DOUGLAS MERKER
Laguna Niguel, CA *****
949-***-**** (home)
714-***-**** (cell)
****.******@***.***
SUMMARY
Sales Management and Operations Executive with proven success in leading
companies to profitability by bringing a strong customer focus to all areas
of operations. Demonstrated expertise in increasing revenue, gross margin
and profits while managing through periods of change. Key strengths
include personal drive, rapid growth and turnaround strategies. Engaging
relationship builder with superior leadership and communication skills.
Key competencies include:
Sales and marketing management Strategic Planning
Business development Key account development
P&L responsibility High-impact coaching
Operations management Business continuity planning
C-Level relationships E-commerce
PROFESSIONAL EXPERIENCE
GERSON LEHRMAN GROUP
2010 - Present
GLG operates a network of industry experts, academics and scientists to
provide consulting services to businesses to improve their decision making
process.
Member of GLG Healthcare Council - independent consultant providing
expertise on medical device and healthcare market issues.
KARL STORZ ENDOSCOPY, Goleta, CA 2005 - 2009
World's largest privately held medical device manufacturer.
Vice President / General Manager
Recruited to change the direction of niche surgical products division after
12 consecutive years of operating losses. Directed sales team, as well as
marketing, operations and finance.
. Delivered profitability for the first time in company history by
controlling product acquisition cost, increasing gross margin and
streamlining inventory to improve customer satisfaction.
. Increased sales 63% in 4 years while market grew at 5%/year (KPMG /AVMA
study) by identifying and developing critical growth markets.
. Improved sales effectiveness by aligning increased call activity with
business goals, reinforcing behavior through extensive coaching and by
implementing a CRM program which improved communication and overall
customer satisfaction.
. Doubled rigid endoscope sales in two years by helping pioneer high volume
endoscopic procedure targeted to the general practitioner through,
developing continuing education programs and collateral material.
. Developed strong relationships with key industry opinion leaders
resulting in the placement of our equipment at every major university
teaching hospital in North America.
. Personally negotiated the single largest sale in the company's history
($500K sale of an integrated operating room to a nationally recognized
clinic).
KARL STORZ IMAGING - OPTRONICS ENGINEERING DIV. 1995
- 2005
Director of Sales
Managed direct sales force and distributor network for a division providing
comprehensive imaging and software solutions used in diverse life science
markets.
. Increased sales of this previously unprofitable division by 12-26% per
year while decreasing expenses, redirecting sales focus toward growth
markets and expanded distribution in the life science, microsurgery,
forensics and biomedical research markets.
. Led a team that developed and marketed a unique imaging system for
documenting eye disease that was successfully sold through a nationwide
network of ophthalmic distributors.
. Established strategic alliances with major microscope manufacturers
(Leica, Nikon, Olympus and Zeiss) resulting in private label programs to
provide imaging and documentation systems used in life science and
biomedical research applications.
. Decreased reliance on in-house product development by launching an e-
commerce business called ImagingPlanet, which offers imaging and software
products designed to provide system solutions for diverse imaging
applications.
KARL STORZ VETERINARY ENDOSCOPY 1993 - 1995
National Sales Manager
Assumed sales management role for start-up division to promote endoscopy
instrumentation to veterinary market in North America.
. Increased sales from $20,000 to $400,000 in the first 8 months by
building relationships with key opinion leaders and veterinary teaching
hospitals.
. Increased sales in the second year to $1million while increasing profit
margin 30% and reducing expenses 20%.
. Developed all expense policies, compensation plans, marketing programs,
CRM framework and customer service policies.
PREVIOUS EXPERIENCE - As Regional Sales Manager for Bausch & Lomb I led the
successful turnaround of two regions (Midwest and West Coast) selling
ophthalmic surgical instrumentation and pharmaceuticals to physician
offices, hospitals and ASC's. Includes GPO experience.
EDUCATION
MBA
Baldwin-Wallace College, Berea, OH
Bachelor of Science, Business Administration
John Carroll University, University Heights., OH
Will relocate for the right opportunity