Sheri A. Hottinger
**** ** **** ** **, Bentonville, AR 72712 479-***-**** or 479-***-****
*****.*********@***.***
Summary of Qualifications
Energetic, creative and adaptable leader with over 20 years of experience
in store operations, associate development, communications and customer
service. Especially skilled at designing solid programs that blend
strategic direction with organizational culture. Known for building
relationships, being a champion for both employees and customers, and
having a personal commitment to excellence.
Experience (Wal-Mart Stores, Inc.) Sept 1989- Feb 2010
Sam's Club- Director of Member Experience
(Corp. Office-Bentonville, AR)
. Launched an online survey tool to measure member shopping satisfaction
for clubs chain-wide (600). Raised awareness & accountability at all
levels with the implementation of a monthly scorecard.
. Shaped an associate service culture (over 150,000 employees) through
the identification & communication of service standards for key member
touch-point positions within a club.
. Consulted with key leaders to represent the voice of the member in the
development of business
strategies and member loyalty programs.
. Partnered with Call Center Operations to monitor agent performance,
review customer relationship management tools/systems, and had direct
oversight for escalated member issues.
. Developed associate recognition and culture initiatives that targeted
improved morale, ownership& productivity.
. Produced the first creative theatre workshop that communicated to the
organization the core member behavior segments that will be business
targets within the 47 million member base. Developed member scripts
and coordinated with a third party the cast selection, scenes,
backdrops, etc.
. Wrote and published two books internally: One Member At A Time (2006)
and This We Believe (2008). This We Believe is used in associate
orientation programs and in leadership training (Walton Institute-WMT
Stores, Inc.) to teach corporate culture.
Sam's Club- Director of Human Resources & Communications/Event Planning
(Corp. Office-Bentonville, AR)
. Led all Human Resource initiatives supporting 1,500 management and
hourly employees within the core business areas of Merchandising,
Replenishment, Operations, Finance and Membership/Marketing.
. Oversight of HR functions that include: employee relations, engagement
surveys, policy governance, performance management programs, on-
boarding efforts, benefits enrollment and harassment investigations.
Directly impacting the 1,500 Home Office associates and indirectly
impacting 500,000 Field associates.
. Directly managed a team of 12 associates on a regular basis and over
250 Field and Home Office
associates for each corporate meeting.
. Speech writer and strategist for three consecutive Sam's Club
Presidents.
. Continued to build upon the Communications/Special Events strategy as
defined in
previous Senior Manager role.
Sam's Club- Senior Manager, Communications & Event Planning
(Corp. Office-Bentonville, AR)
. Pioneered first department for Sam's Club supporting "one voice"
communications. Responsible for all executive messaging, satellite
broadcasts, video production, corporate meetings, company intranet,
associate communications (newsletters, company news, announcements)
and public relations. This effort was successful in streamlining
messages to both internal and external audiences and drove consistency
in the brand.
. Led all logistical aspects of corporate events which included: site
search/selection, contract negotiations, meals/catering, travel,
booths/exhibits for over 200 suppliers per meeting, show production
with 3rd party interface, theme and rotation development, attendee
enrollment (up to 4000 attendees) and budget/financials management
(Annual budget ranged from 13M-20M)
. Special Honor: Sam M. Walton Award of Excellence Recipient 2000
(*Highest Individual Leadership Award within Sam's Club)
Sam's Club- Assistant Manager
(Fort Smith, AR & Baton Rouge, LA)
. Leadership responsibility for facilities with over 100,000 square feet
and average 45M annual sales.
. Drove sales/profit in assigned areas through effective merchandise
presentation, consistent
pricing practices, and inventory management; on average a 10% sales
increase and an 8% profit increase.
. Drove membership growth through targeted sales approaches (field
and in-club) and community
involvement efforts; on average a 5% increase.
. Provided supervision and development opportunities for 200+
associates at each club.
. Managed facility operations: asset protection, inventory control,
service, safety,
maintenance, budgets/financials and compliance.
. Special Honor: Club of the Year 1992
Sam's Club Manager Trainee
(Houston, TX)
. Trained in all functional areas of the club including: Operations,
Front End, Membership/Sales, Hard lines, Soft lines, Center Section,
Seasonal, Receiving/Claims, Tire & Battery Centers, Specialty Groups
(Pharmacy, Optical, Photo), Grocery and Fresh.
. Assisted leadership in supervisory capacities: opening/closing
procedures, Member interface,
annual inventory preparation, merchandise relays, club & community
events and other
projects as assigned.
Wal-Mart -Project Coordinator, Apparel Marketing
(Corp. Office-Bentonville, AR)
. Designed seasonal layout guides for Apparel Departments in Wal-
Mart stores.
. Worked with Category Buyers and Merchandisers to determine feature
space and positioning of product for optimum sales results.
. Produced directional and category signing for sales promotion and
service.
Other Professional Experience (Russellville, AR 1982-1989)
Maurices, Inc. Assistant Manager- Responsible for merchandise presentation,
sales promotions, facility operations and human resources for the store.
Jim Harris & Associates Office Manager- Acting landlord for 10 businesses
within the office complex. Assisted with billing and logistics for Poultry
Brokerage company.
Arkansas Tech University Student Worker- Processed school payments and
loan/grant applications for students while attending college.
Larkin Business Machines Sales- Assisted walk-in customers and business
accounts with sales of office supplies, furniture, equipment and gifts.
Cynthia's Fitness Center-Aerobics Instructor - Taught high-impact aerobics
classes three times per day/three days per week.
Education & Professional Associations
BS in Business Administration-Arkansas Tech University 1987
PHR Certification 2005
American Society of Training & Development (NWA Chapter) 1994-1999
Wal-Mart Women's Resource Council 2008-2010
Network of Executive Women (NWA Chapter) 2009
References
Available upon request.