KAYE PUTNAM
the brand KAYE
. Innovative, driven, and proven marketing professional
. Highly successful entrepreneurial experience and attitude
. Excels in networking and relationship building
. Contagious high energy, with public speaking experience
. Excellent team work skills
. Consistently exceeds expectations
PROFESSIONAL EXPERIENCE
JPMorgan Chase Bank Howell, MI
Personal Banker Jan 2009-
Feb2010
Retail Banking Management Development Program
. Made sales presentations to acquire, retain, and expand new and
existing client relationships
. Aggressively promoted and cross sold retail bank products such
as online bill pay, savings accounts, loans, and more using
various sales techniques
. Research competitors products to maintain competitive edge
. Increased sales production by an average of +23% month over
month
. Strong working knowledge of all banking standards, laws, and
procedures
. Finished first year in the position in the top 25% of the nation
. Utilized sales aids and product guides
. Developed operational and sales coaching skills to move into a
manager position
KAYE photography Hancock,
MI
Owner/Photographer
Jun 2004 - Dec 2007
Wedding and Portrait Photography Studio
. Conceptualized and built business from the ground up to fill a
customer need by conducting extensive market research of
customers and competitors
. Establish and implement marketing plans consisting of business
brand, print and online advertisements, promotions, and
publicity
. Design layout for branding materials, website, packaging, print
ads, sales collateral, website, trade shows, and other marketing
pieces using copy, photography, and graphic elements
. Grew client base three fold (45 to 137) from year one to year
three
. Created a pricing strategy to fit target market and raised
prices markedly based on an analysis of increases in product
demand
. Increased profitability by almost 400% as result
. Expanded geographical market reach 500+ miles
. Developed and managed a smart financial plan for the business,
which included: reinvestment for growth, cash flow, and tax
responsibilities
. Promoted business through social media applications such as
Facebook, Twitter, and Flickr
PROFESSIONAL EXPERIENCE continued... KAYE, PG. 2
The North Shore Grill Houghton, MI
Server/Trainer Sep 2007 - Dec
2008
Fine Dining Restaurant
. Trained new servers on all aspects of the job using teaching
techniques of instruction, job shadowing, and role playing
. Assisted managers in creating new specials, events, and
promotions to increase revenue and reach new markets
Carlson Marketing
Troy, MI
Marketing Intern
May 2007 - Aug 2007
Saturn Events and Promotions
. Traveled to Detroit, Ann Arbor, and San Francisco where a team
to executed an event (at trade shows, fairs, marathons, and
others) that promoted the Saturn brand
. Learned the Saturn vehicle specifications to successfully
promote each vehicle using public speaking skills
. Managed Saturn promotion and marketing materials database
including inventory and distribution, and created reports to
disseminate information
. Designed a training manual for new hires
. Facilitated a focus group to glean target market preferences
. Created a report of press pieces about events to show the value
Carlson was creating for Saturn
EDUCATION
Michigan Technological University Houghton,
MI
Bachelor of Science in Business Administration
Dec 2008
Marketing Major
Psychology Minor
GPA: 3.4
RELEVANT CLASSES
Sales and Sales Management ( Consumer Behavior ( E-Commerce (
Advertising/Sales Promotion ( Project Management ( Strategic Management (
Business Problem Solving ( Business Research ( Speech ( Voice and
Articulation ( Media and Communication
COMPUTER SKILLS
Microsoft Word, Excel, Access, Powerpoint, and Outlook ( Mac ( PC (
Internet Research ( Adobe Creative Suite ( Adobe Photoshop ( Adobe InDesign
( Adobe Dreamweaver ( Customer Relationship Management software ( CSS and
HTML ( 65 WPM
VOLUNTEER WORK
Operation, Love Reunited Fort
Campbell, KY
Volunteer Portrait/Event Photographer June 2010 -
Present
abk9l7@r.postjobfree.com