VEENA KANNAN

***** ********** ** *** * ( ( ( Mobile:

813-***-****

Tampa, FL -33617

Email: ablhds@r.postjobfree.com

Pricing Analyst / Team Lead

VEENA KANNAN is a dynamic, proven, MBA-educated finance and IT

professional with over 8+ years of business process improvement and

analytical experience across major industries including Hospitality,

Automotive, Construction, and Computer Software, with solid understanding

of project life-cycle, project management process, converting business

needs into business and functional requirement documents, business process

analysis and re-engineering.

Her background includes

. Developing, managing, and implementing multiple projects in a fast-

paced, time sensitive environment with consistent promotions to

positions of increased responsibility for notable achievements

including $400,000 in annual savings by streamlining operations.

. Expertise in aiding clients with econometric and statistical

solutions that pertains to improved performance using statistical

modeling and data mining tools.

. Experienced in setting optimal menu prices for large restaurant

chains, including O'Charley's, Capital Grill, and TGI Fridays, and

recently for HVAC products at Sears Home Improvement products.

. Experienced in building and leading teams of up to 15 people.

. Well- versed in database and statistical tools (Oracle, SQL, SAS,

SPSS), and proficient with Microsoft office software (Word, Advanced

Excel, Access, Outlook, and PowerPoint).

. Committed to enterprise value creation through strong internal

controls, timely business analysis, and accurate and insightful ad-

hoc reporting.

VALUE OFFERED

Leadership / Team Building ? Business Analytics ? Data Analysis

/Extraction ? Financial Reporting & Analysis ? Budgeting & Forecasting ?

Financial & Statistical Modeling ? Quantitative Research and Analysis ?

Cost Reduction & Process Improvement System Implementations ? Yield

Maximization ? Product Pricing ? New Product Development ? Financial &

Strategic Planning ? Project Management ? Persuasive Presentations

PROFESSIONAL

NARRATIVE

Sears Home Improvement Products, Orlando, FL

Oct 2009 to Aug 2010

Sears Home Improvement Products and Services, a member of the Sears

Holdings Corporation family of companies, is one of America's largest home

improvement companies for siding, windows, and HVAC installation with

operations in 45 states.

Product / Pricing Analyst

Under the direction of the Director of Product Management, I gather,

compile and forecast multiple statistics and trends by product, source and

market in order to gauge current and future results, trends, and business

potential. Analyze the results of the statistical projects, identify key

trends and issues, and develop recommendations for Product Directors.

* Responsible for the analysis and review of various metrics to

determine product viability supporting $550 million in sales

revenue.

* Manages the pricing and price book maintenance for 12

different product lines.

* Supports Sales Force Automation from a product and pricing

perspective.

* Identify, validate, and execute opportunities for sales

performance improvements.

* Have a good working knowledge of profit and loss worksheets-

such as margins, fixed and variable costs, in order to

identify products that are less profitable and make

recommendations for enhanced profitability.

* Maintain database with the most current product offerings

* Maintain product proposal worksheets with current pricing and

update in SharePoint.

* Intricately involved in the budgeting process analyzing gross

close rates, margins, etc., by product as directed by Product

Management.

* Assist in the execution of new product tests within various

districts. Document the specifics of the test timing and

details as well as create reporting to track and analyze

performance metrics and recommend next steps.

* Create forecasts for market/product expansions or changes

based on historical data including inputting and distributing

information on territory changes and mapping the changes

* Compile, analyze and distribute reports for Product

Management's review to summarize sales metrics and trends.

* Prepare reports and graphic illustrations of findings for

presentations or departmental meetings and develop potential

recommendations.

* Conduct routine RCA for margin variance analysis

* Perform ad hoc reporting,database queries using Access, and

analytical review as directed

Revenue Management Solutions, Tampa, FL

Jun2008 to Oct 2009

Revenue Management Solutions provides statistical research and revenue

management advice to the hospitality and retail industries

Senior Pricing Analyst

Reporting directly to Senior Consultant, I supported a team of Analysts in

solving ad-hoc requests for clients using SQL queries and statistical

demand based pricing model. Conducted financial and statistical analysis to

support client revenue management. Prepared reports and presentations for

executive management.

* Used statistical analysis, including multiple regressions, to

provide individual item price recommendations to companies in

hospitality and retail industries (Quarterly sales impact

ranged from 1M to 1.8M per client).

* Assisted with O'Charleys' Q2 2008 pricing and menu placement

recommendations (annual impact 607 K).

* Presented Ad Hoc Analysis to address a wide variety of client

questions including the financial impact of menu design

changes, item deletions/additions, and promotions.

* Retrieved, consolidated, analyzed and summarized data from

very large data sets using SQL.

* Analyzed regression results using SAS and generated specific

pricing recommendations.

* Analyzed current restaurant menus and recommended item and

category moves based on a breakdown of contribution margins

and quantities.

* Developed data driven pricing guidelines / tools in SQL and

Excel to help guide a team of analysts in setting strategic

prices in the market, implement pricing improvement programs,

and track financial impact.

* Provided subject matter expertise to other team members on

pricing strategy and implementation.

* Designed client specific templates and reports for client

presentations and special analysis.

* Created, analyzed, and presented revenue reports using both

economic and demographic data.

* Examined incoming client data for anomalies and made

corrections as necessary and evaluated effect of macro

economic factors on client revenues based on data from

multiple sources.

* Established and maintained excellent lines of communication

with all levels of personnel at client offices.

Key Safety Systems, Lakeland, FL

Mar 2001 to Sep 2005

Key Safety Systems, Inc. engages in the design and production of automotive

products and accessories worldwide

Software Consultant

Developed and implemented database driven multi threaded applications for

10 new production lines and received recognition for redefining business

and technical processes that improved efficiency & overall quality while

reducing cost and enhancing customer/business experience. Organized and

conducted reviews of the various stage gate phases of the development

process with responsibility to take remedial action and escalate critical

issues to senior executive management.

* Designed, developed, and implemented statistical model for

process control application to reduce scarp on the production

line. The annualized savings was around $400,000.

* Analyzed and made modifications to technical data management

system that led to the reduction of annual engineering expenses

by $34,000.

* Analyzed data and developed an application to collect and

transfer real time data to Italy that improved the production

cycle time and saved $100,000 in hardware cost.

* Reviewed product development technical specs with management

team, discussed any ambiguities, risks, and contingencies

required to mitigate shortcomings and deliver a quality product.

* Provided day-to-day technical guidance to application

development team in .NET technologies

* Developed Oracle9i PL/SQL packages, stored procedures, database

triggers, materialized views and external tables for data

extraction, transformation and loading into the Data Warehouse

environment.

* Led a team of 6 in designing and implementing Private Local Area

Network for production floor.

JP Systems India Limited, India

Aug 1998 to Mar 2001

JP Systems provides enterprise mobility solutions to Fortune 1000

businesses and professional services firms.

Project Leader

Promoted to multifaceted technical/leadership role within one year

of hire, quickly filled open software programmer positions,

replaced underperformers, and built a strong team. Collaborated

with other members of the application development team to envision,

develop, enhance, and implement online services for the company's

customer base -technical staff at large organizations. Developed

the competency of team members to meet company demands by

identifying areas of improvement, setting personal objectives and

tracking metrics.

* Designed, developed, and tested multi-threaded applications

using Oracle 7.0 and VB6

* Created and implemented project management plan to consolidate

all projects on Microsoft's Enterprise Project Management (EPM)

solution resulting in project portfolio accessibility to current

and future project by internal divisions. Overall project time

improved 35 - 40%.

* Managed a multi-disciplinary, direct report, application

development team of 15 S/W engineers, actively engaged in

defining products, planning requirements, creating and

implementing project schedules, product design and development

and testing.

* Liaised with software programmers and manager during the

development of training program for new employees.

COMPUTER SKILLS

Proficient with MS Office: Word, Advanced Excel (including macros),

Microsoft Project, PowerPoint, Outlook,

Access

Databases: Oracle 9i, SQL Server 2005.

GUI / Programming: VB6.VB.NET

Statistical tools: SPSS, SAS

EDUCATION

Masters of Business Administration

2006 to 2008

University of South Florida, Tampa, FL

Major: Finance, Advance Finance, Management

- Graduated with Honors

Bachelor of Engineering

1994 to 1998

Mysore University, India

Major: Electrical & Electronics Engineering

- Academic Excellence Award

CERTIFICATIONS / PROFESSIONAL AFFILIATIONS

Pursuing CFA Certification

National Scholars Honor Society Member, 2007 to Present

Phi Sigma Theta National Honors Society Member, 2007 to Present

ADDITIONAL INFORMATION

Authorized to work for any employer in US (Green Card holder)

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