Manager Sales

Gillian M. Sweny

**** ********** **,

Fairview, PA 16415-1547

814-***-**** / *******.*****@*****.***

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Education

State University of New York at Buffalo, College of Arts & Sciences

Buffalo, NY

Bachelor of Arts Communication Graduated: May 2010

Major: Communication Concentrations: PR and Advertising

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Professional Experience

Buffalo Sabres, Buffalo, NY September

2009-April 2010

Community Relations Intern

Worked with Community Relations staff during office hours, game nights, and

special events

. Managed all Community Relations game day activities.

. Assisted the Community Relations department with fundraisers, player

appearances, donations, fan packs, data input, and other assignments.

. Volunteered between 5-20 extra hours during weekends to assist the

Sabres Foundation events (Aces and Blades, WNY Hockey Expo, Halloween

Skate, Kids Skate, Power Play Luncheons) that benefit the NHL team.

. Worked the media room at the 2010 NCAA Tournament.

University at Buffalo Spectrum Newspaper, Buffalo, NY

September 2009-April 2010

Assistant Advertising Manager

Assisted manager with typical management responsibilities such as on

boarding, terminating, and training more than 22 account executives

. Attended monthly meetings where we discussed the new up and coming,

online advertising sales. Monthly meetings enforced the newly created

online advertising. At year end the Spectrum had launched their online

advertising for the first time.

. While Assist. Manager our team was able to maintain previous year's

sales and created 12 or more page newspapers every Monday, Wednesday,

and Friday.

Account Executive September

2008-May 2009

Sold advertising space via phone and in person for the UB newspaper, the

SUNY system's largest student run paper

. Managed existing relationships and developed new clientele. Managed

more than 30 clients a semester.

. Met with clients to optimize an advertising plan that met their needs

while working within their budget.

. Consistently met clients needs by negotiating a fare rate for them

while still benefitting the Spectrum.

PAPA Advertising Agency, Erie, PA May 2008-

August 2008

Account Services Intern

Worked in a rotational program, shadowing: creative, yellow pages, and

media teams

. Helped design, lay out, and write copy for George Junior Republic High

School Heritage Room, a room dedicated to the history of the nations

largest school for unprivileged young men.

. Organized the Erie Blues and Jazz Festival Hospitality tent for PAPA

clients by designing t-shirts and designing and sending invitations.

. Wrote copy for PBS affiliate WQLN radio IDs. Short 15 second radio

clips meant to advertise PAPA.

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Affiliations

Public Relations Student Society of America

President (2009-2010)

- Led more than 20 members, conducted weekly meetings, supervised and

worked campus fundraisers raising more than $300 a semester for Juvenile

Diabetes Research and Adult Illiteracy Programs

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