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Sales High School

Location:
Rockford, MI, 49341
Posted:
October 02, 2010

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Resume:

Colleen Pierson

vvv

**** *********** *****

Rockford, Michigan 49341

Home Phone 616-***-****

Email abkdsw@r.postjobfree.com

v SUMMARY

I am well versed in oral, written, leadership, sales and

managerial skills. In addition, I have held numerous

educational, management, Journalism, Media and Television

positions throughout my work history. I have completed my

Advanced Education with a Master's Degree. I also hold 30

graduate level credits in Scriptwriting, News Writing,

Leadership, Advertising, Marketing, Public Relationd and

Broadcasting and Communication classes from Grand Valley

State University. All course work on a graduate level earned

a 4.0.

v WORK HISTORY

8/7/97- Present: Dept. Head of Communications Dept. and Telecommunications

Teacher at Rockford High School. Built this Emmy Award

winning and Michigan Association of Broadcaster's "Station of

the Year" Telecommunications program from the ground up. I

am responsible for teaching Television Production,

Scriptwriting, Film, Communications, Marketing, and Mass

Media courses to 10th-12th graders. I have also been involved

in implementing Arts programs after school in Theater, Video

Production, and Dance. The state of Michigan uses the

curriculum that I developed for Language Arts/Communications.

The program has won numerous Communication awards of

excellence at a local, regional, national and international

level.

10/90-8/4/97: Manager of Marketing Services and Community Affairs

at WOOD-TV 8 and WOTV-41. Management position responsible for

marketing and promoting all station projects, community and

public relations, production, writing, sales projects, and

editing of public affairs programming, on-air events, and

promotional campaigns. Produced and hosted The Children's

Miracle Network Telethon and worked with all of the non-

profit groups in the West Michigan community. I also was

the on-air talent, anchor, feature reporter, writer and

announcer for this dept.

Education Reporter at WOOD-TV 8- Wrote,

edited, produced, and reported on education issues for" Live

at 5:00 News" and "Daybreak News in the morning." Won

numerous awards from the MEA, NEA, and national awards from

broadcast organizations, AWRT and The Gracie Allen Award.

8/7/97-Present Entertainment and "Broadcast Notes" Reporter for the

Grand Rapids Press. I write a weekly column that centers on

radio and television for the Grand Rapids Press as well as

other entertainment issues. I have also written numerous

scripts for plays, commercials, documentaries, public service

announcements and web site development.

8/7/96-Present Adjunct college teacher in Communications, Marketing,

Journalism and Media for Grand Rapids Community College and

Grand Valley State University. I have taught Public

Relations, Scriptwriting, Broadcasting, On-Air Talent

development, Radio and Television Production, Journalism,

Public Speaking, Perception, Sales & Marketing and Non Verbal

Communications.

7/84-10/90 Executive Broadcast Producer/Director for Johnson

& Dean Advertising. Coordinated, directed, wrote, and

produced television and radio spots for Michigan's largest

retailer Meijer, medical, colleges, public relations and

financial clients. I also served as the New Business Sales

Coordinator responsible for making sales presentations and

marketing plans to prospective clients.

7/81-7/84 Feature Reporter and Executive Producer for PM

Magazine at WZZM-TV 13. Responsible for producing, writing,

editing, and set up of daily shows and feature stories for

this popular, nightly national television show. I also

served as the feature reporter for the show. I managed a

staff of six.

9/80-6/81 Television Worker at public television-WGVU-TV 35.

Duties included announcer, on-camera talent, Development

Directing, scriptwriter and reporter for local programming.

9/78-9/80 Teacher for West Bloomfield High School and

Whitmore Lake High School in the areas of Broadcasting,

Communications, Scriptwriting, English, Acting, Remedial

Reading, and Radio News. Director of theatrical productions,

coach of sports and extracurricular activities. I also

worked with high-risk students.

v EDUCATION

DEGREES: Bachelor of Science from Central Michigan

University in Mt. Pleasant, Michigan. Graduated in December

of 1977. I am certified to teach 7th-college grades.

Majors: Communications, Theater, and Broadcasting

Minors: English and Remedial Reading-Secondary

Masters Degree-- received from Western Michigan University in

December of 2003. This was an extensive 55 credit Masters

Degree program with an internship and field practicum.

I also hold 30 additional credits from Grand Valley State

University and Aquinas College in Scriptwriting, Public

Relations/Marketing, Newswriting, Communications, and

Broadcasting. I served an internship at WOOD-AM 1300 radio

as well.

REFERENCES: Available upon request as well as scripts, resume tapes,

curriculum, letters of accommodation, copies of newspaper articles, writing

samples, teaching certificates and local, regional, and national awards.



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