Marketing / Project Manager with significant skills in coordinating
multiple campaigns from concept to print production for retail companies
. Proven ability to develop and manage complex schedules, prioritize tasks
and negotiate timelines
. Strong analytical and problem-solving skills and an acute understanding
of media / supplier sponsorship
. Personable, enthusiastic team player who works with a strong sense of
urgency and attention to detail
. Value-added skills: Microsoft Excel and Word, MS Project, Filemaker
Pro, FTP site file transfer
Professional Experience
The Whistler group, inc., Bentonville, AR
2008-Present
Marketing/Art Director
Report to vice president of marketing/operations. Manage marketing
department as well as all print buying. Originally hired as marketing
coordinator and later promoted.
. Reduced clam shell insert printing costs by 25%
. Reduced clam size material usage by 10%
. Manage print buying for all sales and marketing materials
. Regularly coordinate new product launches with
international manufacturers, including development of all
marketing materials (packaging, manuals, etc.)
. Manage creation and implementation of all POP materials and
displays
. Oversee creation of all sales material and ensure accuracy
and completion
. Responsible for product catalog development, including
updating all images, product features, and specifications
. Included in all product development, involving extensive
market research
Wal-Mart Stores, Inc., Bentonville, AR
2002-2006
Senior Campaign Producer
Worked closely with internal and external agencies, coordinating all
meetings, concepts and executive reviews to ensure in-store signing is
executed correctly, on time and within budget. Originally hired as
traffic manager in marketing department and later promoted.
. Designed and built 2006-2007 seasonal campaign schedule
that was adopted throughout the marketing department and
employed by executive management
. Developed milestones to keep marketing in step with product
development
. Designed and implemented first-ever rollout for in-store
sign hanging at coordination stage, allowing GMM and DMMs
to review color pallet of product and signing
. Initiated and implemented a cost containment process
documenting buyer approval for pre-production art changes
. Worked with legal department to define the external style
guide
. Consistently earned high performance ratings from superiors
Professional Experience
Vertis, Inc., Dallas, TX
2000-2002
Prepress Account Representative, Sam's Club, Bentonville, AR
Served as on-site project manager inside the Sam's Club home office.
Worked with the marketing and creative departments in development and
execution of all direct mail pieces and newspaper advertising,
tailored to 100+ markets.
. Developed a new proof sheet and proof routing process
. Maintained excellent working relationship with Sam's Club
. Instructed creative and marketing teams how to use
Filemaker Pro to manage jobs and timelines
EDUCATION
High School
Professional Development / Coursework:
Project Management
Project Mapping
Diversity / Inclusion
Women in Leadership
Supervisor School
801 SW Summitchase
Bentonville, AR 72712
Mobile: 479-***-**** . ****************@*****.***
Kim Callison