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Manager Account Executive

Location:
Sterling Heights, MI, 48314
Posted:
August 09, 2010

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Resume:

***** **** ***** ***** ******* 586-***-****

Sterling Heights, MI ********@*****.***

48314

Accomplished advertising professional with over six years of demonstrated

success with industry leaders. Proven results in project management,

creative development, print and broadcast campaigns, and customer

relationship management. Known as a proactive, motivated team leader who

thrives on challenges and excels in intense environments.

. Tremendous success directing campaigns from concept to completion;

deployed numerous projects, consistently completing programs on time

and within budget.

. Earned several "Quarterly Reward" honors for going beyond the call of

duty to produce outstanding results.

. Quickly advanced into roles of increasing responsibility, earning

promotions in record time in recognition of advertising talents and

team contributions.

Core Competencies

Project Management . Advertising . Communications . Creative

Development

Broadcast Advertising . Print Advertising . Direct Marketing

Brand Development . Product Launches . Budgets . Client

Relations

Strategic Planning . Problem Solving . Team Motivation .

Business Operations

Professional Experience

Universal McCann, Troy, MI 2010-present

Account Supervisor

Manage Chrysler Tier II Operations by collaborating with the Brand Agencies

to ensure complimentary messaging in all local media placement. Support

Business Center sales initiatives by customizing local creative.

Select Achievements:

. Chosen by Chrysler Marketing Management to continue working on their

Tier II business at Universal McCann after BBDO's contract expired.

. Contribute to the set-up of the first creative and operations team for

Universal McCann by creating process work flows and leading new

production tool technology

BBDO DETROIT, Troy, MI 2004-2010

Senior Account Executive

Create winning campaigns for multiple brands, coordinating multicultural

and digital communications. Produce cohesive national branding strategies

while addressing regional concerns. Advance success of projects through

close oversight of teams from initial creative stages to implementation and

budget management.

Select Achievements:

. Selected to control $10M+ budget for 2009 and assisted in key decisions

which allowed for necessary funding to support unforeseen initiatives.

. Drove innovative 2008 campaign promoting incentives for all Chrysler

brands; ran all stages from creative development and proposals to on-

site production and final approval of television spots meeting tight

deadline to support the $2M+ media plan.

Assistant Account Executive

Optimized campaigns and related programs for regional business centers by

managing all print and broadcast components. Successfully produced market-

specific creative for eight account teams covering 34 DMAs.

Select Achievements:

. After only one month in position, chosen to lead Great Lakes region,

which has highest volume of television, radio, and print production in

the United States.

. Enhanced communications by serving as liaison between regional dealer

advertising association boards of directors and Chrysler marketing

staff.

Account Coordinator

Advanced Chrysler national and regional objectives by serving as liaison to

unite different teams with common goals. Effectively met all time-action

plans by aligning resources and managing multiple projects concurrently.

Select Achievements:

. Assisted Senior Managers in preparing creative and presentation

materials for client meetings which sold creative campaigns as well as

additional media support and multi-cultural and digital programs.

. Completed BBDO's acclaimed professional development program, including

team project analyzing complex marketing challenges and presenting

solutions that were applauded by senior management.

SOLOMON FRIEDMAN ADVERTISING, Bloomfield Hills, MI 2003-2004

Traffic Manager

Ensured successful completion of print projects, obtaining weekly status

updates from teams and collaborating with print production manager to

handle vendor communications, estimates, and purchasing duties.

Select Achievements:

. Bridged communications gap and perceived conflict between account and

creative teams; established framework that fostered cooperation and

encouraged profitable compromises.

. Improved equitable and effective distribution of assignments by

spearheading creation of status reporting system including written

status reports and weekly status meetings.

ENTERTAINMENT PUBLICATIONS, INC., Troy, MI 2002

Publishing Specialist Associate

Leadership role directing projects promoting success of consumer savings

books for 30 major markets. Successfully executed clients' marketing

programs, serving as liaison between departments and field offices.

Select Achievements:

. Requested to conduct marketing department research and testing that

formed foundation for development of new products, expanding scope of

services.

Education & Professional Development

Bachelor of Science: Business Administration, Central Michigan University

(2003)

. Major: Marketing with Marketing Communications Concentration

. Minor: Advertising

Advertising Study Program, Adcraft-Northwood University

Effective Presentations Course, New Horizons

Professional Development Program, BBDO



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