Toni Cochran
**********@***.***
CAREER ACHIEVEMENTS
Sales
Consistently ranked top sales representative nationally
Awarded expense paid vacations for sales achievements
Established most new accounts in North Central Region
Successfully sold capital equipment in the $1500-1M+ range
80-85% close ratio
Communications
Conducted seminars, professional workshops and lectures for government,
educational institutions and major corporations
Excellent telemarketing skills in cold calls, appointment setting,
telesales
Strong professional telephone presence
Authored an article for publication
Managed major national trade shows
Canvassed for local/national political campaigns
Served as fund raising chairperson for the East Suburban Pittsburgh MS
Society
Entrepreneurial
Created and developed my position with Morris Paper which was later
expanded to include four additional people
Developed and conceptualized a new product
Conducted an independent marketing survey and recommended a new package
design which was implemented
Created a small business, T.R. Medical Sales, when Davol closed my division
Management/Operations
Negotiated yearly government, industrial and hospital buying contracts
Contracted manufacturers/distributors as new vendors
Determined operating budgets, sales forecasts, advertising and expense
budgets
Wrote and conducted sales training courses
Implemented sales contests and established productivity incentives
Responsible for hiring and establishing criteria for
incremental/performance raises
Performed all necessary duties relative to the management and operation of
a small business
Incorporated new policy and operational functions for several start-up
companies
Fraternal
Taught first, fourth and fifth grade C.C.D religious classes
Past Matron, Pennsylvania Order of the Eastern Star
General Page at the 110th Session of the Grand Chapter of PA Order of the
Eastern Star
Grand Chapter of PA Special Committee Appointment
Former Minority Inspector, Forest County Board of Elections
EMPLOYMENT HISTORY
Independent Contract Virtual Assistant
Marienville, PA
1995-present
Joseph Horne Co. Sales
Pittsburgh, PA
1989-91
Company sold and later closed
Kaypro Computers; District Sales Manager
Solana Beach, CA
1987-88
Company filed Chapter 11
T.R. Medical Sales; Owner
Apollo, PA
1976-87
Also contracted with Kurt J. Lesker Co. to sell chromatography, analytical
spectroscopy equipment and clean rooms
Davol Inc.; Sales Representative
Providence, RI
1975-76
Division closed. One of only 4 people asked to move to corporate HQ, but
declined the offer
Morris Paper Co., Inc.; Field Sales Representative
Pittsburgh,PA
1973-1975
EDUCATION
Duquesne University, Pittsburgh,PA
Median School of Allied Health Professions, Pittsburgh,PA
American Fidelity Mortgage Corp & The International Alliance of Financial
Counselors
Neurological Muscle Stimulation; Dr. Peter Morawitz
Galvanic Muscle Stimulation; Loma Linda Institute
Ostomy Care; Norma Gill, Cleveland Clinic Foundation
Computer Networking
Advanced Networking
Desktop Publishing
Computer Technical Training l & ll
PROFESSIONAL SALES COURSES
Management & Motivation
Smooth Selling
Systemic Selling Techniques
Time & Territory Management
REFERENCES, RESUME DOCUMENTATION AVAILABLE UPON REQUEST