ALS.
Spay-Neuter Assistance Program (SNAP). Work-Credit Programs (DECA).
Sponsored and hired students. Sponsored school events in over 20 local
schools.