Manager Marketing

Kenneth M. Bragdon

***** ******* ***** **. **

Albuquerque, NM 87114

***.*******@*****.***

H: 505-***-**** W: 901-***-****

EDUCATION

Master of Business Administration, May 2009. Union University,

Jackson, TN. Cumulative GPA of 3.9. Student Representative for new

student orientations, 2008-2009.

Bachelor of Arts in Communications and English (Double Major), May

2004. University of North Carolina at Greensboro, Greensboro NC.

3.3 GPA in major coursework. Student Government Representative, 2001-

2003. Freshman advisor, 1999-2001.

Currently enrolled in courses in MS Project, Linux, and MySQL at

Central New Mexico Community College, with work towards Database

Administration certification.

WORK EXPERIENCE

Marketing Manager. Siskind Susser PC. Memphis TN. June 2006 to

December 2009.

Siskind Susser is one of the largest immigration law firms in North

America with experience handling all aspects of American immigration

law. The firm's web site was the first immigration law firm web site

and typically receives more than 1,000,000 hits every week from more

than 150 different countries.

Marketing Coordination

. Generate and maintain marketing initiatives for online and

interpersonal clientele relationships.

. Design and produce all printed materials used for trade shows,

conferences, advertisements, and client presentations.

. Perform and sustain B2B relationships with both domestic and

international firms.

. Assemble and compose graphics layouts, with continuous updates

to advertisement and trade show materials.

. Initiate and present online and print marketing proposals

regularly to company management.

. Plan document printing schedule to assure materials are

available when needed.

. Collaborate with graphic designers to best meet the needs of

what content and look the employer requires.

Web Content Facilitation

. Maintain and create pages for the company website

(www.visalaw.com).

. Engage in rigorous web analytics and search engine optimization

to broaden company's online reach.

. Create & maintain subscriber database fields.

. Proficient in all MS Office 2007 applications and HTML programs

(MS Expression Web, MS FrontPage, Adobe Dreamweaver).

. Produce Siskind Susser's Teleconference Series, a bi-weekly

podcast and the first podcast to cover immigration law topics.

. Configure technical details, maintain contact with

teleconference subscriber base and organize content for upcoming

recordings.

. Provide technical support, training and troubleshooting for

office staff and customers.

Writing, Editing and Research

. Author majority of material content for 5 newsletters, including

"Siskind's Immigration Bulletin," the first online legal

publication.

. Research news articles, academic/legal publications for content.

. Create easy-to-understand FAQs on a variety of legal topics.

. Produce legal briefs on immigration court cases.

. Consult regularly with advocacy groups, legal organizations, and

news publications for clearance to publish appropriate content.

. Manage interns & law clerks with tasks related to newsletter and

webpage content.

Completed Projects / Accomplishments

. Successfully negotiated new contract with web provider to reduce

our monthly costs by approx. 40%., while maintaining service.

. Maintained annual allocated budget for advertising & marketing

materials, implementing cost-reduction measures, reducing

expenditures by 20% per month.

. Raised webpage's profile over the past year by streamlining

offsite blogs from our company's members to be under our domain.

. Engaged in aggressive series of reciprocal link exchanges with

high-profile sites to increase our URL visibility.

. Introduced online services to make content distribution more

convenient and easier to access for our webpage's viewers.

. Generated increase in number of subscribers from 4,000 to over

10,000 since taking over publishing duties in 2006.

. Composed material (either directly written or as contributor)

for our newsletters which has been cited by CNN, USA Today, and

all premier immigration law sites (American Immigration Lawyers

Association, Immigration Law Weekly).

Greensboro Country Club, Greensboro, NC Tennis Pro Shop Staff. 1999

to 2005

Highland Industries, Kernersville, NC Textile factory and Laboratory

work. Summers, 1998-2000.

ADDITIONAL ACHIEVEMENTS

Eagle Scout 1994

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