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Customer Service Marketing

Location:
Elkhart, IN, 46517
Posted:
September 20, 2010

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Resume:

Terri (Theresa) A. Clark

**** *. ********* **., *******, IN 46517

574-***-**** - email: abkyfs@r.postjobfree.com

Marketing Specialist with experience managing both virtual and local teams

in a fast-paced environment. Strong organizational, time management and

project management skills. Extensive experience in both graphic and

language arts.

EXPERIENCE

2010- present

The Ad Troops, a division of Michiana Business Partners, Inc., Elkhart,

Indiana

www.adtroops.com; www.michianabusinesspartners.com

The Ad Troops assists small to mid-sized businesses in the development of

comprehensive advertising and marketing campaigns using the full range of

traditional and new media techniques. Leveraging strategic partnerships

with a range of media suppliers, The Ad Troops helps clients achieve large

agency results at an affordable price.

Owner/Operator

Responsible for all aspects of the business, including sales, marketing,

strategic planning, finance and operations.

Accomplishments:

. Landed individual client worth an estimated $25,000-$30,000/year

revenue.

. Developed and implemented extensive network of low-cost, high-quality

suppliers from local, domestic and international sources.

. Growing local network of "green" companies to tap upcoming sustainable

energy initiatives.

2009 - present

Woodlawn Nature Center, Elkhart, Indiana

www.woodlawnnaturecenter.com

Woodlawn Nature Center is a volunteer-operated, non-profit organization

dedicated to "the preservation and conservation of Indiana's native flora

and fauna through hands-on education, promoting increased appreciation for

our place in natural history and our responsibility as a keystone species,

and committed to the enhancement of our own habitat."

Web Promotions, Board of Directors

Assist the Center in general online promotion and marketing to increase

visibility and community involvement. Create and maintain the Center

website. Develop communications such as press releases, flyers, and blog

postings. Also assist with special promotions and fundraisers. Act as

spokesperson for media events.

Accomplishments:

. Developed and orchestrated a successful Facebook ad campaign to

promote a new exhibit opening celebration and fundraiser. During the

course of this short, one-week campaign, Facebook fans for the

Woodlawn page more than doubled, while the event itself was extremely

well-attended and received.

. Implemented strategic website additions including Google Calendar for

events promotion, Google Analytics for website tracking, and

organization's e-newsletter signup through Campaign Monitor.

. Increased visibility in the local community without increasing

marketing costs by creating organization's Facebook presence,

utilizing newsgroups and online bulletin boards, and increasing press

release circulation to local print publications.

1996-2009

Harman International, Inc.(formerly Crown Audio, Inc.) Elkhart, Indiana

www.harman.com; www.crownaudio.com

Harman International, Inc. is the parent company for a wide range of audio

brands covering professional, consumer and automotive audio component

manufacturers. The Crown Audio brand manufactures power amplifiers,

microphones and computer-controlled sound systems for professional audio

markets worldwide.

Manager, Content Publishing Systems

Supervise Technical Publications Department staff in the creation of

electronic and print documents. Coordinate with internal departments, other

Harman marketing units and external suppliers to develop electronic- and

print-based solutions for marketing, training and public relations. Manage

multiple projects, assign tasks, and coordinate the on-time delivery of

materials for product releases, tradeshows or other marketing projects.

Maintain marketing graphics library and other resources, including product

database (Access) used in database publishing projects.

Accomplishments:

1. Coordinated department staff and IT personnel in redesign of company

website to develop a site that provides extensive online product and

troubleshooting information and services over 5,000 unique visitors

per month.

. Researched and developed company email marketing program, including

opt-in monthly e-newsletter, which produced over 1,000 new

subscribers.

. Coordinated creation and production of multi-brand catalogs and

presentations by utilizing staff resources located in Germany, the UK,

and three remote US locations, as well as local department staff.

2. Developed and implemented company work-flow processes for content

additions and updates to company's print literature and websites.

3. Rated third highest in company on Leatherman Leadership Questionnaire,

a standardized leadership assessment survey required of all company

supervisory personnel.

2000-2001

Ivy Tech Community College, South Bend, Indiana

www.ivytech.edu

Ivy Tech is a state-wide community college with 23 campuses throughout the

state of Indiana. It serves more than 111,000 students a year.

Adjunct Faculty, Department of Graphic Design (part-time)

Provided instruction in electronic imaging (Photoshop) for classes of

approximately 20 students. Class time was split 50/50 between lecture and

computer lab.

1991-1996

Electro-Voice, Buchanan, Michigan - a division of Telex Communications,

Inc. (formerly Electro-Voice, Inc., a subsidiary of Mark IV Industries)

www.electrovoice.com

Electro-Voice is a leading manufacturer of microphones and speakers for

professional audio markets worldwide. Telex is a global leader in

marketing, designing and manufacturing audio, wireless and multimedia

communications products.

Desktop Publishing Supervisor

Supervised staff of two to four employees in the development and creation

of technical and marketing documents. Maintained department workstations

and LAN. Aided training for new software products/upgrades. Researched,

specified and recommended hardware and software additions and upgrades.

1988 - 1990

Fine Print, Chattanooga, Tennessee

Fine Print provided graphic design and copywriting services to consumers

and local small businesses. Service offerings also included resume writing

and design, and print brokering.

Assistant Manager/Creative Director

Assisted with production and management duties including customer service

and employee supervision.

1984 - 1988

PM Studio (formerly The Page Makers), St. Joseph, Michigan

PM Studio provided typographic, graphic and desktop publishing services to

local small businesses and non-profits. Service offerings also included

copywriting and print brokering.

Creative Director

As a key employee of this small, family-run startup, responsible for sales

generation, customer service and consultation, in addition to a portion of

copywriting and graphics production.

Other Work Experience:

1987 - 1988: Yearbook Instructor (part-time), Lake Michigan Catholic High

School, St. Joseph, Michigan

1982 - 1984: English Instructor (TA), Penn State University, University

Park, Pennsylvania

EDUCATION

2005 - 2007: Keller Graduate School of Management, MBA, with distinction

2005 - 2006: Keller Graduate School of Management, Graduate Certificate in

E-commerce Management

1982 - 1984: Penn State University, University Park, PA, 44 credits towards

Masters in English

1978 - 1981: Western Michigan University, Kalamazoo, MI, BS in Art, cum

laude

ONLINE APPS, SOFTWARE and LANGUAGES

Online Apps: Quick Books Pro, Google Docs, Google Calendar, Google

Analytics, Google Webmaster Tools, Google Ad Words, Facebook Ads, Zoho

CRM, OmniUpdate CMS, Mail Chimp, Campaign Monitor, Get Response Software:

Adobe Creative Suite 4 (Photoshop, Illustrator, InDesign), QuarkXpress,

DreamWeaver, Microsoft Front Page, CorelDRAW, Acrobat Pro, Microsoft

Project, Microsoft Office (Word, Excel, PowerPoint, Access), and Open

Office. Languages: Javascript, CSS, HTML, XHTML and XML standards.

Familiar with PHP, Flash, ActionScript, Visual Basic, SQL, PL-C and JCL.

ONLINE COMMUNITY

Site design: The Ad Troops (http://www.adtroops.com); Woodlawn Nature

Center (http://www.woodlawnnaturecenter.com); Crown Audio

(http://www.crownaudio.com).

Moderator, Green Michiana (Yahoo! newsgroup)

Administrator, Woodlawn Nature Center (Facebook Page)

References available upon request.



Contact this candidate