Director Design

Muhammad Arsalan Ullah Sheriff

www.sheriffunlimited.com

experience

Senior Art Director/ACD - Factory Creative

June 2008 - Present

Developed concepts, programmed, designed and executed a variety of print

and interactive projects including flash websites, collateral design, web

banners email blasts, powerpoint presentations, logos and various print

projects. Worked collaboratively with Creative Director to come up with

best solutions.

Clients: Wave Integrated Marketing Solutions, Hunt Properties, Petersen,

Seven Eleven, Drive America, Wings Stop and more

Senior Art Director - JWT

March 2000 - May 2008

Responsible for overseeing all branding and advertising for clients

ensuring that all creative work is consistent with the clients'

requirements and desired image. Conceptualized, designed and executed all

print and web-based projects. Interpreted clients' communication strategies

and developed creative approaches and treatments that align with those

strategies. Coordinated all phases of creative development supervising in-

house creative staff and freelance designers. Function as lead designer on

top-tier clients.

Clients: 711, Alliance Data, Astrazeneca, Baylor Healthcare Systems,

Capital One, Department of State, Microsoft, Merrill Lynch, Sunlife

Financial, Seagate, Shell, Six Flags, Tenet, TXU and more

Art Director - Gravity Communications - PakistanJune 1999 - September 1999

Developed concepts, designed and executed a variety of print projects

including brochures, banner stands and print ads. Worked collaboratively

with the Creative Director and other Art Directors to manage and guide

creative teams. Involved in strategic meetings for clients and in-house

projects.

Clients: Honda Generators, Kia Motors

Art Director - Lintas - Pakistan

January 1998 - October 1998

Created print, collateral and newspaper ads. Presented creative concepts to

clients. Supervised campaigns from start to finish. Produced storyboards

and concepts for television commercials. Art directed several photoshoots,

television commercials, and music videos.

Clients: Blueband Margarine, Lifebuoy-Lever Brothers, Lorsban, Nurell-D

expertise

Conceptual and technical design expertise using Macintosh and PC systems to

produce spot, process and digital design. Fluent in current versions of

QuarkXPress, Photoshop, Illustrator, Indesign, Freehand, Flash, Dreamweaver

and almost all the major design software. Also experienced in HTML and

Action Scripting. Experienced in dealing with vendors and representatives

in an agency or studio environment.

recognition

2007 CEA - best online self promotion

2006 EMA - best online ecard - Department of State

2005 EMA - best online ecard - Department of State

2005 EMA - best RFP - Children Hospital of Atlanta

education

Masters in Graphic Design - Savannah College of Art and Design - 1999

Bachelor in Communication Design - Indus Valley School Art and Architecture

- Pakistan - 1997

Bachelor of Commerce - St. Patrick's Govt College - Pakistan - 1993

abl178@r.postjobfree.com -732-***-****

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