DOUG HARKER
*** ****** ****, **********, ** ***** Email: *******@*******.*** Tel:
Strategic Sales Growth Planning Relationship Management Sales Staff
Development
Versatile, high-energy sales executive who leads companies to profitable
growth. Bottom line responsibility for product sales, pricing, and
promotional activities. Strategic problem-solver who implements sales
solutions with expediency across all areas of the organization.
Consistently meets and exceeds sales targets. Outstanding ability to
identify untapped markets and business opportunities. Talented in
motivating teams / individuals through coaching, mentoring and training.
Broad experience across many industries and markets, direct sales to end-
users and through distributors, within retail and wholesale.
Areas of expertise include:
. New Business Development
. Sobeys
. Key Account Management
. Account Retention
. Strategic Sales Planning
. Budgeting / Forecasting
. Branch Management
. Sales Direction
. Loblaw
. Team Leadership
. Team Training / Motivation
. Coaching and Mentoring
. Communication Skills
. Sales Management
. Pro-activeness
. Field Management
. Microsoft Office
. Direct / Indirect Sales
SELECT ACCOMPLISHMENTS
. Increased sales from $0 to $25M sales from one high profile client alone.
. Doubled sales in first 2 years with present company.
. Consistently boosted profit margins.
. Mentored sales staff to consistently exceed sales targets.
PROFESSIONAL EXPERIENCE
Choisy Laboratories Ltd., Mississauga, ON
Ontario Sales Manager, 2007 - Present
. Manage sales within Ontario region. Report to VP of Sales. Liaises
effectively with all levels within accounts - including purchasing,
divisional management, regional and national managers - as part of sales
and budget planning.
. Key account management
. Manage branch office, warehouse, and sales personnel in Ontario.
. Indoctrinated new sales personnel, including product training and sales
training. Sales team leader.
. Greatly involved with on-boarding a new major national customer.
Furthered this business with customer training of new products and
procedures.
DOUG HARKER page 2 of 2
PROFESSIONAL EXPERIENCE
(Continued)
Triple C
Owner / Operator, Virginia, U.S. 2003 - 2007
. New business start-up. Responsible for all facets of operation including
procurement, sales, hiring, training, inventory, customer relations.
. Warehouse management
. Staff management
Choisy Laboratories Ltd., Mississauga, ON
Ontario Sales Manager, 1999 - 2003
. Manage sales within Ontario region. Report to VP of Sales. Liaised
effectively with all levels within accounts - including purchasing,
divisional management, regional and national managers - as part of sales
and budget planning.
. Developed winning sales team through tutoring, mentoring, coaching.
. Addressed deficiencies in sales processes. Revamped sales training,
customer service and shipping procedures, directly contributing to
increased sales, improved customer retention, organized sales teams as
well as improved accountability in each sales department.
. Doubled sales within first 2 years.
. Introduced minimum order standard after performing product by customer
analysis, leading to 8% profit margin improvement.
. Manage branch office, warehouse, and sales personnel in Ontario.
West Penetone, Ltd.
Sales Manager (Ontario), 1994 - 1999
Industry Manager (North America), Supermarkets, 1993 - 1994
Sales Supervisor (Ontario), Supermarkets, 1988 - 1993
. Developed annual sales plans and budgets for Canada and & U.S. Managed
all sales within region. Dealt with all levels within accounts including
purchasing, divisional management, regional and national managers.
. Penetrated U.S. market with $80,000 in first year sales, using limited
resources and costs.
. Introduced sales process changes after performing product by customer
analysis that directly led to accelerated profit margin improvements and
increased sales by over 8%, exceeding sales plans.
. Increased initial sales from $200,000 to $1.5M with average yearly
increase of 8% thereafter, double the usual plan. Noted for increasing
sales from one customer alone from $150,000 to $18M.
. Identified and resolved deficiencies in warehousing, staffing, and
customer service procedures, directly impacting customer retention levels
with no loss of customers to competition.
. Trained, mentored and supervised sales representatives.
. Team building
. Team motivation
H.J. Heinz Company of Canada, North York, ON
Food Service Major Distributor Sales Manager, 1983 - 1988
. Manager of sales and promotions to foodservice and hospitality accounts.
. Negotiated successfully with foodservice distributors and buyers through
effective promotion of competitive advantage opportunities.
. Improved sales promotion process through implementation of own software
program.
. Increased sales by over 100% within first 3 years. Increased sales by
minimum of 11% each year thereafter. Volume increased on par with sales
revenue. Successfully increased productivity while keeping costs low.
. Organized all corporate and product marketing activities for
presentations and display at trade shows.
. Trained, mentored and supervised sales representatives.
. Promoted from Food Service Sales Representative.
SOFTWARE SKILLS
Microsoft Office
Goldmine CRM (Customer Relationship Management) Software
EDUCATION
Sheridan College, Oakville, ON
Humber College, Toronto, ON
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