Sales Customer Service

EDUARDO FERREIRA

**** ** ** ******, *** *** * MIAMI, FL 33145 * 786-***-**** * *********@*******.***

SUMMARY OF QUALIFICATIONS

Seasoned sales and business development professional with over ten (10) years of experience working in the

information technology and financial services industry for fortune 500 companies in the United States and in Latin

America. I am bicultural and fluent in Spanish and English.

PROFESSIONAL EXPERIENCE

CONSUMER MARKET MANAGER

BANK OF AMERICA – Miami, FL Jul 2007

- Present

- Evaluate the sales, customer service and operational effectiveness of 32 banking centers in South Florida.

- Designed sales training program resulting in 25% YTD increase in sales.

- Coached associates on effective customer service techniques leading to 20% YTD improvement in delight scores.

- Developed forecasting tool resulting in 30% higher conversion rate in mortgage products.

GLOBAL ACCOUNTS SALES MANAGER

GENERAL ELECTRIC (GE CAPITAL) – Boca Raton, FL

2005 – 2007

- Drove revenue of $12 million resulting in a 30% YTY growth selling into fortune 500 companies.

- Built relationships with key decision makers leading to a 50% increase in big-ticket accounts for the company.

-Worked closely with computer vendors and suppliers to implement end-to-end servicing of accounts.

- “Eduardo is one of the most focused and professional people I know. When he offers his help, he means it.”

CHANNEL SALES MANAGER

IBM (IBM Global Financing) – Armonk, NY

1999 – 2005

- Drove sales of $30 million resulting in a 10% YTY growth in new IT leasing originations.

- Designed new credit prequalification process resulting in 30% cost savings.

- Developed business plan for new IT lease offering in the Caribbean region helping to capture 10% market share.

- Led education and training sessions at vendor sites leading to 35% YTY increase in product sales.

MARKET RESEARCH ASSISTANT

TELECOM – Bogotá, Colombia 1997 – 1998

- Reported to the regional VP of fiber optics Business Development.

- Assisted with sales forecasting, marketing collateral, and pipeline reports.

- Translated the company’s annual report from Spanish to English.

- Worked with Colombian nationals and other Latin American countries.

EDUCATION

MASTERS IN DIGITAL MARKETING (Online Program)

INSTITUTO DE EMPRESAS – Madrid, Spain

March 2010

MBA IN INTERNATIONAL BUSINESS

UNIVERSITY OF MIAMI SCHOOL OF BUSINESS – Coral Gables, FL

December 2006

BACHELOR OF ARTS IN ECONOMICS

HARTWICK COLLEGE – Oneonta, NY May 1997

ABROAD STUDIES IN ECONOMICS

PONTIFICIA UNIVERSIDAD JAVERIANA – Bogota, Colombia

1995 -1996

PROFESSIONAL TRAINING

CONSULTATIVE SELLING

IBM GLOBAL SALES SCHOOL – Atlanta, GA

1999

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