John Weigel
Phoenix, MD ***31
abkoyo@r.postjobfree.com
PROFESSIONAL PROFILE
Highly motivated, results oriented, business development professional with a extensive record of
success in establishing and exceeding sales & marketing objectives and goals. Energetic, self starter
with the skills and discipline necessary to identify, solicit, and win new customers. A team player
with excellent leadership, sales and account management, customer service, written and verbal
communications skills. Expertise includes:
Business Development * Customer Relations
SELECTED ACCOMPLISHMENTS
• Orchestrated 700% growth in revenue over 4 years for a video production company
through a sales strategy that identified and targeted Fortune 1000 corporations, regional
and national advertising agencies and Federal Government agencies.
• Implemented a sales campaign for social marketing products and services that resulted in a
contract for a groundbreaking social media campaign for chain of 800 hair cutting salons.
• Successfully launched high end film production division of video production company. Out
of a three person sales force, individually accounted for 75% of division’s gross revenues in
the first year.
AREAS OF EXPERTISE
Business Development
• Initiated a proactive prospecting and new customer identification plan resulting in 200%
growth in profits.
• Successfully introduced a Customer Relationship Management (CRM) system providing a
more disciplined approach to sales efforts and better tracking of results.
• Coordinated the use of basic estimating, budgeting, and proposal writing templates to
standardize the look and feel of sales initiatives and other sales related documents.
• Advocated the use of new technology and techniques to better communicate with and
market to potential new customers.
Customer Relations
• Initiated a corporate culture of customer retention through a policy of 100% customer
satisfaction on all projects and jobs.
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• Developed and maintained long term customer relationships through regular contact,
bonding and building rapport, and a policy of being forthright and honest in all dealings
with customers.
• Leveraged new technology to effectively communicate with customers through email blasts,
newsletters, news releases, and more recently social media.
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PROFESSIONAL HISTORY
VISION MULTIMEDIA TECHNOLOGIES Baltimore, MD 2009
Business Development Manager Focused On Interactive Web Applications and Social Marketing
Communications Platforms
MEDIA DIMENSIONS Timonium, MD 2005 2009
Vice President of Business Development, Video Producer/Director, Scriptwriter
RW COMMUNICATIONS Owings Mills, MD 1997 2004
Principal/Vice President of Sales & Marketing, Video Producer, Scriptwriter
SPICER PRODUCTIONS Baltimore, MD 1981 1997
Vice President of Sales & Marketing, Video Producer, Scriptwriter
RAIDER ADVERTISING Washington, D.C. 1974 1981
Account Executive, Broadcast Creative Director, Broadcast Producer, Copywriter (Print and
Broadcast)
FREEMAN ADVERTISING Alexandria, VA 1972 1974
Print Production Manager, Media Buyer, Producer, Copywriter (Print and Radio)
PAST & PRESENT CLIENTS
Black & Decker, Maryland Mass Transit Administration, Hair Cuttery Hair Salons, Goldwell
KPSS, Rite Aid, Bon Secours Health System, Girl Scouts of Central Maryland, DeWALT
Power Tools, Procter & Gamble, U.S. Lacrosse, Bachmann Industries, Dunbar Armored,
The Sheridan Group, Rubbermaid Commercial Products, Federal Highway
Administration, Sweetheart Cup, W.L. Gore, Legg Mason, NAVAIR, Heckler & Koch,
Department of Health & Human Services, DAP Inc, Bozell Advertising, Sinai Hospital,
Carrier Climate Control Systems, Casual Corner, AAI, DeJarnette Research Systems,
Precision Tune Auto Care, and many others
EDUCATION
B.A. Journalism/Public Relations The American University
PROFESSIONAL DEVELOPMENT
President’s Club Advanced Selling Skills Course Sandler Training Institute
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AWARDS
Several Awards & Certificates of Merit from the International Television Association * Two Time
National Telly Award Winner * Mayor’s Citation, City of Baltimore Pro Bono animated Public
Service Announcement
VOLUNTEER WORK
Gilda’s Club – Washington, D.C. * Children’s Cancer Foundation – Baltimore, MD
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