Marketing Sales

Location:

Posted:

September 23, 2010

Neil R. Clapp

abkq0b@r.postjobfree.com 248-***-****

Qualifications Summary

Detail orientated, creative professional looking to join a respected agency, where my creativity, entrepreneurial personality, success, and

work ethic can contribute on a daily basis to company goals.

Marketing: Wide ranging knowledge of marketing and its practices. Work experience highlights SEO campaigns from start to

finish, analyzing Google data and recommending plans to help drive website visitors. Skills in brand and image management as

well as detailed marketing plans and their implementation. Experience in constructing the marketing portion of a business

proposal, starting with market research, and following up with implementation of different mediums.

Management and Administration: Experience in Six Sigma corporations and their practices. Understanding of ISO

proficiencies and qualifications needed to obtain standards; knowledge of Human Resources management varying from legal

issues to hiring practices; experience with managing and business operations in foreign countries.

Technical Proficiencies: Extremely skilled in Microsoft Office, Excel, Word, PowerPoint, and Access. Working knowledge of

Google Ad Words, Analytics, and pay-per click networks. General knowledge of Adobe and features related there to. SAP

software related to market research.

Strengths and Accomplishments: Creative and interpersonal with worth ethic to implement ideas; demonstrated ability to

achieve personal goals within strict deadlines in previous work and educational experience. Solid skills in improving

productivity and efficiency within team. Served on educational team dedicated to developing a business proposal for

prospective business owner with emphasis on marketing and advertising.

Education & Organizations

B.A. in Marketing, Minor Degree in Management

Dean’s List: 3.7 GPA: Haworth College of Business, Western Michigan University, Kalamazoo, MI

Member: Sales and Business Marketing Association (SBMA), Management Student Organization (MS0)

Experience Highlights

Guffly LLC, Detroit, MI

Marketing Intern, Director of Order Fulfillment Dec. 2009 – May 2010

On a daily basis worked under implemented marketing plan to drive website visitors. Analyzed Google Analytics data to monitor if

established company goals were being met. Researched keywords used to update website daily to improve website’s bounce and

conversion rates. Assisted with the marketing budget and proposed ideas on where greatest ROI would be reached. Directed order

fulfillment process coordinating efforts between postal systems, national suppliers, and customers.

Project Management, Haworth College of Business, Kalamazoo, MI

Market/Sales Forecasting Team, 2008

Assigned to a student run team to develop a business proposal in coordination with the Small Business and Development Technology

Center of Michigan. Completed budgeted proposal under deadlines from start, ending with presentation to business owner with my

emphasis dedicated to marketing, advertising, and sales forecasting.

Kazoo Inc., Kalamazoo, MI

Warehouse/Logistics Attendant, 2008

Worked with shipping and inventory management team on a daily basis to fill and ship orders to clients located around the world.

Routinely handled NAFTA information for inventory to be shipped in North America. Quickly developed a positive and reliable

reputation to be counted on in daily and deadline situations.