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Sales Marketing

Location:
Cleveland, OH, 44125
Posted:
September 29, 2010

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Resume:

STANLEY C. BUJAK

***** ********* ****** ******** *******, Ohio 44125

216-***-**** e-mail abkmuj@r.postjobfree.com

Portfolio http://sites.google.com/site/creativeartdirectorstanbujak/Home

Education Kent State University American

Logistics Group

BFA in Graphic Design

Web Training

CREATIVE SUMMARY

Uniquely qualified, award-winning Art Director who combines experience,

leadership, creativity and new media technologies

to appeal to a Global Community in order to be competitive in an ever-

changing market. Offers professional experience and knowledge bringing the

creative message to life on a variety of consumer, industrial, corporate

and business-to-business accounts across all touch-points. Delivers

insight, brilliant creative ideas and powerful creative solutions for

difficult marketing problems. Motivated by a passion and desire to do great

creative work with a commitment to do whatever-it-takes to get the job done

right. Driven to succeed.

Professional Experience

SCB Creative Communications - Cleveland, Ohio Present

Creative Director/Owner

. Provide creative direction.

. Responsible for all aspects of the creative process.

. Initiate problem-solving methods and make decisions.

. Determine strategy, tactics and plan of action.

Advanstar Communications - North Olmsted, Ohio 2008-

11/2009

Art Director

. Directed and developed integrated marketing design solutions

for Drug Topics publication.

. Designed technical and compelling content directed to inform

pharmacists on pharmaceutical, governmental

developments, professional, business, legal, clinical and

health care systems.

. Collaborated with Editor-in-Chief, Group Art Director and

writers.

. Planned, scheduled and ensured the direction was online with

the brand message.

. Made sure the creative was executed to perfection.

. Directed photo shoots and creative work of outside vendors.

. Managed photography budget.

Accomplishments

. Increased Drug Topics readership, brand loyalty and gained

industry recognition.

. Redesigned brand look and style.

. Won ASBPE business-to-business Award of Excellence for

design, ASHPE Healthcare

Communications Award of Excellence and MIN

integrated Marketing Awards.

Malone Advertising - Akron, Ohio

1995-2007

Associate Creative Director

. Provided leadership, creative direction, vision,

strategic thinking, insight, planning, team-

building and creative solutions to connect national

brands with shoppers and business.

. Led by example, shared active learning knowledge and

treated employees with respect,

in return earned their respect.

. Supervised and mentored creative team of writers, art

directors, graphic designers and

freelance artists.

. Inspired creative team to reach their potential, to

increase creativity, to build confidence,

capabilities and operational readiness.

. Established creative direction for shopper marketing, CPG,

consumer and B2B for

million dollar accounts.

. Held meetings to define objectives, set focus, ensure the

creative staff was properly

briefed, offered regular guidance and constructive

feedback to achieve the desired results.

. Encouraged creative team to make decisions within their

area of responsibility to

participate in the development of clients'

communication message.

. Implemented a vision that emphasized being proactive and

resourceful.

. Ensured enough time was put into "creative thinking."

. Defined roles, expectation, responsibilities and provided

clear direction while keeping

everyone upbeat and positive.

. Energized creative teams productivity and profitability.

. Made sure creative was of highest quality delivered on

time.

. Prioritized workload to meet demanding schedule.

. Collaborated with agency teams, management to establish

expectations and objectives.

. Incorporated integration to grow agency business, increase

creative efficiency and

build client trust in creative direction.

. Presented creative to management and clients for approval.

. Used proactive thinking to gain competitive edge and

provide innovative direction.

. Manage own accounts and projects, working within budget

and scheduling requirements.

. Delivered highly creative solution for difficult marketing

problems.

. Directed photo shoots and broadcast TV production for

national accounts.

. Exercised exceptional judgment, integrity and common

sense.

Accomplishments

. Helped win Meineke's $35M advertising account with innovative thinking

and creativity.

- Established the brand message, "Dependable quality you can trust,"

and increased brand recognition.

- Created TV commercials, radio spots featuring George Foreman as the

spokesperson.

- Developed in-store sales support, ads and brand tie-ins.

- Increased Meineke's sales resulting in substantial agency profit

margins.

. Excelled at leading the creative process for Sherwin-Williams.

. Played a key creative role in Sherwin-Williams' stellar track record

of growth, driving annual sales increases

of 6.6% over a five-year period with net sales to $4.84B for a network

of 3,000 national stores.

- Used superior organizational skills to manage, prioritize enormous

volume of retail and brand ads.

- Ensured the creative was consistent with brand message, delivered on

time and executed flawlessly.

- Resulted in yearly increase of agency account revenue fees.

. Recognized as a distinguished communicator.

- Honored as an ADDY judge for the Greater Miami ADDY Awards.

. Won awards: ADDYs (print), TELLYs (broadcast), HARVEYs (communication)

and NPB (package-design award).

. Developed outstanding broadcast, retail/brand advertising and co-op

marketing programs for national network of Goodyear Tire dealerships.

- Designed creative concepts that met the specific communication needs

of key dealerships.

- Leveraged advertising budget, developed creative strategy and worked

directly with clients.

- Enhanced the shopper experience, maximized rewards to participating

seller representatives.

- Helped create significant increase in sales.

. Propelled Johnson Refrigerated Truck Bodies' brand to industry leader.

. Established cost-effective strategy focused on an aggressive trade

show program, supported by ads and online promotions, aimed directly

to key buyers and fleet managers

- Promoted innovative products and smart technologies.

- Built client relationship, business and generated network of sales

leads.

. Implemented innovative shopper experience for Sears Grand.

. Incorporated new experiential promotions by developing community

support programs and events to engage

Sears Grand shopper participation, drive sales and build brand

awareness.

. Launched and rolled out creative in-store promotions for Metz Bread.

. Generated brand awareness for Metz Bread Company's Grandma Sycamore's

brand in key markets.

- Achieved 100% retailer acceptance of the brand and exceed sales

goals by more than 60%.

. Saved time and money.

- Established the creative process of a highly complex national retail-

marketing program.

- Managed and mentored creative staff (5+ direct reports) for Franks

Nursery national account.

- Motivated creative team to create weekly eight-page, 4-color Sunday

FSIs.

- Planned and met extreme product photography requirements.

- Adjusted to the buyers' promotional needs and changes while adhering

to production schedule.

- Maintained effective team structure, budget and met all deadlines.

D&S Creative Communications - Mansfield, Ohio Senior Art Director

Meldrum and Fewsmith Advertising - Cleveland, Ohio Art Director

Core Competencies

CPG Shopper Marketing: Directed brand promise to consumer, processed

internal and external analysis to identify strategy

and translate them into simple, cut-through designs, facilitated clarity of

creative message, embraced long-term branding strategy. Presented ideas

internal and external.

POP/POS: Shelf talkers, dimensional design, in-store displays, end-aisle

design, labels, packaging, banners, posters, static clings, danglers, tent

tables, sweepstakes, events, experiential, kiosks, in-store broadcast

promotions, store sampling and co-op programs.

Branding for retail, industrial and corporate accounts: Visual graphics,

print, broadcast TV/radio, web design, B2B, B2C, collateral, sales

meetings, trade shows, identity, consumer branding, promotional, national

dealer networks, retail/field

marketing, sales force incentive programs, product sell-in programs,

product launch, product training programs, events, sales support, brand tie-

ins, identity, outdoor, experiential, direct mail, catalog, FSIs, new

media, online demos and banner ads.

Computer Skills: InDesign CS4, Adobe Illustrator CS4, Photoshop CS4, Quark

Xpress, Entourage, Freehand, Adobe

Acrobat, Microsoft Office, K4 Editorial Software.

Understands Fireworks, Dreamweaver, Flash, SharePoint, Expression Web,

HTML, SEO and web analytics.

Account Experience

Kimberly-Clark, Sherwin-Williams, Sears Grand, ConAgra Foods - Banquet,

Pfizer, CVS Pharmacy, Franks Nursery, John Deere, Goodyear, Moen, Meineke,

Polaris, Metz Bread - Grandma Sycamores, Dairy Mart, Johnson Refrigerated

Truck Bodies, Goodyear Engineered Products, Pechney Cast Plate, Goodyear

Chemical, Ross Laboratories, Ames Tools, Rubbermaid, Armstrong Heating and

Air Conditioning, Rubbermaid Lawn and Garden, Richland County Foundation,

Glidden Paints,

ICI Paints Worldwide, Libbey Glass, General Tires, Ford/New Holland,

BFGoodrich Tires, Mr. Coffee, OfficeMax, Yardman Lawn and Garden Tractors,

American Greetings, Huntington Banks.

Competitive Advantages

. Results-driven and leverages comprehensive knowledge of the

creative process to grow brand recognition, build customer

confidence, drive agency growth and sell conceptual ideas.

. Maintains the highest creative standard and achieves creative

excellence for a multitude of marketing programs.

. Dedicated to making sure the creative work is reflective of the

quality it deserves, on strategy, relevant, delivering the

freshest, most innovative creative work.

. Analytical, detail-oriented problem solver who utilizes superior

organizational skills to plan, coordinate,

schedule and maintain strict deadlines; effectively takes charge of

assignments to successful completion.

. Thinks productively and looks at creative problems in many

different ways to find amazing new perspectives

and unique creative solutions across multiple channels.

. Understands the big-picture and long-term impact of brand message.

. Utilizes ability to influence and deliver persuasive message.

. Expert directing broadcast-television, video production and

creating concept boards.

. Directs film directors on location, on set for live action,

including dialog, tabletop and green screen.

. Experience directing post-production studios; edit composites,

music, sound design, final audio mixes and laybacks of finished

masters.

. Directs web production. Establishes content direction, design and

look.

. Excels as a team player, works well independently, establishes and

maintains positive working relationships.

. Possess excellent written and verbal communication skills and a

positive attitude.

. Contributes original conceptual thinking and has exceptional

ability to visually interpret complex messages into inventive

design solutions.

Resources: http://www.linkedin.com/in/stanbujak Will relocate.



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