Valerie A. Osborn
**** ***** ***** . *** *****, CA 93635 . (209) 509- 9059 .
abkl2c@r.postjobfree.com
Accomplished leader with vision, operational acuity, the ability to
effectively problem solve, strategize and plan; experienced in not-for-
profit communications, public relations, marketing, sales, business
development and fund development.
Summary of Qualifications
. Self starter who multitasks well in high paced environments with
excellent organization, time management, planning and problem solving
skills.
. Outstanding project management, presentation, persuasive speaking,
communication and interpersonal skills.
. Skilled in staff and volunteer development and recruitment, selection,
training, supervision and recognition.
. Experienced in event planning, marketing, promotion, program
development and quality control.
. Excellent budgeting and fiscal management abilities; experienced in
budget development, management, accountability and fund development.
. Highly approachable, poised and competent with all audiences with a
demonstrated ability to transcend cultural differences.
. Achievements include the frequent selection by management for
accelerated promotions and priority assignments.
. High degree of professional and personal integrity and commitment to
ethical values.
____________________________________________________________________________
____________________________
Professional Background and Accomplishments
Samaritan Village . Hughson, CA 2009 - 7/2010
Public Relations, Marketing, Resident Services and Business Development
Manager
. Key organization spokesperson for both internal and external
audiences; established solid relationships with media and local
community leaders.
. Worked collaboratively with community partners to improve the lives of
customers we served. Through extensive program development focused on
encouraging, supporting and improving healthy living habits throughout
the community.
. Increased awareness of organization and service lines through
expansion of website development collateral materials, community
outreach and public speaking engagements, resulting in a 20% census
increase within first two months of employment.
. Directed fund development programs and events.
. Created guidelines for establishing new alliances while continuing to
develop existing alliances.
. Developed, implemented and measured strategic marketing and
communications plans.
. Carried out complete reorganization of Marketing, Public Relations,
Communications and Resident Services departments.
. Designed and introduced new systems and processes, resulting in
increased revenue, efficiency, quality, and patient/ customer and
employee satisfaction.
. Oversight of multiple departmental budgets, implementation of cost
reduction plans, bid preparation, contract negotiation and resource
management, resulting in a 23% cost savings for the organization.
. Management of staff; directed personnel in all aspects of employment,
supervision and training.
. Authored policies, newsletter, resident handbook and performed copy
editing, proofreading, and fact checking for articles, policies
prepared by in-house staff. Managed, created and edited company
website. Designed, authored, and edited press releases and business
profiles.
Valerie Osborn
Page 2
(Professional Background and Accomplishments, Continued)
Memorial Hospital Los Banos (Sutter Health Affiliate) . Los Banos, CA
2002 - 2007
Executive Director of Public Relations, Marketing, Communications, Fund and
Business Development
. Identified, established, and maintained key relationships with
community leaders by serving as the key communicator for the hospital.
Establishment of solid relationships with individuals, businesses,
media, news, and public leaders resulted in appointment to the City's
Planning Commission.
. Managed and directed fundraising programs.
. Worked collaboratively with community partners to improve the lives of
children, adults, families, and the entire community through program
development, health fairs and clinics.
. Development of highly functioning and effective Board of Directors.
. Developed annual marketing and communications plans in support of
Sutter Health region and system objectives and strategies; implemented
assigned area marketing and communications campaigns; collaborated in
the development and implementation of the Central Valley marketing and
communication plans and strategies.
. Tracked and reported of marketing and communications strategies to
determine the effectiveness of strategy and tactics.
. Developed and directed highly effective communications strategies;
aiding in the successful launching of the Rural Health Clinic,
introductions of new physicians and programs for the community.
. Promoted the planning coordination and management of large scale
productions, annual health fairs, galas, physician and donor
recognition dinners and meetings as well as seminars, trainings and
special events.
. Co-chair in service excellence training for physicians and management
team. Efforts resulted in hospital receiving the 'most improved
hospital award', within the Sutter Health system, to include positive
community recognition for highly improved patient satisfaction.
. Achieved widespread media coverage and improved brand awareness and
acceptance.
Affiliations and Volunteerism:
March of Dimes (Local fund development leader2002 - 2010)
American Heart Association (2003 - 2009)
Soroptimist (2001 - 2009)
Los Banos City Planning Commission (Vice-Chair 2002 - 2007)
Miano Elementary Parent Teacher Club (1996 - 2003)
Presbyterian Preschool (Vice-Chair 1990 - 1996)
Education
University of Phoenix, Phoenix, AZ (2007)
B.S. in Business Administration
Certifications, Licenses and Training
Paralegal & Notary Public Certifications, California
Studer Group Service Excellence Co-Chair, Sutter Health
Computer Skills:
Macintosh, Windows, Access, Vista, Word, Excel, PowerPoint, Project, Adobe
Photoshop, Publisher, Internet, REPS, Raiser's Edge and other proprietary
databases