FAITH M. ADAMS
abm2dq@r.postjobfree.com
CLEVELAND, OH 44105
Phone: 216-***-****
SALES & MARKETING - HEALTHCARE, MEDICAL & PHARMACEUTICAL PRODUCTS/SERVICES
DYNAMIC DESIGNER & DRIVER of STRATEGIES to CONVERT CUSTOMERS into PARTNERS
NEARLY TEN YEARS EXPERIENCE CULTIVATING BOTH NEW RELATIONSHIPS AS WELL AS
ENHANCING PREVIOUS RELATIONSHIPS WITH HIGH LEVEL PROFESSIONALS TO INCREASE
MARKETSHARE, REVENUE & DEVELOP LONG-TERM PARTNERSHIPS.
o DEVELOPED INNOVATIVE STRATEGIES TO REACH ALL TYPES OF CUSTOMERS
o ACHIEVED SIGNIFICANT REVENUE GROWTH WITHIN VARIOUS SPECIALTIES &
TERRITORIES
o CULTIVATED CUSTOMER RELATIONSHIPS; INITIATED LONG TERM BUSINESS
PARTNERSHIPS
o DEMONSTRATED ABILITY TO LEARN TECHNICAL INFORMATION QUICKLY
Aesthetic Lasers & Cosmetic Rejuvenation
Practice Manager/Director of Marketing
11/01/2008-Present
. Developed website and implemented SEO/PPC campaign to build a web
presence & generate new business
. Increased revenue an average of $25,000 per month the first three
months on board & continued to grow sales while reducing overhead
. Developed & implemented retention & referral programs that increased
revenues substantially
. Marketed within medical & aesthetic community to generate referral
business that substantially raised revenues (sought out Plastic
Surgeons, Dermatologists, Spas/Salons, large local businesses to
become partners)
. Designed sales tools for staff to increase conversion of patient
consultations
. Conducted research to determine pricing & where to focus business
strategy
. Managed the day to day operations of the office, staff and two
Physicians
DePuy Mitek, a Johnson & Johnson Company
Sales Representative
2007-2008
Promoted an injectable medical device for Osteoarthritis of the knee &
additional surgical products to numerous specialty physicians
(Orthopedists, Rheumatologists, Pain Management) in effort to gain market
share, increase revenue & create product awareness.
. Negotiated contract & buying agreement w/ University Hospitals through
their wholesaler of choice (this was something previous reps were
unable to attain) at a rate higher than that of my main competitor
. Generated 50% & upward growth in focus "core accounts" (instead of
having 25-50% of an accounts business, was able to build more sales
within core accounts leading to being either the main or sole product
carrier within many offices)
. Negotiated agreements w/ several Cleveland Clinic satellite facilities
& different department to have product on shelves. Lutheran Hospital,
South Pointe, Marymount, & several family health centers became large
customers
. Sought out opportunities within the community to become involved in
events & in health & wellness fairs to establish direct to consumer
brand recognition
Bradley Pharmaceuticals
Specialty Pharmaceutical Sales Representative
2006-2007
Managed & grew a large territory through utilizing superior organization
skills & providing superior customer service educating specialty Physicians
(Gastroenterologists, Colon/Rectal Surgeons & Ob/Gyns) about the features,
advantages & benefits of the company's products.
. Contests/Awards won (including but not limited to): Highest
percentage of growth July/Aug vs Sept/Oct, Highest call average,
Highest volume of growth, and another percentage of growth contest
quarter over quarter
. Increased call average and productivity in a short period while
maintaining phenomenal service standards while improving the territory
ranking drastically during course of employ- began ranked in bottom 15
(out of 62), & moved up to 12 at the time of company sale
. Despite managed care and Medicare/Medicaid restrictions in the Ohio
territory would reach goals consistently & still grow quarter over
quarter
. Consistently led the district in the most recently launched
product/Elestrin Transdermal HRT (ranked in top 10 for this product)
. Successfully landed the Cleveland Clinic as one of the top accounts
(was one of the national top five targets)
Ohio Chiropractic & Rehabilitation/OSMO
Business Development & Marketing/Community Relations Manager
2000-2006
Performed all aspects of sales/marketing and account retention for a group
of Multidisciplinary Physicians with several offices.
. Built relationships within the healthcare community (specifically
Neurologists & Orthopedists) in order to establish & perpetuate
presence, provide solutions & develop referral base in order to
generate new patients & create community presence
. "Sales" efforts grew office with monthly collections of $30K to nearly
$100K within one year
. Orchestrated all direct sales efforts within sales territory that
allowed for additional offices to open
. Handled all aspects of advertising, direct marketing (radio,
television, direct marketing, etc) & community relations that led to
additional business growth (focused on community efforts as well to
establish local business surrounding each office rather than the whole
metro area)
UNIVERSITY OF PITTSBURGH Pittsburgh, PA
1999
BACHELOR OF ARTS, Political Science (Secondary major: Communications)
ADDITIONAL RELEVANT EXPERIENCE
.While in college participated in the following: Student Volunteer
Outreach, Program Council, Univ. Democrats (also worked full time to pay
for education)
.Volunteers at nursing homes w/ dog as a "Therapy Dog" & as a Hospice
Patient Companion
.Completed the Burton Sales Training Program (Consultative Sales Approach
course)