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Sales Marketing

Location:
Cary, NC, 27518
Posted:
September 08, 2010

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Resume:

PETER CROMWELL

*** ******** **** ****, ** ***** p.919-***-**** abldiw@r.postjobfree.com

OBJECTIVE

Talented entrepreneur and sales professional seeks the next worthy

challenge

SUMMARY

Successful entrepreneur - My track record in business includes

establishing, building and selling a $2mm promotional marketing firm that

has helped enhance brands such as Blockbuster, The PGA of America, Merck,

Assurant, Radio Shack and Bacardi to name a few. I am a strategic thinker

with extensive knowledge in new business development and an expert in

developing and maintaining strong profitable relationships with key

decision makers from small business owners to CMO's at Fortune 1000

companies.

HIGHLIGHTS

. Multimillion dollar producer with unique leadership and corporate

rainmaking abilities

. Creative and consultative sales strategist currently exceeding quota

. Built a small business from 0-$2,000,000

. Strategic thinker comfortable working directly with senior level

executives, interacting with global suppliers and juggling

multifaceted and complex sales cycles

EXPERIENCE

Touchstone Mason, OH & Raleigh, NC

(Promotional Advertising Industry) 2009 to

Present

VP Strategic Partnerships (Sold Triko, listed below, to Touchstone)

?Manage & transition major accounts

?Major accounts acquisition & sales training

?Establish & develop high level partnerships (PGA, RIM, ABB, Bosch,

LiveStrong, Merck, Assurant)

?Design, develop & implement national promotional programs for all partners

?Design, Develop & Implement Sales & Marketing Strategies

Triko, Inc. Weston, FL & Raleigh, NC

(Promotional Advertising Industry) 2001-

2009

Founder (Grew revenue from zero to over $2,000,000 - Successfully Sold to

Touchstone in 2009)

? Established Promotional Marketing, Merchandise & Custom Apparel Firm

? Design, Develop & Implement Marketing Plans & Strategies

? Design, Develop & Implement Promotional Marketing Programs (Blockbuster,

Bacardi, Radio Shack, PMUSA)

? Service and maintain existing client relationships from small to Fortune

1000

? Design, Develop & implement new business and marketing strategies for

sales force

? Global Sourcing Expert

? Oversee daily operations & Lead Sales and Admin Team

Sharp Marketing Fort Lauderdale,

FL

(Promotional Advertising Industry) 1996-

2001

Sales Manager/VP Sales & Marketing (Multi Million Dollar Producer)

? Develop relationships with key decision makers regionally & nationally

? Develop & implement creative branding & promotional marketing solutions

? Develop & implement corporate events, trade shows, & promotions

? Research new business opportunities, target markets, and new products &

services

Engineered Business Systems (Filed Chapter 11)

Fort Lauderdale, FL

(Financial Industry Software) 1996

Account Executive

? Developed several key revenue generating accounts

? Exceeded quota expectations quarterly

? Planned & organized tradeshow events to increase market presence within

industry

? Researched new markets for product placement

PETER CROMWELL

PAGE TWO

EDUCATION & AWARDS

Nova Southeastern University Fort Lauderdale,

FL

Master of Business Administration July 2000

Graduate Assistant Award Recipient 1998-

2000

Southern New Hampshire University Manchester,

NH

Bachelor of Science (Sports Management) May 1996

Varsity Baseball 1992-1996

? 12th all time career hit leader

? Alumni Appreciation Award Recipient

Varsity Hockey 1993-1994

Alumni Leadership Corps 1996-Present

QUALIFICATIONS

. Excellent computer skills

. Excellent written/oral communication skills

. Excellent relationship building skills

. Excellent Leader

. Excellent management Skills

. Excellent Presenter

. Excellent closer



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