Sales Marketing

Bret C Spinks

***** ********** **** . **** *****, Indiana 46814 . 260-***-**** .

abkm6g@r.postjobfree.com

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Driven marketing and sales professional with 15 years of progressively more

senior experience to aggressively impact corporate results immediately.

Ability to thrive in a dependent or independent environment.

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Business Development . C Level Negotiating . High Level Client Relations

Management

Consultative Selling . Senior Marketing Leadership . Strategic Planning .

Sales Channel Management . P&L Responsibility . Web Site Development .

Agent Distribution System

Product Development . Competitive Intelligence Expertise . Account

Management

Web Based CRM Solutions . Payroll .COBRA Administration . Enterprise

Software Sales

Summary of Qualifications

. 15 years of successful experience working in the insurance industry in

both sales and marketing roles.

. 5 years of experience working with web based CRM solutions, both sales

and marketing.

. Balanced sales and marketing production along with leadership using

conceptual thinking and vision.

. Excellent communication and presentation skills.

. Exception problem solver, capable of recognizing and capitalizing on

market trends with solutions to impact the bottom line.

. Demonstrated ability to introduce and champion new ideas, methods, and

technologies.

. Solid experience in competitive intelligence, and the use of this

information to affect the bottom line.

. Capable of adopting a number of roles simultaneously.

. 10 + years of experience in marketing multiple distribution channels to

include: mass mailing; telephone marketing; conventions; and sales

presentations.

Selected Career Achievements

Executive /P&L Management

. P&L responsibilities of $10M / Solid experience in Multi channel

marketing, sales and marketing, budgeting, product development

. Assumed complete P&L responsibility / Strategic marketing and sales plans

used to define our strategy for national sales

Sales / Marketing

. Personal sales production and sales leadership / Experience partnering

with vendors who bring value added alternative services / Conceptualized,

planned, and launched BASIC Guru as a web based CRM application for life

and health insurance agencies

. Increased sales of online subscriptions by 50% each of the last 2 years

. Responsible for 35 sales, marketing, sales assistants, seminar

coordinators, and web master / Overall responsibility for new COBRA &

HIPAA manuals used at nationwide seminars and as reference tools for

agents nationwide

. Managed seminar division that generated $1,000,000 per year with more

than 80 seminars a year / Introduced web seminars to the agency channel

for COBRA and HIPAA compliance

Product Positioning

. Defined and promoted company image, and brand to insurance agents

nationwide with multiple organizations which increased our product "foot

print" nationally

. Continuous competitive intelligence to flush out niche opportunities for

incremental sales of complimentary products/services

. Managed the implementation of the new corporate name and identity /

Increased corporate brand awareness nationally, generating new business

for other corporate operations

Leadership

. Inspired an out of the box approach to reach new sales goals

. Provided leadership and guidance to 35 employees in various functions /

Fostered employee ownership across functional disciplines that were

essential in team building

Professional Experience

VP, Sales & Marketing November 2003 -

Present

BASIC Guru

Fort Wayne, IN

VP, Sales & Marketing June 2002 -

March 2003

COBRA Compliance

Coldwater, MI

President September 2001 -

June 2002

IPM

Fort Wayne, IN

VP, Marketing December 1999 -

September 2001

SIS International Research

Fort Wayne, IN

Education

Bachelor of Science, Management, Wright State University, Dayton, Ohio

Master of Business Administration, International Business, Wright State

University, Dayton, Ohio

Associate in Risk Management, Robert Morris College, Pittsburgh,

Pennsylvania

Training & Development

Licensed Property & Casualty . Licensed Life, Accident & Health .

Professional Selling Skills graduate . Miller - Heiman Skills graduate

.Word, Excel, PowerPoint, Outlook . Conversationally fluent in Spanish .

Willing to relocate and travel as needed

Contact this candidate