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Lorraine (Laurey) Maslyk
Award-winning sales leader with more than 20 years experience driving
revenue growth for high-performing sales teams, consistently delivering #1
revenue results. Successfully expand territories, identifying and
developing new business opportunities. Revitalize regional results, quickly
growing sales and boosting staff capabilities. Envision and deploy
innovative sales and marketing strategies while concurrently strengthening
corporate processes and procedures. Top Producer status all 8 years as both
an Account Executive and Sales Manager. Widely recognized as a passionate
leader and strong communicator with an impeccable level of follow-up.
Education__________________________________________________________________
Marylhurst University Marylhurst, OR MBA
4.0gpa
Mesa State College Grand Junction, CO
BBA
Professional
Experience_______________________________________________________
6/2008 - present Pugdog Marketing
Portland, OR
Director Sales & Marketing
. Provides leadership and training for customers and sales people in all
aspects of products
. Created all marketing collateral and developed marketing strategies
and campaigns
. Responsible for managing assisted marketing services to B to B clients
. Developed and executed all marketing analytics for decision making
2000 - 2008 Guaranty Bank
Portland, OR
Regional Sales Manager
. Maintained Top Producer status all 8 years and mentored over 50% of
Account Executives to Top Producer status as well.
. Responsible for all recruiting, hiring, training and success of all
sales personnel across Pacific NW and Colorado, with zero turnover.
. Responsible for all sales and marketing results, budgets, strategies
and P&L for my region
. Develops and implements marketing strategies to improve competitive
advantage
. Successfully known and networked in the Portland metro area for over
15 yrs among B to B business circles.
1996 - 2000 The CIT Group
Portland, OR
Account Executive
. Business to business sales and development of client base for new
company to Oregon
. Development of all sales, marketing and training materials for western
region
1992 - 1996 Mt. Hood Community College/ Oregon Credit Union League
Portland, OR
Instructor
. Taught classes to adults from many different educational backgrounds
working for credit unions and seeking a clearer understanding of
finance, management and investments
. Taught courses both in person and correspondent online
. Developed curriculum and testing for courses
1992 - 1996 Oregon Corporate Central Credit Union
Portland. OR
Director of Investment Services
. Managed a Derivative Securities Portfolio of 400 million dollars
including CMOs and MBSs
. Directed all functions of creating investment vehicles and setting
investment rates
. Presented to the OCCCU Board of Directors portfolio performance and
traveled to state credit unions to teach investment portfolio and
derivative management
Community
Service_______________________________________________________
Director Marylhurst University Alumni
Board Communications Chair
National Honor Society for Graduate Study in Business Sigma Beta
Delta Member
Executive Director Garretts Space Youth Center
. Developed for implementation several youth programs for ages 14-22
yrs.
. Created all financials, business plan, grant request documentation,
press releases and public awareness for organization
. Responsible for all staffing, programs and operation of center
. Established Garrett's Space from the ground up including funding
sources and funsing from operations
Board of Directors Lake Oswego Soccer Club 11yrs.
. Developed and implemented a youth referee program for kids aged 12 -
21 yrs.
. Program included training in job search skills, interviewing,
training, job responsibilities and handling difficult situations on
the field with children and adults
. Ran the entire referee program involving over 60 youths, including
payroll, scheduling, turning a profit for my division of the non-
profit
. Developed and administered a recreational league for high school
students, Portland city-wide for Lake Oswego high school students
including recruiting players and sitting on the tri-cities soccer
board.
Unsung Hero Award City of Lake Oswego
. Nominated by city residents and presented by the Lake Oswego City
Council
. Awarded for work volunteer work and development of programs in the
community
. Programs targeting youth ages 12-18yrs.
Oregon Association of Mortgage Brokers Education Convention Committee
. Organized and produced an annual two day educational event for
industry professionals
. Event included education courses, vendor exhibits, sponsorships and
fund raising for annual operating expenses for non-profit
. Raised an average of $100,000 each year