KEVIN LEWIS

**** *** **** *********, ********* **938

865-***-****

MARKETING & SALES SUMMARY

Offer a proven record of experience, accomplishments in sales, sales

management, new business development, and marketing that provides me with

the necessary insight and confidence for the outside sales position.

Success has been based on highly developed selling skills for: (A) Planning

and implementing sales strategies that increase sales and marketshare; (B)

Developing and executing aggressive marketing strategies to establish

strong market presence, and increase visibility/name recognition; (C)

Utilizing in-depth knowledge of area markets to identify and maximize sales

opportunities; and (D) Providing on-going customer service and follow-up.

Additional strengths include:

. Relationship-Building . Negotiating Skills

. Account Development . Account Management

. Revenue Growth . Market Penetration

. Sales Planning . Networking

PROFESSIONAL EXPERIENCE

THE BAILEY COMPANY, Knoxville, TN 2005 - Present

Sales Representative

. Sell material handling equipment i.e. (Caterpillar, Crown, &

Mitsubishi Forklifts & Racking)

. Work with new and existing customers to maximize facility space.

. Educate customers on the type of forklift that meets their

warehouse needs.

. Analysis and measure data collected from warehouse facilities.

. Generate new business from cold calling, chamber of commerce,

internet, and references.

. Daily contact with all types of management and key personnel.

Major Accounts include: Mahle, Denso, Carlex (Automotive) The IJ

Company, Sysco, and U.S. Foods (Food),

Wyeth Pharmaceuticals Brunswick Boats ( Sea Ray Facilities),

Melaleuca (Health & Beauty Aids), Sanford/Rubbermaid (Office

Supplies)

. 2006 yearly sales $2.2 million.

. 2007 yearly sales $3.1 million.

. 2008 yearly sales $2.0 million.

. 2009 yearly sales $1.8 million

SYSCO CORPORATION, Knoxville, TN 2003 - 2005

Marketing Associate

. Market and sell food products to churches, healthcares, and

restaurants.

. Work with current and potential customers on a daily basis to

help them market the restaurant to maximum profitability.

. Average weekly sales $50,000 plus.

WATE-Channel 6, Knoxville, TN 2000 - 2003

Account Executive

. In charge of new business development for WATE-6 website.

. Created six (6) new revenue categories and managed accounts for

WATE.com.

. Increased internet revenue by seventy-five (75) percent.

. Generated all new business from cold calling.

. Internet monthly billing $7,000 - $12,000.

. Since July 2001 have won two new monthly business proposals.

. In November was transitioned to TV advertising sales and have

generated over $60,000 to date.

. In March 2002 won the Star Performer Award for most new business

for the Quarter by AE.

KNOXVILLE SPORTS CORPORATION, Knoxville, TN 1998 - 1999

Sales Manager

. Hold a key leadership role for ensuring attainment of strategic

growth, financial, and operational objectives.

. Direct all day-to-day operations with the goal of controlling

costs, and achieving/surpassing sales and customer

service objectives.

. New business development efforts have been effective for

attracting, creating, managing, and hosting major

sporting events in the Knoxville area.

. Serve as a professional, front-line representative of this high-

profile non-profit organization during extensive

interaction with major sponsors.

. Successfully sold $17,500+ in booth space and sponsorship for the

Tennessee Golf Show through network with and

calling on established and potential golf vendors.

. Apply strong sales and new business development skills to sell

lucrative sponsorship packages for the grand

opening of the Women's Basketball Hall of Fame.

- Sold over $50,000 n ticket and sponsorship packages ranging from

$1,500 to $2,500.

HOPE-BECKHAM, INC./COLORADO SILVER BULLETS, Knoxville, TN & Atlanta, GA

1994 - 1998

Director of Business Operations

. Initially hired by Whittle Communications to manage all daily

business operations for the Colorado Silver Bullets, a

Professional women's baseball team and its 4,500-seat stadium

facility.

. Managed a $1.6 Million annual budget for the Colorado Silver

Bullets

. Personal sales and new business development efforts generated over

$800,000 in sales revenues for the Colorado

Silver Bullets.

. Inventory management of merchandise.

. Executed media, promotional, and sponsorship campaigns to increase

team/event visibility.

. Increased team profitability through expense analysis and cost

control implementation

- Reduced operating costs by 20% while increasing revenue by 25%

. Negotiated favorable venue, personnel, and service contracts, and a

200-facility schedule with major and minor

league stadiums.

. Secured sponsorship plans and programs for team, special events,

and promotional appearances.

. Conducted market research, capability assessment, and financial

requirements/returns analysis to

assist in developing strategic operational/growth plans.

. Managed all sport/special event activities, including planning,

budgeting, logistics, marketing, travel

arrangements, and personnel management.

WHITTLE COMMUNICATIONS, Knoxville, TN 1990-1994

Event Manager

. Earned rapid career progression from Event Coordinator due to

outstanding job performance and a proven

ability to handle increased responsibility.

. Managed all aspects of more than 100 special/sports events

throughout the U.S., including securing sponsors,

staff scheduling, budget planning, logistics planning, and travel

arrangements.

. Created promotional product ideas/concepts for sponsors to

establish strong market presence.

. Developed new event concepts for sponsors and event marketing

ideas, including multi-market (media, retail,

broadcast, on-site) sponsorship concepts.

. Contributed to maximizing sponsor visibility and name recognition

at events such as:

- Ameriflora - Atlanta 500 - Orange Bowl Parade

- Spring Break - Super Bowl - Macy's Thanksgiving Parade

. Conducted Coordinated all promotional player appearances for major

sponsors including:

- Coors - Coca-Cola - Fox Sports - HealthSouth

- Kodak - Ocean Spray - Pepsi - Reebok

EDUCATION

Bachelor of Science in Sports Management, 1989 UNIVERSITY OF TENNESSEE,

Knoxville, TN

Minor: Business

SALES TRAINING CLASSES

. Numerous forklift training sessions

. Sysco food training school November 2003

. Young university August 2001

. Joe Bonura April 2001

. Quantum April 2000

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