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Sales Marketing

Location:
Nashville, TN, 37209
Posted:
September 17, 2010

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Resume:

R. Wade Fulton

*** ***** ****** *********, ** ***09 615-***-****

abk070@r.postjobfree.com

EXPERIENCE

July 2010 - Present Keller Williams Realty - Nashville, TN - Licensed

Affiliate Broker

July 2008 - March 2010 O'Brien Technologies - Roanoke, VA

Director of Sales and Marketing

. Drove design and development of innovative new speech-generating

device to help stroke survivors living with Aphasia communicate, thus

improving their quality of life.

. Planned, designed, and implemented marketing campaigns to sell company

products - print, web, and trade show initiatives resulting in a

streamlined database of contacts and leads.

. Coordinated with leading professionals in the industry to help build

credibility for the Company and conduct clinical evaluations of our

speech-generating device in the Nation's leading Stroke and Aphasia

centers such as the Kessler Institute and National Rehabilitation

Hospital.

. Directed the Loaner Outreach Program, allowing healthcare

professionals to evaluate our product with their clients before

purchasing.

. Developed a Key Center Program for evaluation and distribution of

product. Key Centers were offered incentives such as wholesale pricing

and CEU credits for their Speech-Language Pathologists who conduct

training and client evaluations of our speech-generating system.

. Established the O'Brien Ambassador Program - a nationally recognized

product support program to assist end users with the set up and use of

our system.

. Wrote and produced training materials for sales team, Speech-Language

Pathologists, and end-users.

. Managed Salesforce.com database of leads, contacts, and sales

activities.

. Recruited, managed, trained, and directed sales team.

July 1997 - July 2008 Accredo - Nashville, TN

Marketing Manager June 2006 - July 2008

. Restructured Marketing Department, extended creative reach, and

broadened the in-house resources resulting in the continued expansion

of market share and increased brand awareness, further establishing

the Company's position in the marketplace.

. Developed new marketing/operations programs targeted toward the ever-

changing landscape of the healthcare industry.

. Implemented aggressive sales strategies and played an integral role in

the necessary redirection of our industry image and directives.

Art Director September 2002 - June 2006

. Managed all in-house and contracted creative initiatives related to

division (HHS) projects.

. Served as chief designer for all three divisions of Accredo.

. Further established and maintained division's position as the central

creative resource within

. the corporation.

Graphic Designer September 2000 - September 2002

. Developed the printed and online image of all sales and marketing

initiatives.

. Created internationally award-winning marketing campaign.

. Designed family of four web sites for Accredo Health Group.

. Created Accredo Health, Inc. Corporate Annual Report.

Marketing Design Coordinator July 1997 - September 2000

. Responsible for all in-house design projects related to corporate

branding, marketing collateral, advertising, and sales-driven

materials.

. Developed new corporate identity and implemented corporate design

standards.

June 1995 - March 1997 Columbia/HCA - Nashville, TN

Presentation and Design Coordinator

. Responsible for the writing, creation, and design of all presentations

for the CEO and Vice President

. of Investor Relations.

. Served as associate designer of corporate marketing materials and

government relations communications.

EDUCATION

Savannah College of Art and Design Savannah, GA - 1995

. BFA - Major in Graphic Design

. Minors in Art History and Photography

Brentwood Academy Brentwood, TN - 1991

HONORS AND AFFILIATIONS

Eagle Scout and Brotherhood Member of the Order of the Arrow

REALTOR and member of the Greater Nashville Association of Realtors

Dorsey Scholarship - Savannah College of Art and Design 1991 - 1995

Governor's School for the Arts - Summer 1990

Board of Directors, United States Marine Corps Toys for Tots of Middle

Tennessee 2000 - 2005

Technical Director - Brentwood Academy 1990 - 1991

Multiple design awards throughout school and professional career



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