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Marketing Project

Location:
Riverview, FL, 33569
Posted:
October 11, 2010

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Resume:

Shaw Brusven

***** ***** ***** ***** ( Riverview, FL 33569 813-***-**** (

abjrq1@r.postjobfree.com

Education

California Lutheran University, Thousand Oaks, CA, Bachelor of Arts,

Marketing /Advertising, August 1994

Skills

MS Access, MS Excel, MS Outlook and MS Word

Career Progression

Aquent, Tampa, FL 9/2008

- 12/2008

Temporary Traffic Specialist. Placed on assignment at Catalina Marketing.

Responsible for maintaining the integrity of the graphics development

process while achieving multiple deadlines. Acted as liaison between the

internal customers, external customers, and creative professionals.

Communicated project requirements to graphic designers. Provided supporting

materials to ensure that graphics move through the creative process in a

timely manner. Maintained accuracy on each project from initiation to

completion.

Market Street Mortgage, Clearwater, FL 11/2004

- 8/2007

Marketing Coordinator. Planned and applied database marketing initiatives

and established an online company store for the sales force and corporate

office. In addition, created and implemented targeted mailing strategies

and criteria for generating leads, multiple direct mail programs, and

databases that mined for potential loan refinance candidates. Maintained

relationships with vendors to manage inventory and distribution for the

online company store. Ancillary duties included database updating and

improvements, monitoring monthly mailings of up to 20,000, and internal

billing for marketing services company wide. [Marketing budget: 30k -

35k/month]. Supervised two temporary assistants.

Shady Grove Fertility Center, Rockville, MD 1/2004

- 10/2004

Marketing Coordinator. Provided administrative support for Shady Grove's

overall marketing efforts. This included oversight of design and printing

of all marketing materials, reporting referral growth trends, and the

planning and purchasing of print advertising. Executed direct mail

campaign and its database. Produced quarterly employee newsletter,

administered marketing budget, and assisted with PR efforts.

Gospel Light Publishing, Ventura, CA 11/2001

- 7/2003

Production Coordinator. Organized, scheduled, tracked, and expedited the

production of any given advertising, promotional, direct mail, packaging or

other marketing-related project for the Creative Services Department within

this 350-employee publishing house. Maintained job tracking database for

Creative Services; set project milestones; executed scheduling changes when

necessary. Managed production of New Release Trade Catalog and Total

Product Catalog. Prepared and shipped jobs to vendors, publishers, and end-

users.

Alert Cellular 6/2001

- 3/2003

Freelance Designer-Moorpark, CA (11/01-3/03). Designed 40-50 newspaper

advertisements per month for Alert Cellular's cooperative advertising

program. Prepared layouts and transmitted digital files via FTP and email

to multiple newspapers throughout Utah, Wyoming, Washington, and Idaho.

Maintained compliance with cooperative advertising program requirements for

large mobile phone service providers.

Advertising Coordinator-Carpinteria, CA (6/01-11/01). Planned, designed,

budgeted and executed over 100 advertisements per month for a multi-

regional cooperative advertising program. Executed monthly management and

budget of $50,000 - $90,000 worth of cooperative advertising funds.

Maintained vendor relations; managed all media buying for print and radio

advertising; purchased in-store displays, signage, banners, etc. Designed

various collateral materials and in-store POP displays. Secured design

approvals and time critical reimbursals from cooperative advertising

programs for major mobile phone carriers including Verizon Wireless, T-

Mobile, AT&T Wireless, Nextel and Cricket Wireless.

(See Page 2)

Shaw Brusven

Page 2

TrizecHahn, Inc., San Diego, CA 3/1998

- 1/2000

Assistant Marketing Director. Managed marketing operations at The Oaks

Shopping Center (3/98-3/99) and Fashion Outlet Las Vegas (3/99-1/00).

Managed promotions and special events with community organizations, radio

stations, and local newspapers. Generated media awareness through public

relations agencies; wrote and designed merchant newsletters. Wrote

marketing plan for The Oaks, in keeping with its $700,000 marketing budget.

Also, using Access, created database to collect and store results of

sales, tourism activity and mall traffic for Fashion Outlet, as part of its

$1.5M budget.

City Of Oxnard, Oxnard, CA 7/1995

- 3/1998

Project Leader. Implemented of a comprehensive citywide recycling program.

Included creation of promotional and educational literature, direct mail

database, public presentations, etc. Represented City of Oxnard Recycling

Program at local events and conferences. Supervised staff of eight.



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