Marketing Sales

Paula M. Polei

**** ******* ***** *****: (***)

***-****

Troy, OH 45373 Email:

***********@*****.***

Bachelor of Science in Journalism, December 2003

Ball State University, Muncie, Indiana

Major: Public Relations Minor:

Communication Studies

Stratacache, Director of Marketing, November 2007-Present

? Formulate and implement integrated marketing campaigns

? Manage a cross-functional team to

execute strategic communications programs

? Plan and design marketing collateral for retail and

financial partners

? Create and approve branding and positioning for five

diverse brands

? Produce and administer all tactical public relations

initiatives

Goettler Associates, Director of Marketing, September 2006-

November 2007

? Implemented effective marketing strategies to drive new

client engagements

? Created and designed marketing materials for current

clients

? Conducted telephone and email follow-ups for all direct

marketing efforts

? Organized and administered national conferences and

speaking engagements

The Stride Rite Corporation, Marketing Specialist, June

2004-September 2006

? Created and designed advertisements, postcards,

brochures, and fliers

? Organized and executed email promotions and direct mail

campaigns

? Communicated with consumers via marketing and

advertising materials

? Approved advertisements for independent retailers per

branding regulations

Muncie Children's Museum, Marketing Intern, September 2002-

November 2002

? Prepared and published newspaper advertisements for

company fundraisers

? Designed billboard advertisements for exclusive events

? Produced various articles for publication in the

organization's newsletters

? Created press releases and media alerts for publication

to target audiences

Mutual Federal Savings Bank, Teller, June 1999-June 2004

? Achieved 183 percent of monthly new account sales goals

? Balanced cash drawer 100 percent of the time averaging

25 transactions per hour

? Coordinated and organized various bank promotions and

sales events

Microsoft Word, Microsoft Excel, Microsoft PowerPoint,

Microsoft Access,

Adobe InDesign, Adobe Photoshop, and Adobe Illustrator

Striving for Excellence Award, Mutual Federal Savings

Bank, 2003

Associate of the Year, The Stride Rite Corporation, 2005

Available Upon Request

Work

Experience

Computer

Proficiency

Awards

Education

References

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