Sales Representative
Resume:
KATHLEEN AFFINATI
P.O. Box *****
Fernandina Beach, FL 32035
*********@****.***
PHARMACEUTICAL AND HEALTH CARE SALES
Driven to achieve goals and overcome obstacles, confident, highly
energized, effective and persuasive business development leader with
strong interpersonal and management skills. Recognized for a successful
track record in a variety of professional engagements and environments.
Well versed in supporting healthcare applications and medicinal
specialists. A top individual producer well versed in developing
exceptional client and vendor relationships with a variety of Physicians,
Department Heads and Key Opinion Leaders.
. Experienced and successful pioneering sales professional recognized
for consistently delivering value in negotiations and valuations, and
with a multi-product focus, innovation, and creativity.
. Recognition of skills, product knowledge, successful marketing
initiatives and sales volume, led to several highly sought after
rewards.
. Able to rapidly develop clientele buy-in through the use of
innovative and imaginative programs designed to achieve maximum
market exposure and penetration
CORE COMPETENCIES
Direct Marketing . Training . Territory Analysis . Planning . Managed Care
. Customer Service Sales . Strategic Alliances . Competitive Analysis .
Research . Networking . Cosmeceuticals Pharmaceutical . Medical Clientele
. Market Expansion . Territory Development
Product Launch . Therapeutic . Relationship Management . Pilot Programs
Market Penetration . Medical Terminology . Proposal Development
Key Account Responsibility . New Business Development
SALES ACHIEVEMENTS
. My efforts were crucial to the region's #1 national ranking by
personally exceeding stated sales goals and receiving an individual #5
national ranking. (SkinMedica)
. Awarded the Regional Sales Excellence Award for 4Q, 2005 by ranking #1
regionally and #1 nationally for sales volume and growth. (SkinMedica)
. Drove the district's #1 national ranking for three consecutive years
by surpassing stated sales goals in all therapeutic areas. (Solvay
Pharmaceuticals)
. Consistently exceeded monthly cosmeceutical sales plan by as much as
197% and increased market penetration and sales revenue by 262% in
2003. (SkinMedica)
. Ably and strategically increased size of territory by 200%. (Teva)
RELEVANT EXPERIENCE
TEVA SPECIALTY PHARMACEUTICALS, Glens Falls, NY 2007 -
2008
Professional Sales Representative
Respected and key resource that was successful at promoting ProAir HFA and
Qvar asthma treatments to Allergists, Pulmonologists, Pediatricians and
Primary Care Physicians.
. Developed and grew key relationships across a large geographical
territory including Vermont, New Hampshire and a much of North East
New York.
Kathleen Affinati
Page 2
Experience Continued
SKINMEDICA, Jacksonville, FL to Raleigh, NC
2003 - 2006
Pharmaceutical Sales Representative (2004 - 2006)
Cosmeceutical Sales Consultant (2003 - 2004)
Recognized and rewarded for the successful start up and establishment of
long term relationships as well as exceeded territory business plans for
two different large geographical territories in 2003 and 2004.
Product Knowledge, the ability to initiate successful and long term
relationships, and sales and marketing skills led to an enhanced role as
regional mentor and team leader. Consistently partnered with Regional
Manager to enhance the training and development of new sales
representatives.
. Focused on Florida, Georgia, Alabama, North and South Carolina
markets.
. Successfully launched three, new, competitive pharmaceutical products
to dermatologists and plastic surgeons.
SOLVAY PHARMACEUTICALS, Raleigh, NC
1999 - 2003
Pharmaceutical Sales Representative
Skilled and dedicated, knowledgeable and engaged professional who
revitalized an under-performing territory by developing crucial strategies
that drove an increase in patient and physician awareness and generated new
educational opportunities for a testosterone replacement product.
Successfully created and hosted educational and informational luncheons,
dinner meetings and journal clubs to initiate and vertically market product
and treatment advances to key local physicians.
. Effectively partnered with territory counterparts to efficiently
manage, capitalize and optimize customer relations, call cycle
rotation, and relevant resources.
. Recognized and awarded for achievement and product knowledge by being
selected as the District Managed Care Coordinator and Guest Trainer
positions.
JANSSEN PHARMACEUTICALS, Westchester, NY
1998 - 1999
Pharmaceutical Sales Representative
Spearheaded the sales and concurrent adoption of multiple product lines.
High-achiever who won top sales training awards and merits for detailed
product knowledge, presentation skills and testing scores. Regularly met or
exceeded all company sales goals.
. Promoted Propulsid and Sporanox products to Primary Care and
Dermatology Physicians.
. Effectively launched Aciphex to Gastroenterologists.
EDUCATION
Bachelor of Science, Foods and Nutrition
Summa cum Laude
Marymount College
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