Sales Customer Service

Brian L. Best

**** ******** ***** ******, ** **017 614-***-****

*********@********.**.***

Top Sales Producer/Account Manager Building products expert for 10 years

with Carter & Crane

Define and implement Highly motivated and results-focused with a track record of

sales, product success in the building products industry managing top-tier

launch, operations, accounts generating upwards of $16M in annual sales in a

and marketing 4-state region through 350+ sales reps and up to 200

strategies locations.

MBA-educated with Uncover opportunities to present new products that fill

refined gaps and cultivate new business; work in concert with

communication, client-side sales reps to identify target accounts,

interpersonal, and facilitate contractor relations, and bring profitable

organizational products to market.

skills Serve as an outside sales consultant while building solid

Develop detailed client relations; recognized with the statement "Brian has

analytics to done a great job putting the customers interest before his

identify market, own by working nights, weekends, or whenever needed to get

segment, and the customers taken care of."

industry

opportunities

Professional Experience & Achievements

Crane Performance Siding, Columbus, OH 9/2001 - 4/2009

Territory Sales Representative

In Q1 2009, secured a 22% sales and 20% volume increase despite one of the

toughest climates in the building industry, by (1) securing a new

wholesale distributor account, (2) working with key client to grow

business through concentration on commercial accounts and more profitable

product lines, and (3) continuing to serve as a SME during product launch

and growth phases.

Independently managed one of Crane's largest accounts-Carter Lumber-

including introducing new product lines, expanding market penetration, and

bolstering profitability in a declining industry, driving up to $16M in

annual sales. Joined forces with 350-400 Carter sales reps in a 4-state

region with up to 200 locations, to augment product knowledge and ensure

each rep was equipped to drive sustainable business growth. Participated

in Carter sales calls to not only serve as a subject matter expert but

identify continuous improvement opportunities. Maintained extensive

competitive logs and monthly summaries, keeping a finger on the industry

pulse and responding proactively to combat adverse market conditions.

Built, installed, and maintained in-store advertising and product

displays. Key results included:

< Partnered with client-side reps in a 4-state region to take products

to market by facilitating initial and recurrent product training,

identifying target call lists, and serving as an on-demand product

expert.

< Maximized profitability by training sales reps to up sell to higher

margin products, directly combating a mature industry in decline and

positioning Crane as a thought leader and top-performer.

< Introduced the Parkview product line to market, adding a $1.1M

revenue stream in first year of introduction, growing to $2.3M in

year 5; launched Market Square product, increasing sales by $600K in

2008.

< Identified and captured a new wholesale distributor account which

drove $800K in revenue in 9 months of 2008 with a projected 10%

growth in 2009.

< Diversified Carter's focus from residential to commercial contractor

customers, enhancing their ability to market higher-end, more

profitable product lines while cultivating relationships with high-

potential accounts.

< Completed Vinyl Siding Institute of America's vinyl siding trainer

program, fostering the ability to work with contractors on proper

installation techniques and implementation of best practices.

< Selected for a yearlong engagement as product manager of Exterior

Portfolio Roofing Designs, working through product research,

development, and launch into this new market segment.

Gained strong foundational experience with Carter Lumber Company as an

Inside Sales Rep, working directly with customers to provide quotes, field

inquiries, and assist with identifying building solutions. Supervised

retail associates in providing exceptional customer service. Managed and

purchased inventory based on forecast needs. (1996-2001)

Education & Training

MBA-Business Operations Ohio Dominican University, Columbus, OH (2009)

BA - Communication The Ohio State University, Columbus, OH (2000)

Dale Carnegie Sales Advantage Dale Carnegie & Associates, Columbus, OH

(2005)

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