Profile
I am a self-motivated and solution oriented individual that is an
exceptional team leader and team member who consistently elevates other
team members to perform at high levels. Over the past 5 years, I've been
instrumental in developing the policies and processes utilized to fulfill
and streamline the Project Management and Market Analysis functions which
have resulted in increased brokerage sales and project development. These
functions have also resulted in cost savings for owners, strategic partners
and clients.
CORE COMPETENCIES
. Project Management of internal Market Research Analysis and Marketing
to potential process partners.
. Vendor Management for third party Market Analysis and Marketing.
. Successful track record in fast paced, challenging, entrepreneurial
environments.
. Creative and analytical with a keen eye for detail, skilled at
gathering and evaluating information to achieve overall objectives.
. Skilled communicator and strategic problem solver.
EMPLOYMENT HISTORY
Market Analyst/Marketing Specialist,
Clement, Crawford & Thornhill Real Estate Services / DeMoura Holdings, LLC.
April 2004 - Present
Charleston, SC
. Produce in-depth, professional market analysis and investment offering
packages for developments ranging from $12 million to $100 million
plus for owners, joint venture partners, debt and equity partners, and
local government zoning boards
. Gather and analyze market research for developments, specializing in
multi-family and single family new urbanism communities, for-rent
multi-family apartments, hotel and mixed-use developments:
o Proficiency in data collection for competitive product,
demographic and economic statistics through third party
organizations (see Professional skills) and independent means
such as mystery shopping, professional interviews, internet
research, etc.
o Maintain database of for-sale and for-rent multi-family
developments in most Charleston submarkets. Data includes
price per square foot, absorption rates, unit specifications,
amenities, land cost.
o Assist in recruitment of focus group participants for third
party market analysts.
. Collaborate with public relations consultant by providing project
updates.
. Track accounting for each individual project including reimbursable
expenses, accounts receivable and payable. Process invoices and track
expenditures.
. Maintain responsibility for budgeting, cost control and monthly
financial status reports for DeMoura Holdings, LLC.
. Compile & submit financial and corporate applications to banks, debt
and equity partners and hotel franchises.
. Create corporate marketing brochures and development resumes.
. Coordinate logistics for real estate related events such as grand
openings, ceremonies, dinner parties, and professional organization
meetings.
RECENT REPRESENTATIVE PROJECT EXPERIENCE
. Angel Oak Village: mixed use village with 630 residential units and
100,000 square feet of retail space, Johns Island, SC
. Magnolia Development: Market Analysis for an 80,000 SF office building
proposed to house The City of Charleston and The Charleston Metro
Chamber of Commerce located within a 200 acre site located on the neck
of the upper peninsula, Charleston, SC
. Best Western Downtown Charleston: 153 room hotel redevelopment,
Charleston, SC
. The Gatherings on the Ashley River: 208 unit condominium development,
Charleston, SC
. The Parks at Grand Oaks: 316 unit apartment development, Charleston,
SC
. 250 Hwy. 17 N: 132 room hotel and 25 unit condominium development, Mt
Pleasant, SC
ADDITIONAL PROFESSIONAL EXPERIENCE
Mortgage Loan Officer, Charleston, SC
Washington Mutual, 2003 -2004
Community First Bank, 2000-2003
National City Mortgage, 1998-2000
. Originated for the largest residential mortgage lender, secondary
market and bank portfolio.
. Achieved a sales average of $15 million annually.
. Managed loan pricing and loan product selection for the consumer and
sale to secondary market investors with zero deficiencies and 100%
compliance.
. Maintained client base of past customers, as well as referral sources
from real estate agents and builders.
. 90% closure rate on all sales leads.
. Developed knowledge of commercial and consumer lending through bank
experience.
. Participated in the Mortgage Bankers Association of Charleston
membership drive.
Additional Professional Skills
MARKETING
. Identify opportunities for the project team to expand services to
existing clients.
. Oversee production of all marketing materials, internal & external
communications.
. Coordinate presentations, internal and external events, and
collaborate with team members to ensure the preparation and execution
of various presentations.
Examples include:
o The South Carolina Urban and Community Forestry Council,
2008 Annual Conference: Presentation of Angel Oak Village
regarding the need for preservation of Grand Trees in Urban
Development, November 2008
o Community and Government Council Zoning Boards:
Presentation of projects to government, civic and community
boards regarding project-specific planning.
o Best Western Downtown Charleston: Coordination of the Grand
Opening Party to re-introduce and re-brand the newly
renovated hotel, June 2007
o Urban Land Institute, South Carolina: Coordination of the
South Carolina State Hospitality & Tourism Seminar, October
2007
TECHNICAL
. Microsoft Word, Excel, Publisher, Power Point and Outlook
. Research tools: Real Data, MLS, CCIM, Urban Land Institute, Smith
Travel Research, Government Agencies
. Encompass Mortgage Lending Software
PROFESSIONAL Education
Urban Land Institute
. Market Analysis for Development Professionals
CCIM
. Site to do Business & GIS Mapping
Education
University of South Carolina, Columbia, SC
. Bachelor of Science, Business Administration (Major in Marketing,
Concentration in Real Estate)