Project Quality Control

Chyanne Dayton

*** ****** ***** **., **********, PA 15235

304-***-**** chyannedayton.com

SOFTWARE/PROGRAMS

. Mac/PC Platforms

. Adobe Create Suite, Microsoft Office

. Some Dreamweaver, Flash and HTML Programming

EDUCATION:

MFA: Graphic Design/Marketing Radford University 2007

BFA: Digital Imaging/Photography Shepherd University 2000

EXPERIENCE:

Creative Manager 2008 - Present

- Lead and provide direction to team of designers and copy writers to

create

concepts/designs for seasonal campaigns and corporate initiatives that

meet

brand standards

- Brainstorming and concept meetings to gain full knowledge of client

expectations

and target market

- Manage project work load, deadlines, and employee schedules

- Review/Approve all project designs and copy

- Planning/Event Coordinating for larger campaigns

{photoshoots, store walk-throughs, presentations}

- Meet with LOBs to assist current retail strategies and competitive

marketing

- Art Direct team in development of concepts and presentations corporate

iniatives

- Creative direction of onsite photography and video productions

- Press Checks and budget control

Art Director 2006 - 2008

The O'Connor Group - Advertising Agency, Roanoke VA

- Provide leadership and art direction to design team

- Develop marketing strategies utilizing innovative campaigns to generate

new business

- Coordinate and manage off-site photoshoots

- Develop brand identities and supportive collateral

- Print supervision, quality control, project management

- Design internal/external media to promote GE brands and company

Project and Events Coordinator/Graphic Designer 2005 - 2007

FNB Corporation, Christiansburg VA

- Design internal/external promotional materials

- Supervision of design teams (internal/external) to ensure brand

standards on

marketing materials, promotions, and office environments

- Coordinate/Assist in event planning (catering, photography, PR)

- Write News Releases and Employee Bios

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