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Project Sales

Location:
Grand Rapids, MI, 49508
Posted:
August 02, 2010

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Resume:

George Chen, Ph.D.

**** * ****** ** **,

Kentwood, MI 49508

Phone: 616-***-**** (H)

203-***-**** (B)

E-mail: abl6iu@r.postjobfree.com

SUMMARY

A business manager with MBA (UM ROSS) and Ph.D. looking for management

opportunity. Extensive experience and expertise of program, engineering and

business management. Currently working in a strategic planning project for

marketing and sales commercial model with $10 MM+ budget and $100 MM+ NPV.

Initiated and developed China business strategy & plan. Successfully

started and managed China business, including P&L. Had 11 years of

extensive industry experience. Demonstrated leadership and track record of

success. Was an innovative thinker with outstanding analytic capability.

Published 11 papers and generated 5 patents. Certified PMP. Six Sigma and

Lean green-belt.

PROFESSIONAL EXPERIENCE

Boehringer Ingelheim, Marketing and Sales, 2009-present

Manager - MBA executive development project

. Strategic planning project of new commercial model for the marketing

and sales department, which involves $10 MM+ budget and $100 MM+ NPV.

This project includes the complete new strategy design and planning

and transformation management for the department, which includes

marketing, sales, managed markets and analytics.

. Owner of the organization's project management methodology.

. Program management of marketing operation.

Honeywell, Business Innovation Center, 2006-2009

Manager - Engineering program management.

. Successfully launched and managed new business startup in China,

including P&L responsibility. Initiated and developed complete China

business strategy and plan, which includes market research, market

segmentation, competition analysis, value proposition, strategic

marketing, operation plan, financial analysis and risk and mitigation

plan. In three months, developed new business with potential fee up to

$2M.

. Managed a global based cross-functional team for successful China

automotive consulting business, including a production vehicle

verification and validation project and a CVT (continuous variable

transmission) project for major Chinese auto companies.

. Helped winning the first $4M contract for the new business startup of

engineering service in US auto industry.

. Managed a global based consulting team that generated about $1M/year

engineering consulting fees. Projects for major US auto companies

include comprehensive safety vehicle (active safety system), model-

based development, AutoSAR, ISO26262 and electrical vehicle control

system safety.

. Developed a dozen due diligence analysis for company's merge and

acquisition activities.

General Motors, 2004-2006

Project Lead - Led the advanced diesel engine control system development.

- Led the project for a production vehicle and met the challenges of

better performance and very strict emission standards. Coordinated the

development works of a diverse team and covered the development cycle

from the algorithm development, implementation to dyno and vehicle

calibration and testing.

- With the advanced control technique, the diesel engine system met

federal emission standard without using NOx after-treatment (saving of

$1000 per vehicle).

- Applied advanced statistical analysis in the project and filed five

patent applications within two years of the new job.

Motorola Inc., 2000-2004

Technical Specialist - Led the technology development and consulting

projects in the areas of model based electrical control systems

development and in-vehicle networks. Consulted major US automotive

companies and suppliers in electrical control systems and network design.

Expert on vehicle architecture, embedded software and hardware, OSEK,

MBD, auto-code generation, and in-vehicle networks (CAN, LIN, Flexray).

- Received Motorola Bravo Award for top-ranked work performance.

- Played leading role and successfully completed important projects for

major customers (Ford, Chrysler, Delphi), all exceeding customers'

expectations.

- Developed an embedded system OS that achieved 20% cost saving and

better performance. This project covered complete software development

life cycle.

- Worked on production automotive electronic control modules

development, including seat control module, transmission control

module and engine control algorithm.

Design and Analysis of Control System Lab, 1997-2000

Successfully completed a three-year National Science Funds fully funded

project in half of the time. Achieved internationally advanced results

in reset control technology and its application on mechanical system

control application.

RELATED PROFESSIONAL TRAINING AND SKILLSETS

PMI PMP, Six Sigma (Green Belt), EPM, Design for Six Sigma

Strategic Marketing, Strategic planning, Business development,

Business strategy and plan, Competitive Analysis, Management Consulting,

Operation Management, Management and Financial Accounting, Cooperate

Finance, Cooperate Strategy, Negotiation, Organization Behavior,

International Business, Marketing, Merge and Acquisition, Valuation,

Venture Capital, TPS, TQM, PMI-PMBOK, EPM, CMMI

Marketing excellence, sales and detailing, product launch, managed

markets

Embedded systems, diesel engine, transmission and body control

systems, active safety, vehicle electrical control system safety,

verification and validation, model-based development, vehicle architecture,

in-vehicle networks, AutoSAR, OBDII, ISO26262, IEC61508

EDUCATION

University of Michigan, ROSS Business School, 2008, MBA, General Management

. GMAT 760/800

University of Massachusetts Amherst, 2000, Ph.D. ME

. Ranked No. 1 in qualification

Shanghai Jiaotong University, 1997, Ph.D. candidate, Applied Mathematics

East China Normal University, 1995, M.S., B.S., Applied Mathematics

. Excellent graduate of Shanghai, China. (Summa Cum Laude)

ACTIVITY

Marquis Who's Who, 2004, 2005 and 2006

Nominated for student paper award from IEEE CDC Conference 2001

Paper reviewer for Automatica, ASME Journal, ACC, IFAC World Congress

Published 11 papers on international journals and conferences

Generated 5 patents in the area of engine electronic control system



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