Sales Manager

JERRY KAPLAN

Cell: 480-***-**** abm102@r.postjobfree.com

National Sales Manager / Director

General Merchandise / Consumer Products

Lead development and execution of sales strategies across current and

future markets.

Catalyst for profitable growth: Offer the drive, leadership, integrity and

tenacity necessary to maximize sales, revenues, market share and

profitability in highly competitive markets.

Consistently exceed performance goals, building and leveraging productive

partnerships / alliances while responding to customer needs, which reflects

the proven ability to:

* identify / capture growth opportunities

* develop / implement marketing strategy

* execute new product launches

* build / develop dynamic sales teams

* strengthen market presence

* produce sustainable revenue gains

Bring well-established / long-term key relationships with mass merchants;

specialty retailers; and supermarket, grocery and drug chains.

EXPERIENCE

ATA Retail Services, Hayward, California 2008 - 2010

[Nationwide industry leader for impulse merchandising retail solutions;

1400 employees; 7,000 client retail stores]

National Sales Manager

Revitalized 2007's flat sales, almost doubling number of customer stores

by applying understanding of market trends, industry relationships and

business goals. Developed sales vision and strategy, working with

management team to adapt appropriately to changes in the market place

while maintaining customer loyalty and generating new growth.

Provided aggressive sales leadership, bolstering market position by

strengthening the sales force, promoting teamwork identifying key

revenue drivers and expanding market presence.

* Actively recruited and developed seasoned sales professionals with

established relationships in current client companies and potential

client companies.

* Initiated offsite sales meetings to encourage collaboration, sharing

ideas, successes and failures to develop strategic plans / approach

targeted accounts.

Sales growth:

* Realized positive change in 4Q 2008 with 12.5% growth from previous

year (10% goal).

* Raised 2009's numbers 11% from 2008 with 1400 new stores (adding Super

Value, Roundy's and United Supermarkets) including multimillion-

dollar, multi-year contracts.

* Based on influential industry relationships, poised company for

continued growth into first half of 2010 with pipeline of major

supermarket and mass merchants totaling 800 stores.

JERRY KAPLAN

Page 2

Cell: 480-***-**** abm102@r.postjobfree.com

EXPERIENCE continued

Arden Companies - Cleaning Aids Division, Southfield, Michigan 2000 -

2008

[Outdoor and household consumer products manufacturer / distributor]

National Account Manager

Recruited to develop a targeted sales program, growing the national

success. Leveraged solid grocery / retail / distributor relationships to

realize average 12% year-over-year growth.

* Introduced participation into national and regional trade shows,

developing booth / displays and representing product to attract new

business - $20K to $500K per show.

* Launched $5M revenue-generating textile program into 350 A&P and 780

Publix stores; collaborated with Product Development, Marketing and

Product Packaging teams to customize product design and mix for

specific customer base.

* Hired and trained 30 independent brokers / reps, crystallizing

corporate vision to increase market share; provided leadership and one-

on-one sales support to increase product placement as much as 25%.

The Libman Company, Arcola, Illinois 1991 - 2000

[Cleaning products / aids manufacturer with international distribution]

National Sales Manager

Increased total company sales volume $10M, focusing sales strategy on

expanding into international market while propelling company to dominant

domestic market position.

* Increased market share 25%, taking company into wholesale distribution

across the country, such as Fleming Foods as well as many regional

supermarket / grocery chains.

Hobby Dynamics, Champaign, Illinois Prior

National Sales Manager

Launched successful start up, building a $21M national and international

hobby distributorship with 1500+ dealers through innovative marketing /

telemarketing, advertising and sales strategy.

* Negotiated with foreign vendors / manufacturer partners for a quality

proprietary line which offered company entr into major retailers

nationwide.

EDUCATION

State University of New York at Buffalo

B.A. Business Administration

Concentration: Marketing, Advertising and Merchandising

Professional Development

Ongoing Education - Sales and Marketing

Excellence is never an accident.

Exceptional market vision and business perspective, reflects expertise in:

. Marketing Plans / Strategy

. Relationship Management

. New Business Development

. Budget Management

. Presentation / Negotiation

. Customer Service

. Key Account Penetration

. Teamwork and Collaboration

. Sales Training / Development

Contact this candidate