John Kelly *** Dixie Lane, Hallsville, TX *****
253-***-**** ( **********@*******.***
Writer & Marketing Communications Manager
Strategic Media Production / Corporate Writing / Brand Awareness
14-year Media/Marketing/Writing career building brand awareness by writing,
directing, and editing video productions; creating, producing and hosting
weekly global webcasts (7 years); and writing professionally for most
formats, e.g., high-end corporate script writing, published articles, press
releases, web content (15 years) ( Knack for bringing consensus and
participation over a large diversity of groups and individuals ( Adept at
transforming brainstormed concepts into finished, successful projects.
Areas of Management Competency & Technical Expertise
( Leadership ( Writing ( Marketing/Advertising
( Project Management ( Editing ( Financial Services
( Webcast Technologies ( Directing ( Copywriting
( User & Staff Training ( Producing ( Fiction & Non-Fiction
Career Chronology
ADAMS.KELLY.AUSTIN/JKELLYWORKS, Austin & East Texas 2008-Present
Brand development company specializing in Corporate identity, high-end
media scripting and advertising and marketing writing.
Co-Founder/Creative Director
Responsible for writing high-end video scripting and
advertising/marketing copy for clients. Also
producer of corporate and commercial media.
RUSSELL INVESTMENT GROUP, Tacoma, Washington 2001-2008
Global subsidiary of Northwestern Mutual Life Insurance Company providing
strategic advice, world-class implementation, state-of-the-art performance
benchmarks, and a range of institutional-quality investment products to
individual, institutional and advisor clients in 40+ countries. Ranked
among Fortune's "100 Best Companies to Work For" and "Best Small-Sized
Company". $228 billion in assets under management; 2000 employees.
Senior Media Producer (2005-2008)
Promote corporate brand awareness to associates, clients, and
domestic/international audiences by creating/directing/hosting 50+ global
webcasts annually, and directing/producing/writing streaming media
productions (video, audio, web).
Train all levels (administrative assistants to managing directors) on use
of webcast technologies and how best to leverage it for internal
communications and externally for clients.
( Drove company web communications from simplistic slide and audio
levels to a rich media environment, including high-quality video that
created recognition among global peers.
( Captured over $70,000 in savings by bringing outsourcing productions
in-house for annual meetings.
( Earned 2007 Russell Excellence Award, presented to less than 1% of
associates worldwide.
Webcast Producer (2001-2005)
Media producer for Investment Management & Research division; liaison
with other business units for their production needs. Trainer for webcast
platforms and technologies.
( Earned up to $250,000 annually for company by initiating and
transitioning live quarterly fund meetings to streaming desktop
participation (saving $100,000-$150,000 each quarter).
. Creator, producer, and host of Big Wednesday, a weekly global webcast
to Russell offices and international clients recognized at the "go to"
source for streaming communication throughout Russell globally.
Functions primarily to interview financial professionals, disseminate
information to sales force, and provide distribution partners/clients
direct access to best-in-the-world strategists.
UNIVERSITY OF WASHINGTON-TACOMA 1996-2001
Media Specialist
Produced and directed promotional videos for campus training and
promotional outreach; led and coordinated Media Services for campus.
( Transitioned Department's manual equipment circulation into
efficient, online procurement for faculty/staff.
( Earned commendation for one-on-one customer service approach in
training both faculty and staff.
Bachelor of Communications - Southern Oregon University, Ashland, OR