Carl Boja

*** ***** ****

Cuyahoga Falls, OH ****3

330-***-****

ablruc@r.postjobfree.com

Summary:

Motivated executive who has led award winning sales teams, established

partnerships with world class training organizations, developed sales

compensation models, and worked with functional teams such as marketing to

develop and execute customer centric selling initiatives. Drives sales

effectiveness and efficiencies by partnering with key clients to evaluate

their supply chain needs and then develops best practices for both clients

and YRC Worldwide. Well versed in multiple selling methodologies and has

achieved significant results to goal for myself, my teams, and YRCW.

Experience:

May 2010 - present

Director, Business Strategy - Transportation and Logistics Solutions

YRC Worldwide Akron,

OH

. Lead and partner with sales channel management to develop and

execute best selling practices for YRC Worldwide selling

professionals that include Corporate, Local, Inside, 3PL, and

Regional.

. Engaged with high profile clients at the executive level to

understand their business trends, evaluate their supply chains,

take away best practices and challenges for YRCW, our competition

and work with the client to develop best in class solutions such as

lane optimization through both the YRCW network and partner

carriers through YRC Logistics.

. Drive collaborative efforts with business leaders of YRCW's

functional teams such as claims, billing, pricing, revenue

management, and operations to develop best practices to break down

barriers for our selling teams. This matrix format has proven

successful by correcting root cause issues versus the selling

professionals continually fixing reoccurring problems.

March 2009 - May 2010

Director, Sales Effectiveness

YRC Akron, OH

. Launched company wide initiatives that were labeled some of the

most successful initiatives YRC sales has had. Success was

documented and grew targeted segments of business despite a poor

economy and additional market challenges for YRC.

. Drove alignment with Sales Training, Marketing, Expedited, Exhibit,

Customer Service, Inside Sales, Operations, Information Technology,

and Pricing to ensure a consistent, clear, and repeatable

methodology is established moving forward for new and tenured

selling professionals.

. Engagement of Sales Development Manager team to build efficient and

informative training process to continually develop and ensure our

selling team is equipped with product knowledge, precise selling

skills that include formal mentoring, role play, use of technology,

setting expectations, and follow up.

May 2005 - February 2009

YRC / Roadway Akron, OH

Director, Field Sales

. Leader of sales professionals to identify needs and

efficiencies regarding clients' supply chains. Positioned

YRC offerings to a span of C level and mid tier decision

makers to ensure proper alignment of resources and

technology. Focused on features, benefits, and advantages

that provide value added solutions.

. Collaborated with Marketing and Business Integration Managers

to provide client feedback regarding technology enhancements

for our internal Transportation Management System,

my.yrc.com, and our internal CMS system, as well as train

sales team on the utilization of tools, services, and

processes.

. Partnered with Subject Matter Experts to align market

solutions domestically and internationally, that combine our

services including expedited, ocean, air, returns, retail,

B2B, special projects negotiating solutions, pricing, payment

terms, RFPs, contracts, and service enhancements.

. Winner - 2007 Division Sales Leadership Award in a $143M

sales territory and achieved lowest sales personnel turnover

in company 2007.

April 2004 - May 2005

SIRVA Relocation

Chicago, IL

Vice President, National Sales - Midwest

. Sales Consultant selling 3rd party relocation service to C-

level professionals including CFO, VP Finance, Tax, and

Procurement.

. Conducted high-level cost analysis regarding current state

compared to future state by focusing on efficiencies

available through SIRVA solutions.

. Solutions focused on features, advantages, and benefits of

relocation technology, as well as the single point of contact

the SIRVA relocation model.

. Led sales territory within the Midwest region (MN, IL, IN,

MI, OH, KY, PA.). Led sales directive between logistic

service agents of Allied and North-American Van Lines (SIRVA

companies), SIRVA Operations and Relocation.

. Exceeded 2004 goals and was exceeding 2005 targets prior to

departure.

September 1999- April 2004

Marvel Consultants

Cleveland, OH

Executive Recruiter

. Information Technology recruiter responsible for direct sales

and territory management to executives within a client base

of Fortune 2000 companies.

. Achieved outstanding closing ratio by properly aligning

resources to needs and establishing a solid relation based

client portfolio that drove repeat business.

. Led seminars regarding employee retention of how to attract

key talent, working with the job seeking market and how

create a positive work environment.

January 1997- September 1999 Cleveland, OH

Picker International

Sales Representative

. Sales professional for a global Radiology service provider of

software and equipment.

. Selling environment consisted of 75% client retention and 25%

new business development.

. Grew territory 52% and achieved 131% of plan first year.

Achieved "Team Elite" first year, number one in territory,

number two in the country.

. Project Manager on 50+ full life cycle new sites including

vendor negotiations.

Education:

Malone College

Bachelor of Arts, Business Management

Case Western Reserve University, Weatherhead School of Management

M.B.A.

Volunteer Experience:

Here's Hope Horse Farm

Provides Horse Riding lessons to mentally disabled children.

Habitat for Humanity

Construction of homes in the Akron, OH area.

Special Olympics

Various activities.

REFERENCES: Available upon request.

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