Sales Customer Service

BRUCE M. BARD

**** ******* ****, *********, ** **211

443-***-**** ablspo@r.postjobfree.com

HIGHLY ACCOMPLISHED MANAGER WITH PROVEN SUCCESS IN SALES, ACCOUNT MANAGEMENT, ADVERTISING AND INVENTORY

ALLOCATION. STRONG BACKGROUND FOR DEVELOPING, IMPLEMENTING AND ACHIEVING SALES GOALS AND OBJECTIVES. BUSINESS,

PROJECT AND OPERATIONS MANAGEMENT ABILITIES FOR STRATEGIC PLANNING AND P&L ANALYSIS. SOLID INTERPERSONAL SKILLS AND

EFFECTIVE LEADERSHIP AND MENTORING CAPABILITIES. THRIVES IN CHALLENGING, FAST-PACED ENVIRONMENTS.

PROFESSIONAL EXPERIENCE

NISSAN NORTH AMERICA 2007 to June, 2010

Dealer Operations Manager, Chicago, IL (2009 to 2010)

Served as primary point of contact for all dealer and district vehicle sales and market representation actions.

Communicated with district dealers to administer sales division policies and ensure customer satisfaction. Analyzed and

recommended enhancements to sales and inventory systems. Oversaw training and certification activities for dealer

management. Tracked dealer financial results. Key Achievements:

Exceeded fiscal year retail and wholesale volume objectives.

Achieved best sales month ever in the history of the district exceeding prior record by over 15 percent.

Filled open dealer point increasing district sales by an estimated 7 percent.

Ranked top district in the region for vehicle service contract sales.

Distribution Manager, Pleasanton, CA (2008 to 2009)

Identified variable market conditions to successfully forecast entire vehicle allocation for 180 Nissan dealerships in 12

states including vehicle model mix, color and trim options for up to 18,000 vehicles per month. Set objectives for 13

dealer operations managers, as well as, tracked, oversaw and managed performance. Generated $150 million in monthly

revenue. Key achievements:

Exceeded every monthly objective for 12 months in a row.

Generated an average of $48 million net profit monthly.

Recognized as top performer in the region.

Regional Advertising Manager, Pleasanton, CA (2007 to 2008)

Managed the regional advertising, promotions and auto show programs for 12 states to maximize attainment of regional

sales objectives. Identified promotional opportunities. Prepared and monitored regional advertising and promotions

budgets. Collaborated with advertising agency to create regional TV, radio, newspaper and digital advertisements.

Contributed to building brand value and achieving enduring profitable growth.

Key Achievements:

Achieved 1 point of market share growth through successful marketing initiatives.

Planned and implemented first regional interactive campaign which led to a 10% sales increase.

TOYOTA MOTOR SALES, USA – Baltimore, MD 2004 to 2006

District Manager (2005 to 2006)

Served as primary point of contact for all dealer and district vehicle sales activities. Communicated with district dealers to

administer sales division policies and ensure customer satisfaction. Coordinated district and dealer marketing initiatives.

Analyzed and recommended enhancements to sales and inventory systems. Oversaw training and certification activities

for dealer management. Tracked district financial results. Key Achievements:

#1 Sales Growth District in the Region for 2005 and 2006.

Consistently exceeded all Customer Service Index (CSI) objectives.

Bruce Bard, Page 2

District Service and Parts Manager (2004 to 2005)

Led district level operations related to parts and service activities. Worked closely with individual dealers regarding

procedures and department operations. Reviewed, monitored and resolved customer complaints. Ensured dealer

compliance with warranty policies. Analyzed and recommend parts inventory system mix. Oversaw dealer marketing

programs and training requirements. Key Achievements:

Outperformed region and company in Parts, Accessories and Customer Labor sales growth.

Improved CSI performance to above company objectives.

Maximized dealer sales and purchase loyalty through continuous relationship building.

TOYOTA FINANCIAL SERVICES (TFS) 1996 to 2004

Area Sales Manager, Minneapolis, MN (2002 to 2004)

Planned and directed sales and marketing initiatives for area Toyota and Lexus dealerships. Developed promotional

strategies and programs. Conducted sales meetings and regional training programs. Coached and trained finance managers

on products and services. Obtained proprietary financial information and monitored compliance with TFS standards. Key

Achievements:

Instrumental in the acquisition of a $10 million working capital loan and $3.5 million floor plan loan.

Led successful promotional initiatives which increased market share by 22 percent.

Won three regional and national incentives as “Top Performing Sales Representative”.

Played a key role in signing up new accounts from non-Toyota dealers.

Lease Administrator, Torrance, CA (2000 to 2002)

Managed dealership lease portfolio. Prepared and presented proposals. Developed marketing and operations

correspondence. Communicated new programs to field offices. Assisted branch associates with tax filings and payments.

Tracked customer leases and renewals.

Key Achievements:

Ensured lease portfolio compliance with federal, state and local tax laws.

Implemented a number of business systems requests, which reduced costs and increased efficiency.

Credit Analyst, Cincinnati, OH (1999 to 2000)

Reviewed credit applications from Toyota and Lexus dealerships. Key Achievements:

Led processing of retail and lease offerings for 26 Toyota and Lexus dealerships in Ohio and Kentucky.

Increased retail volume from 13,000 accounts to almost 30,000 accounts within 1 year.

Sr. Customer Account Representative (1998 to 1999)

Customer Account Representative (1996 to 1998)

Managed department operations including staffing, customer service, collections and repossessions. Supervised 9

collectors, 4 customer service representatives and 1 repo clerk. Key Achievements:

Met and exceeded every branch and corporate objective in the management of pre- and post- repossession

activities for 60,000 lease and 13,000 retail accounts.

Streamlined operations and reduced overtime labor which reduced losses by 50%.

EDUCATION AND CERTIFICATIONS

STATE UNIVERSITY OF NEW YORK – Oswego, NY

Bachelor of Arts in English

Certifications and Seminars:

Sales Mastery I & II, Certified Sales Master • Dealer Credit I & II, Financial Statement Analysis.

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