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Account Executive Marketing

Location:
Saint Paul, MN, 55122
Posted:
August 05, 2010

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Resume:

K ATHERINE A. DIAZ

**** ******** ***** • Eagan, Minnesota 55122

952-***-**** • abl4lj@r.postjobfree.com

SKILLS & QUALIFICATIONS

• Authored original copy for brochures, websites, newsletters, print and radio

advertisements, video scripts, biographies, and letters

• Wrote press releases and media alerts and distributed to national and local

p rint and television media

• Coordinated layout and wrote copy for consumer health magazine with

regional distribution of 30,000

• Planned and executed major media events, promotional campaigns,

advertising and marketing campaigns, and in-store demonstrations

p rograms for national and in ternational companies

• Strategized marketing concepts for a company rebranding itself

• Researched and ghostwrote letters of recommendation for award

nomination of Sen. Fred Whiting on behalf of Sen. Tom Daschle and Gov.

W illiam J. Janklow

• In terfaced with creative, production, media and accounting departments in

coordinating client projects

• Proficient in Microsoft Word, Excel and PowerPoint

EXPERIENCE

Katherine Diaz Communications, L LC

Altus, OK and Eagan, MN

Freelance Copywriting and Editing Services – Wri ter (December 2000 –

p resent)

Rapid City Regional Hospital System of Care

Rapid City, SD

Public Relations/Marketing – Professional Writer (July 2000 – December

2000)

Publicis Dialog – Nestlé USA, Gardenburger Inc., CA Table Grape

Commission

Seattle, WA

P ublic Relations – Assistant Account Executive (March 1999 – December

1999)

Public Relations – Account Executive (December 1999 – March 2000)

the Sunflower Group – The Pillsbury Company

Minneapolis, MN

In-Store Promotions – Account Coordinator (October 1997 – November

1998)

Campbell Mi thun Esty – Domino’s Pizza Inc.

Minneapolis, MN

Advertising – Account Services In tern (June 1997 – September 1997)

EDUCATION

Graduated from University of St. Thomas in St. Paul, MN with 3.9 GPA

Bachelor of Arts in Journalism/Advertising



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